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                                    BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER


        OWN YOUR                    START-UP    OUTSIDE     EDUCATION    THE FINANCIAL   OTHER ALLSTATE    FROM YES
       OWN BUSINESS                  AGENCY      BUYER     AND SUPPORT     REWARDS          SUPPORT       TO MARKET




                                   ARE YOU?
                          Driven. Focused. Ready.




R57551E
©2011 Allstate Insurance Company
Click here to see the fine print
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                      BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

     OWN YOUR
                      START-UP    OUTSIDE     EDUCATION                 THE FINANCIAL                      OTHER ALLSTATE                            FROM YES
    OWN BUSINESS
                       AGENCY      BUYER     AND SUPPORT                  REWARDS                             SUPPORT                               TO MARKET




I am: A free spirit
All about Allstate
All about you
Your business,
                                                           I AM:              A free spirit.
your way
Where to look,                                             GOOD. Building a business as an Allstate
how to look                                                agency owner lets you choose where you work
                                                           and when. You own your own business that you
                                                           can sell back to Allstate or an approved buyer.*



                                                                          ®




                                                           *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
Home • Contact us

                         BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

     OWN YOUR
                        START-UP                            OUTSIDE    EDUCATION    THE FINANCIAL   OTHER ALLSTATE    FROM YES
    OWN BUSINESS
                         AGENCY                              BUYER    AND SUPPORT     REWARDS          SUPPORT       TO MARKET




I am: A free spirit   WE ARE THE GOOD HANDS®.
All about Allstate
 > WE ARE THE         We help people realize their hopes and dreams through products and services designed to help
   GOOD HANDS
                      protect them from life’s uncertainties and to help prepare them for the future.
 > JOIN AN
   INDUSTRY LEADER
                      Our corporate goal is to grow the value of our company for our customers, our associates, our
All about you
                      shareholders, our communities and society.
Your business,
your way
Where to look,        Our products include:
how to look
                      1. Auto Insurance
                      2. Home Insurance*
                      3. Life Insurance
                      4. Power Sports Insurance
                      5. Business Insurance
                      6. Savings Solutions




                      *May not be available in all areas.
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                       BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

     OWN YOUR
                       START-UP               OUTSIDE            EDUCATION          THE FINANCIAL        OTHER ALLSTATE          FROM YES
    OWN BUSINESS
                        AGENCY                 BUYER            AND SUPPORT           REWARDS               SUPPORT             TO MARKET




I am: A free spirit   JOIN AN INDUSTRY LEADER.
All about Allstate
 > WE ARE THE         Top 10 reasons to join Allstate:
   GOOD HANDS
 > JOIN AN
   INDUSTRY LEADER    1.   Offers strong brand recognition and a solid reputation   6.   Drives customers to your agency with national
                           as a leader in the industry and in local communities.         advertising and customizable marketing materials —
All about you
                                                                                         including your own company website.
Your business,        2.   Allows you to control economic interest in the book
your way
                           of business your agency writes.                          7.   Employs a fully engaged field sales leadership team
Where to look,                                                                           to help ensure your success.
how to look           3.   Offers unlimited money-making potential through
                           commissions, bonuses, expansion and more.                8.   Supports your business with an after-hours call
                                                                                         center and one of the most highly trained claims
                      4. Provides you with population and economic data to               teams in the country.
                           help determine the best location for your business.
                                                                                    9.   Provides you with a network of technology and tools
                      5.   Provides you and your staff with comprehensive
                                                                                         to help you operate and market your business.
                           training — at no cost — to get you up and
                           running quickly.                                         10. Helps you get started quickly — usually about 9
                                                                                          months from time of application.
Home • Contact us

                       BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

     OWN YOUR
                       START-UP               OUTSIDE           EDUCATION    THE FINANCIAL         OTHER ALLSTATE          FROM YES
    OWN BUSINESS
                        AGENCY                 BUYER           AND SUPPORT     REWARDS                SUPPORT             TO MARKET




I am: A free spirit   WHAT WE WANT.
All about Allstate
All about you         Allstate agency owners are leaders. And leaders share many of the same qualities.
 > WHAT WE WANT
 > WHAT YOU HAVE
                      Characteristics are:
 > SEEKING MEN        • Networks proactively                                 • Supports the Allstate vision and purpose
   AND WOMEN
                      • Projects persuasive and professional presence        • Creates strategic business solutions
Your business,
your way              • Makes quality decisions                              • Adapts to changing conditions
Where to look,        • Drives for results and profitability                 • Works effectively
how to look
                      • Focuses on relationship building                     • Leads and motivates staff
Home • Contact us

