Ashley Hoffman's Portfolio::Bachelor of Arts in Fashion Marketing with experience in technical design, marketing strategies, retail sales, and e-commerce and digital marketing.

1. portfolio

2. statement
personal

3. I am always learning; always ready for a
challenge. Life isn’t easy and hard work
goes a long way.

4. theory
color

6. fundamentals
of design

8. textiles

10. development
product

11. Sexy
StyleLife
Unique
Organic
Natural
Fashion
Environment
Technology
Green
Luxury
Fitness
Recycle
Reuse
Reduce
Beach BumBeautiful
Eco-friendly
Existenceeco-friendly swimwear
E
xistence
E
xistence
E
xistence
Much of today’s swimwear is damaging to the environ-
ment. With consumers becoming more eco-conscious
every day, it’s important to provide an eco-friendly
solution to keeping cool in the summer. The idea behind
Existence is to create a luxurious swimsuit that will be
kind to mother nature and pleasing to the eye. We
manufacture women’s swimwear out of 100% recycled
nylon. Our customers will be pleased to know they are
buying a product that is not only beautiful to us but to
the environment as well.
GA Logo

12. concepting
fashion

14. and line
cost

15. 37
SPEC SHEET
SEASON: Fall/Winter 2014
CODE
LABEL: (SIZE CATEGORY) Missy Regular 4-18
DATE: December 2, 2013
TECHNICAL SKETCH
STYLE
DESCRIPTION: Black leather pants for missy wear.
SKETCH/PHOTO
POINT OF MEASURE
TOL.
+/– 4 S/6 8 M/10 12 L/14 16 XL/18
Woven pant
Leather Pant
81. 1/8
3/8
3/8
3/8
3/8
3/8
3/8
1/4
Waistband depth
83. Waistband circumference
85. Waistband circumference stretched
87. High hip width
89. Low hip width
105. Inseam
106. Outseam
107. Front rise
108. Back rise
110. Thigh width circumference
112. Knee width circumference
114. Leg opening width circumference
1/2
3/4
1/2
3/4
1/2
3/4
1/2
-
-
-
-3/4
(Tolerance 1/2-3/4 S, M, L, XL = 3/4" 4-18 = 1/2") The measured garment spec sheets are for illustrative purposes only
and should not be used as industry standards
1¾ 1¾
7½ 8¼ 9
1¾ 1¾ 1¾ 1¾ 1¾ 1¾
30 31
31½31
17½
17½
18½
18½
18¾ 19¼
20
20
20
12½ 13
9¾98¾8½
13¾ 14½ 15¼ 16
10½
16¾
21 22 23 24 25
37 37¼
12½
37½ 37¾36¾
21½
21½
13¼
23
23
24½
24½
26
26
16½
16½
32
32
14
32¾ 33½ 34¼ 35 35¾
33½ 35
35¾ 36½
36½ 38 39½
281/8
115/8 121/8 135/8 143/8
121/8
101/8 107/8
127/8
355/8
6 5/8 8 5/8
9 3/8
9 3/87 1/8 7 7/8
281/8 281/8 281/8 281/8 281/8 281/8 281/8

16. entrepreneurship

18. development
catalog

19. website

20. development
catalog

21. frontbackinterior
interior
directmailer
rock n’ roll
shopping
pret-a-porte
dresses
style
shirts
brands
attitude
dolphin
shoes
chic
cause
trendy
rock it
trendy
show
rock on
punk
fashion
fashion
edgy
rockITFashion
2801CaminoDelRioSouth
SanDiego,CA92108
Place
Stamp
Here

22. and design ii
visual tech

24. grad jury

26. for tantrum handbags
design
technical

28. for tantrum handbags
design
technical

30. internship
spoonlive

32. photography

34. photography