Atlas stay- Product of Arowana

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Arowana Travel and logistics Application System (ATLAS) Stay is an hospitality product of Arowana. Hotels who are looking out for a Hotel Booking Engine system which integrates with Property Management System (PMS).

99% B2B organization use social media and the main objective for majority of them surprisingly is not brand awareness customer acquisition. Infact some statistics point that Social marketing generated twice as many marketing leads as trade shows, direct mail, telemarketing, and PPC. This Benchmark Social Marketing Trends Report examines the top challenges, trends and metrics that B2B marketers need to focus on.

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Ever wondered how to use credit ratings in making your annuity purchase decision? Abaris has created this module to help you understand who the rating agencies are and what their ratings mean for you. When you pay an insurance company for an annuity, you’re essentially purchasing their promise to give you a lifetime income. The idea of the insurance company failing to follow through on their promise is a scary one to think about, so it’s important to take precautionary steps to protect yourself before making your purchase. One step to take? Look into the insurance company’s credit rating. A credit rating is a measure of the company’s ability to repay its creditors, which includes you, once you purchase an annuity from the company. In other words, it’s a quick way to assess the credibility of an insurer’s promise to pay you for life. When it comes to credit ratings, there’s often a tradeoff to be made. Usually, though not always, an annuity with a higher payout has higher credit risk, meaning the insurance company backing the annuity has a lower credit rating. The question then, for you, is whether or not you’re willing to take on a greater risk for a greater payout. Unfortunately, there’s no easy answer to this question. It depends on each individual situation. But there’s one thing that is universal: guaranteed lifetime income is a long-term bet. As with anything, credit ratings aren’t perfect. There are two main obstacles. First of all, credit ratings are paid for by the very company that’s being rated. Needless to say this presents a potential conflict of interest. There have been talks about getting away from what’s called an “Issuer-Pay” model, but it’s unlikely that’ll change soon. The second issue stems from times of market stress. During these times, credit rating agencies struggle to keep up with the wealth of new data entering the market. Think 2008. Credit ratings were slow to adjust to the rapidly changing reality on the ground. With all the products in the market and the market imperfections, how can you make sure you’re making the best choice for you? Well at Abaris, we only sell products backed by insurance companies in the top quartile of credit ratings (based on the Comdex Index). The cut-off quality that the Abaris platform uses is above and beyond that of what rating agencies consider the minimum for investment grade credit. As we said before, nothing is perfect and nothing is for sure, but holding this high standard of credit quality makes it a lot less likely that you’ll run into trouble with your insurance company. Beyond using our platform to make sure you’re dealing with only the most credible companies, there are five things to keep in mind when comparing annuities on the market.

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