                       BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

     OWN YOUR
                       START-UP               OUTSIDE          EDUCATION    THE FINANCIAL       OTHER ALLSTATE          FROM YES
    OWN BUSINESS
                        AGENCY                 BUYER          AND SUPPORT     REWARDS              SUPPORT             TO MARKET




I am: A free spirit   WHAT YOU HAVE.
All about Allstate
All about you         Ready to become an Allstate agency owner? There are just a few things that are necessary
 > WHAT WE WANT       before you get started.
 > WHAT YOU HAVE
 > SEEKING MEN        Requirements are:
   AND WOMEN
                      • Must have start-up capital to meet cash flow        • Must obtain a Financial Industry Regulatory Authority
Your business,
your way               market requirements (a minimum of $50,000)            (FINRA) Series 6 license (and Series 63 license if
                                                                             required by state law) within a certain time frame after
Where to look,        • Must obtain Property & Casualty and
how to look                                                                  agency appointment
                       Life/Health licenses
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                       BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

     OWN YOUR
                      START-UP          OUTSIDE         EDUCATION    THE FINANCIAL   OTHER ALLSTATE    FROM YES
    OWN BUSINESS
                       AGENCY            BUYER         AND SUPPORT     REWARDS          SUPPORT       TO MARKET




I am: A free spirit   SEEKING WOMEN AND MEN WITH HEART.
All about Allstate
All about you         After all, we are the Good Hands®.
 > WHAT WE WANT
 > WHAT YOU HAVE
 > SEEKING MEN
   AND WOMEN

Your business,                   ®
your way
Where to look,
how to look
Home • Contact us

                         BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

     OWN YOUR
                        START-UP                             OUTSIDE                           EDUCATION             THE FINANCIAL       OTHER ALLSTATE    FROM YES
    OWN BUSINESS
                         AGENCY                               BUYER                           AND SUPPORT              REWARDS              SUPPORT       TO MARKET




I am: A free spirit   DO IT YOUR WAY.
All about Allstate
All about you
                      Whether you start a new Allstate agency or buy an existing one, you get to choose where and
Your business,        how you run your business.*
your way
Where to look,        Understand your location options.
how to look           • Establish a new location
                      • Maintain an existing location
                      • Relocate an existing agency


                      Develop your business plan.
                      Operation                                                                                      Marketing
                      • Staffing                                                                                     • Demographics
                      • Business processes                                                                           • Lead generation
                                                                                                                     • Advertising
                      Financial
                      • Cash flow projections
                      • Production goals and expenses




                      *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
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                       BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

     OWN YOUR
                       START-UP                OUTSIDE            EDUCATION              THE FINANCIAL            OTHER ALLSTATE      FROM YES
    OWN BUSINESS
                        AGENCY                  BUYER            AND SUPPORT               REWARDS                   SUPPORT         TO MARKET




I am: A free spirit   WHERE TO LOOK AND HOW TO LOOK.
All about Allstate
All about you
                      Whether you’re starting a new agency or buying an existing one, there are a couple things
Your business,        to consider. Both location and appearance can have a significant effect on your business.
your way
Where to look,        Using technology to find your location.
how to look                                                ®
                      Location is key. Allstate uses NetMax, a local optimization tool
                      featuring population and economic data, to help you make an
                      informed decision about the best place to locate your business.

                      Image is everything.
                      When it comes to your office space, first impressions count.
                      The Allstate Branded Retail Environment (BRE) ensures that
                      as customers drive by or walk up and enter your agency,
                      they’ll feel confident that they’ve come to the right place for
                      their insurance needs.



                                                                                               Allstate Branded Retail Environment
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                       BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                      START-UP
    OWN YOUR                              OUTSIDE             EDUCATION    THE FINANCIAL   OTHER ALLSTATE    FROM YES
                       AGENCY
   OWN BUSINESS                            BUYER             AND SUPPORT     REWARDS          SUPPORT       TO MARKET




I am: A team player
New agency
incentives
New agency
requirements
                      I AM:       A team player.
                      GOOD. With Allstate, you’ll have the
                      support of a Fortune 100 company and
                      one of the largest teams of centralized
                      claims professionals in the country.



                              ®
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                         BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                        START-UP
    OWN YOUR                                               OUTSIDE                   EDUCATION       THE FINANCIAL      OTHER ALLSTATE         FROM YES
                         AGENCY
   OWN BUSINESS                                             BUYER                   AND SUPPORT        REWARDS             SUPPORT            TO MARKET




I am: A team player    WHAT’S YOUR TIER?
New agency
incentives             If you’re starting a new Allstate agency from scratch or buying an agency with less than 750
 > WHAT’S YOUR TIER
                       Property & Casualty policies, your agency is considered a “start-up” and there are special
 > AGENCY
   ESTABLISHMENT       bonuses to help you maintain cash flow during these early stages.
   BONUS
 > AGENCY              The amount of each bonus depends on your Property & Casualty production. Bonus tiers
   DEVELOPMENT
   BONUS I             are based on Property & Casualty performance in relation to your market goals and are
 > AGENCY
   DEVELOPMENT
                       determined monthly.*
   BONUS I SCHEDULE
 > AGENCY
   DEVELOPMENT
   BONUS II                             TIER 1:                                     TIER 2:                   TIER 3:                     TIER 4:
 > AGENCY                    At least 225% of your                            150% to 224% of your     90% to 149% of your          Less than 90% of your
   DEVELOPMENT                baseline cash flow                                baseline cash flow      baseline cash flow            baseline cash flow
   BONUS II SCHEDULE

New agency
requirements




                       *Commission and bonus amounts are subject to change.
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                        BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                        START-UP
    OWN YOUR                                 OUTSIDE      EDUCATION       THE FINANCIAL      OTHER ALLSTATE       FROM YES
                         AGENCY
   OWN BUSINESS                               BUYER      AND SUPPORT        REWARDS             SUPPORT          TO MARKET




I am: A team player    AGENCY ESTABLISHMENT BONUS
New agency
incentives             Start-up agencies are eligible to receive an Agency Establishment Bonus in month 4 of affiliation.
 > WHAT’S YOUR TIER
                       The amount of the bonus will be based on your tier, which is determined by your cumulative
 > AGENCY
   ESTABLISHMENT       Property & Casualty production in months 1 to 3 relative to your baseline market goals for
   BONUS
 > AGENCY
                       that time period.
   DEVELOPMENT
   BONUS I
 > AGENCY
   DEVELOPMENT                     TIER 1:               TIER 2:                   TIER 3:                    TIER 4:
   BONUS I SCHEDULE                $10,000               $7,500                    $5,000                       $0
 > AGENCY
   DEVELOPMENT
   BONUS II
 > AGENCY
   DEVELOPMENT
   BONUS II SCHEDULE

New agency
requirements
Home • Contact us

                        BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                        START-UP
    OWN YOUR                                  OUTSIDE             EDUCATION          THE FINANCIAL         OTHER ALLSTATE           FROM YES
                         AGENCY
   OWN BUSINESS                                BUYER             AND SUPPORT           REWARDS                SUPPORT              TO MARKET




I am: A team player    AGENCY DEVELOPMENT BONUS I
New agency
incentives             The Agency Development Bonus I (ADB I) is a monthly bonus that is based on new Property &
 > WHAT’S YOUR TIER
                       Casualty business you write the previous month.
 > AGENCY
   ESTABLISHMENT
   BONUS               Here’s how it works:
 > AGENCY
                       • Based on your tier for a given month, a bonus rate will     • ADB I will be paid to qualifying agencies in months 2 to
   DEVELOPMENT
   BONUS I              be applied to your current month’s net new Property &         37 of affiliation
 > AGENCY               Casualty written premium (see bonus rates by tier
   DEVELOPMENT
                                                                                     • If you qualify, the bonus will be paid in the following month
   BONUS I SCHEDULE     and month)
 > AGENCY
   DEVELOPMENT
   BONUS II
                       In addition, you may be eligible for ADB I bonus through month 48 depending on your Property & Casualty production levels.
 > AGENCY
   DEVELOPMENT         • In months 38 to 49 for any month you achieve Tier 1         • In months 38 to 43 for any month you achieve Tier 2
   BONUS II SCHEDULE    status during months 37 to 48                                 status during months 37 to 42
New agency
requirements
Home • Contact us

                        BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                       START-UP
    OWN YOUR                              OUTSIDE          EDUCATION         THE FINANCIAL    OTHER ALLSTATE    FROM YES
                        AGENCY
   OWN BUSINESS                            BUYER          AND SUPPORT          REWARDS           SUPPORT       TO MARKET




I am: A team player    AGENCY DEVELOPMENT BONUS I SCHEDULE
New agency
incentives                   PRODUCTION              TIER 1                TIER 2              TIER 3           TIER 4
                               MONTH
 > WHAT’S YOUR TIER
                                  1                 33.000%             30.000%              27.000%           0.000%
 > AGENCY
   ESTABLISHMENT                  2                 33.000%             30.000%              27.000%           0.000%
   BONUS
                                  3                 33.000%             30.000%              27.000%           0.000%
 > AGENCY
                                  4                 32.250%             29.025%              25.800%           0.000%
   DEVELOPMENT
   BONUS I                        5                 31.500%             28.350%              25.200%           0.000%
 > AGENCY                         6                 30.750%             27.675%              24.600%           0.000%
   DEVELOPMENT
   BONUS I SCHEDULE               7                 30.000%             27.000%              24.000%           0.000%
 > AGENCY                         8                 29.250%             26.325%              23.400%           0.000%
   DEVELOPMENT
                                  9                 28.500%             25.650%              22.800%           0.000%
   BONUS II
                                  10                27.750%             24.975%              22.200%           0.000%
 > AGENCY
   DEVELOPMENT                    11                27.000%             24.300%              21.600%           0.000%
   BONUS II SCHEDULE
                                  12                26.250%             23.625%              21.000%           0.000%
New agency                        13                25.500%             22.950%              20.400%           0.000%
requirements
                                  14                24.750%             22.275%              19.800%           0.000%
                                  15                24.000%             21.600%              19.200%           0.000%
                                  16                23.250%             20.925%              18.600%           0.000%


                                                                        Months 17-32
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                        BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                       START-UP
    OWN YOUR                              OUTSIDE          EDUCATION              THE FINANCIAL   OTHER ALLSTATE    FROM YES
                        AGENCY
   OWN BUSINESS                            BUYER          AND SUPPORT               REWARDS          SUPPORT       TO MARKET




I am: A team player    AGENCY DEVELOPMENT BONUS I SCHEDULE
New agency
incentives                   PRODUCTION              TIER 1                     TIER 2             TIER 3           TIER 4
                               MONTH
 > WHAT’S YOUR TIER
                                  17                22.500%                20.250%                18.000%          0.000%
 > AGENCY
   ESTABLISHMENT                  18                21.750%                    19.575%            17.400%          0.000%
   BONUS
                                  19                21.000%                18.900%                16.800%          0.000%
 > AGENCY
                                  20                20.250%                    18.225%            16.200%          0.000%
   DEVELOPMENT
   BONUS I                        21                19.500%                    17.550%            15.600%          0.000%
 > AGENCY                         22                18.750%                    16.875%            15.000%          0.000%
   DEVELOPMENT
   BONUS I SCHEDULE               23                18.000%                16.200%                14.400%          0.000%
 > AGENCY                         24                17.250%                    15.525%            13.800%          0.000%
   DEVELOPMENT
                                  25                16.500%                    14.850%            13.200%          0.000%
   BONUS II
                                  26                15.750%                    14.175%            12.600%          0.000%
 > AGENCY
   DEVELOPMENT                    27                15.000%                    13.500%            12.000%          0.000%
   BONUS II SCHEDULE
                                  28                14.250%                    12.825%            11.400%          0.000%
New agency                        29                13.500%                    12.150%            10.800%          0.000%
requirements
                                  30                12.750%                    11.475%            10.200%          0.000%
                                  31                12.000%                10.800%                9.600%           0.000%
                                  32                11.250%                    10.125%            9.000%           0.000%


                                                                 Months 1-16     Months 33-48
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                        BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                       START-UP
    OWN YOUR                              OUTSIDE          EDUCATION         THE FINANCIAL   OTHER ALLSTATE    FROM YES
                        AGENCY
   OWN BUSINESS                            BUYER          AND SUPPORT          REWARDS          SUPPORT       TO MARKET




I am: A team player    AGENCY DEVELOPMENT BONUS I SCHEDULE
New agency
incentives                   PRODUCTION              TIER 1                TIER 2             TIER 3           TIER 4
                               MONTH
 > WHAT’S YOUR TIER
                                  33                10.500%             9.450%               8.400%           0.000%
 > AGENCY
   ESTABLISHMENT                  34                9.750%               8.775%              7.800%           0.000%
   BONUS
                                  35                9.000%               8.100%              7.200%           0.000%
 > AGENCY
                                  36                8.250%               7.425%              6.600%           0.000%
   DEVELOPMENT
   BONUS I                        37                7.500%              6.750%               0.000%           0.000%
 > AGENCY                         38                6.750%              6.075%               0.000%           0.000%
   DEVELOPMENT
   BONUS I SCHEDULE               39                6.000%              5.400%               0.000%           0.000%
 > AGENCY                         40                5.250%               4.725%              0.000%           0.000%
   DEVELOPMENT
                                  41                4.500%              4.050%               0.000%           0.000%
   BONUS II
                                  42                3.750%               3.375%              0.000%           0.000%
 > AGENCY
   DEVELOPMENT                    43                3.000%              0.000%               0.000%           0.000%
   BONUS II SCHEDULE
                                  44                2.250%              0.000%               0.000%           0.000%
New agency                        45                1.500%              0.000%               0.000%           0.000%
requirements
                                  46                1.000%              0.000%               0.000%           0.000%
                                  47                1.000%              0.000%               0.000%           0.000%
                                  48                1.000%              0.000%               0.000%           0.000%


                                                                        Months 17-32
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                          BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                         START-UP
    OWN YOUR                                                    OUTSIDE    EDUCATION    THE FINANCIAL        OTHER ALLSTATE          FROM YES
                          AGENCY
   OWN BUSINESS                                                  BUYER    AND SUPPORT     REWARDS               SUPPORT             TO MARKET




I am: A team player    AGENCY DEVELOPMENT BONUS II
New agency
incentives             The Agency Development Bonus II (ADB II) is a monthly bonus that is based on your agency’s
 > WHAT’S YOUR TIER
                       growth of Policies in Force (PIF) over the previous month.
 > AGENCY
   ESTABLISHMENT
   BONUS               Here’s how it works:
 > AGENCY
                       • Based on your tier for a given month, a dollar amount          • ADB II will be paid to qualifying agencies in months 4 to
   DEVELOPMENT
   BONUS I                will be applied to your current month’s Property &             39 of affiliation
 > AGENCY                 Casualty Policies in Force growth over the prior month*
   DEVELOPMENT
                                                                                        • If you qualify, the bonus will be paid two months later
   BONUS I SCHEDULE       (see dollar amounts by tier and month)
 > AGENCY
   DEVELOPMENT
   BONUS II
                       In addition, you may be eligible for ADB II bonus through month 48 depending on your Property & Casualty production levels.
 > AGENCY
   DEVELOPMENT         • In months 40 to 51 for any month you achieve Tier 1            • In months 40 to 45 for any month you achieve Tier 2
   BONUS II SCHEDULE      status during months 38 to 49                                  status during months 38 to 43
New agency
requirements




                       *Special rules apply if PIF growth is negative.
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                        BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                       START-UP
    OWN YOUR                              OUTSIDE          EDUCATION      THE FINANCIAL   OTHER ALLSTATE    FROM YES
                        AGENCY
   OWN BUSINESS                            BUYER          AND SUPPORT       REWARDS          SUPPORT       TO MARKET




I am: A team player    AGENCY DEVELOPMENT BONUS II SCHEDULE
New agency
incentives                   PRODUCTION              TIER 1              TIER 2            TIER 3           TIER 4
                               MONTH
 > WHAT’S YOUR TIER
                                  2-13              $50.00              $45.00            $40.00           $0.00
 > AGENCY
   ESTABLISHMENT                  14-25             $45.00              $40.50            $36.00           $0.00
   BONUS
                                  26-36             $40.00              $36.00            $32.00           $0.00
 > AGENCY
                                  37-42             $35 .00             $31.50            $0.00            $0.00
   DEVELOPMENT
   BONUS I                        43-49             $35.00              $0.00             $0.00            $0.00
 > AGENCY
   DEVELOPMENT
   BONUS I SCHEDULE
 > AGENCY
   DEVELOPMENT
   BONUS II
 > AGENCY
   DEVELOPMENT
   BONUS II SCHEDULE

New agency
requirements
Home • Contact us

                       BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                       START-UP
    OWN YOUR                                 OUTSIDE            EDUCATION           THE FINANCIAL           OTHER ALLSTATE       FROM YES
                        AGENCY
   OWN BUSINESS                               BUYER            AND SUPPORT            REWARDS                  SUPPORT          TO MARKET




I am: A team player   VALIDATION REQUIREMENTS
New agency
incentives            In the first year of agency affiliation, we’ll ask that you meet our production requirements for
New agency            both Property & Casualty and Allstate Financial.
requirements
                      Property & Casualty (P&C) requirement:                       Allstate Financial requirement:

                      • Derived from your baseline cash flow                       • $5,000 or more in Allstate Financial production credit

                      • Minimum of 90% of the baseline cash flow (Tier 3 level)    • Needs to be achieved within first 6 months of affiliation

                      • Needs to be achieved within first 6 months and again       • Can be achieved solo or with partnership with Exclusive
                       at month 12 of affiliation                                    Financial Specialist


                      All validation requirements are conditions of the agency owner relationship. Failure to meet any of the validation
                      requirements will lead to termination of the Agency Agreement.
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                  BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                              OUTSIDE
    OWN YOUR      START-UP                EDUCATION    THE FINANCIAL                   OTHER ALLSTATE                            FROM YES
                               BUYER
   OWN BUSINESS    AGENCY                AND SUPPORT     REWARDS                          SUPPORT                               TO MARKET




I am: Agreeable
Purchasing an
existing agency
                                                          I AM:              Agreeable
                                                          GOOD. Allstate lets you have the option of
                                                          purchasing an existing Allstate agency, giving
                                                          you the advantage of buying a business that’s
                                                          already up and running.*



                                                                         ®




                                                          *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
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                     BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                         OUTSIDE
    OWN YOUR        START-UP                                                               EDUCATION             THE FINANCIAL       OTHER ALLSTATE            FROM YES
                                                          BUYER
   OWN BUSINESS      AGENCY                                                               AND SUPPORT              REWARDS              SUPPORT               TO MARKET




I am: Agreeable   IS BUYING AN EXISTING ALLSTATE AGENCY RIGHT FOR YOU?
Purchasing an
existing agency   When you purchase an existing Allstate agency of greater than 750 Property & Casualty
                  policies, you’re considered an “outside buyer.” You have the advantage of buying a business
                  that’s already up and running. There are several questions to think about when it comes to
                  purchasing an existing book of business.*


                     Do I have sufficient liquid capital to invest in                                             What is the value of the agency?
                     growing the business?                                                                        Will the agency staff be retained after the purchase?
                     What is the business environment in the area?                                                What is their value? Are there any staffing issues?

                     What are the factors that may affect customer                                                Will I be able to retain the existing location?
                     retention in the book of business?                                                           What legal issues should be considered?
                     What are the agency’s financial results over the                                             How will the agency purchase be financed?
                     past three years?
                                                                                                                  What is the market opportunity to grow the business?
                     Is it operating efficiently?




                  *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
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                  BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                          EDUCATION
    OWN YOUR      START-UP    OUTSIDE                  THE FINANCIAL     OTHER ALLSTATE       FROM YES
                                         AND SUPPORT
   OWN BUSINESS    AGENCY      BUYER                     REWARDS            SUPPORT          TO MARKET




I am: Tenacious
Education
from experts
Field support                                             I AM:        Tenacious
                                                          GOOD. At Allstate, we believe the more you
                                                          know, the more you’ll grow. We provide the
                                                          education you and your staff need to start your
                                                          business — at no cost to you.



                                                                   ®
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                   BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                            EDUCATION
    OWN YOUR       START-UP             OUTSIDE                             THE FINANCIAL         OTHER ALLSTATE      FROM YES
                                                           AND SUPPORT
   OWN BUSINESS     AGENCY               BUYER                                REWARDS                SUPPORT         TO MARKET




I am: Tenacious   GET THE EDUCATION YOU NEED TO GET AHEAD.
Education
from experts      Allstate provides education for agency owners and their entire staff on products, sales
Field support     techniques and processes.

                  • New Agency Owner Education (NAOE) takes                 • Once you have successfully completed the Education
                   approximately 5 weeks                                     Program, you will receive a $3,000 bonus payable in

                  • Education is conducted regionally and at the Allstate    the first month of affiliation

                   National Sales Education Center (NSEC)

                  • Program includes Auto, Property, Allstate Financial
                   and Run the Business track which is designed to help
                   with the set up and operational side of your agency
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                   BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                     EDUCATION
    OWN YOUR       START-UP               OUTSIDE                 THE FINANCIAL   OTHER ALLSTATE     FROM YES
                                                    AND SUPPORT
   OWN BUSINESS     AGENCY                 BUYER                    REWARDS          SUPPORT        TO MARKET




I am: Tenacious   GET ONGOING SUPPORT FROM A FIELD SALES LEADER.
Education
from experts      Allstate has a robust team including a dedicated sales leader, who works with you to make sure
Field support     you have what you need to succeed.

                  • Business planning
                  • Sales and marketing
                  • Ongoing education
                  • Business results review
                  • Roadmap for the future
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                      BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                       THE FINANCIAL
     OWN YOUR         START-UP           OUTSIDE          EDUCATION                    OTHER ALLSTATE    FROM YES
                                                                         REWARDS
    OWN BUSINESS       AGENCY             BUYER          AND SUPPORT                      SUPPORT       TO MARKET




I am: Impatient
Property & Casualty
commissions
Allstate Financial
opportunity
                       I AM:         Impatient.
Resources for          GOOD. We’ve structured our compensation
Growth
                       programs to help ensure you’ll have cash
Awards and
recognition            flow from the start. From there, your earning
Benefits for           potential is unlimited.
high performance



                                 ®
Home • Contact us

                         BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                          THE FINANCIAL
     OWN YOUR           START-UP                    OUTSIDE          EDUCATION                                 OTHER ALLSTATE    FROM YES
                                                                                            REWARDS
    OWN BUSINESS         AGENCY                      BUYER          AND SUPPORT                                   SUPPORT       TO MARKET




I am: Impatient       PROPERTY & CASUALTY COMMISSIONS SCALE
Property & Casualty
commissions                            COMMISSION AMOUNT BY LINE*                 NEW %         SUBSEQUENT RENEWAL %

Allstate Financial
opportunity                        PROPERTY & CASUALTY

Resources for                      Standard Auto                                   10                     10
Growth                             Motorcycle                                      10                     10
Awards and                         Off-Road Vehicle                                10                     10
recognition                        Non-Standard Auto                               8                      8
Benefits for                       Commercial — Nonfleet                           10                     10
high performance                   Personal Property                               10                     10
                                   Boat                                            10                     10
                                   Landlord Package                                10                     10
                                   Manufactured Home                               10                     10
                                   Condo and Renters                               10                     10
                                   Commercial Casualty — Fleet                     10                     10

                                   COMMERCIAL CASUALTY — ALL OTHER
                                   First $2,500                                    20                     10
                                   Over $2,500                                     12                     10



                      *Excludes state exceptions.
Home • Contact us

                         BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                       THE FINANCIAL
     OWN YOUR           START-UP                     OUTSIDE        EDUCATION                               OTHER ALLSTATE         FROM YES
                                                                                         REWARDS
    OWN BUSINESS         AGENCY                       BUYER        AND SUPPORT                                 SUPPORT            TO MARKET




I am: Impatient       EARN COMMISSIONS YOURSELF OR WITH AN EXCLUSIVE FINANCIAL SPECIALIST.
Property & Casualty
commissions           Our extensive financial portfolio includes term and permanent life, annuities and variable
Allstate Financial    products. Allstate offers the opportunity to write Life and Financial Products two ways.
opportunity
Resources for         • Partner with an Allstate Exclusive Financial Specialist*       • Write life and financial products on your own
Growth                   (EFS), a specialist in life, savings and financial products    (“Solo” business)
Awards and               (“Shared” business)
recognition
Benefits for          Whether you want to work with someone else or go it alone, you can earn credit toward production goals, bonuses
high performance
                      and awards. In addition, Allstate Financial enhanced commission scales are based on your productivity — the more you
                      write, the higher the commission scale.




                      *Financial Specialist in NY.
Home • Contact us

                       BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                               THE FINANCIAL
     OWN YOUR          START-UP              OUTSIDE              EDUCATION                         OTHER ALLSTATE            FROM YES
                                                                                 REWARDS
    OWN BUSINESS        AGENCY                BUYER              AND SUPPORT                           SUPPORT               TO MARKET




I am: Impatient       GET REWARDED FOR BALANCED PERFORMANCE.
Property & Casualty
commissions           Resources for Growth is a point-based measurement system designed to recognize and
Allstate Financial    reward agencies that achieve balanced performance.
opportunity
Resources for         Agency performance is measured on five key               Points are distributed across six Resources for Growth tiers.
Growth                business objectives:
                                                                               Platinum (7.5 – 10.5 points)    Bronze (2.5 – 5.4 points)
Awards and
recognition
                      1. Retention of Property & Casualty business             Gold (6.0 – 7.4 points)         Standard (0.1 – 2.4 points)
                      2. Acquisition of new auto business and emerging         Silver (5.5 – 5.9 points)       Base (0 points or less)
Benefits for
high performance        business lines
                                                                               These tiers will be used to determine your rewards across
                      3. Profitability (does not apply to start-up agencies)   multiple areas including:
                      4.Allstate Financial Production Credit for solo          • Agency bonus
                        and/or partnership sales                               • Awards and recognition
                      5. Agency Loyalty Index — based on annual survey         • Expected results
                        score (does not apply to start-up agencies)            • Qualification for other business opportunities
Home • Contact us

                       BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                THE FINANCIAL
     OWN YOUR          START-UP             OUTSIDE             EDUCATION                            OTHER ALLSTATE           FROM YES
                                                                                  REWARDS
    OWN BUSINESS        AGENCY               BUYER             AND SUPPORT                              SUPPORT              TO MARKET




I am: Impatient       NOBODY AWARDS AND RECOGNIZES LIKE ALLSTATE.
Property & Casualty
commissions           As an Allstate agency owner, you’ll have the opportunity to qualify for our exciting awards and
Allstate Financial    recognition along with your peers.
opportunity
Resources for         Regional Honor Ring Banquet                               Chairman’s Inner Circle
Growth                • Hosted by the Field Vice President (FVP) — Additional   • Add-on trip to Chairman’s Conference with spouse
Awards and             details will be shared with you by your region            or guest
recognition
                      President’s Conference                                    Leaders Forum
Benefits for
high performance      • Company-wide conference trip with spouse or guest       • Business meeting for top agency owners to network, share

                      Chairman’s Conference                                      a wealth of ideas and learn from the “best of the best”

                      • Company-wide conference trip with spouse or guest
Home • Contact us

                       BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                                              THE FINANCIAL
     OWN YOUR          START-UP              OUTSIDE                                       EDUCATION                              OTHER ALLSTATE           FROM YES
                                                                                                                REWARDS
    OWN BUSINESS        AGENCY                BUYER                                       AND SUPPORT                                SUPPORT              TO MARKET




I am: Impatient       CONSISTENT GROWTH AND CUSTOMER LOYALTY MEANS MORE BENEFITS FOR YOU.
Property & Casualty
commissions           Agencies that consistently grow their business and receive high ratings in customer loyalty
Allstate Financial    satisfaction may also enjoy these benefits:
opportunity
Resources for         Executive Advantage                                                                     Premier Service Agency (PSA)
Growth                • Based on your RFG tier achievement, you will receive                                  • Receive high-value web leads from allstate.com
Awards and             a preloaded Executive Advantage card from Citibank                                     • Receive priority placement on “Find an Agent”
recognition
                      • Use card to purchase resources (e.g., direct mail,                                     on allstate.com
Benefits for           telemarketing, office furniture) to help further brand,                                • Receive Executive Advantage boost
high performance
                       grow and manage your business                                                          • Be eligible to purchase additional agencies

                                                                                                              Customer Focused Acquisition
                                                                                                              • Enables small/medium-sized agencies to purchase

                                                                                                          ®
                                                                                                               economic interest in a small book of business and
                                             Executive                                                         consolidate it with their existing book
                                                       Advantage                          COM MER CIA L
                                             Agency Resource
                                                                 Card

                                                                                                              • Designed to help high-performing agencies grow
                                                547 2   Vali d from   Exp irati on date
Home • Contact us

                      BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                               OTHER ALLSTATE
    OWN YOUR          START-UP    OUTSIDE     EDUCATION    THE FINANCIAL                         FROM YES
                                                                                  SUPPORT
   OWN BUSINESS        AGENCY      BUYER     AND SUPPORT     REWARDS                            TO MARKET




I am: A hero
Marketing support
Operational support
                                                              I AM:        A
                                                              GOOD. Being an Allstate Agent is about
                                                              building relationships with customers and the
                                                              community. We provide you with the tools
                                                              to tell your story.



                                                                       ®
Home • Contact us

                       BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                                    OTHER ALLSTATE
    OWN YOUR           START-UP              OUTSIDE              EDUCATION     THE FINANCIAL                                 FROM YES
                                                                                                       SUPPORT
   OWN BUSINESS         AGENCY                BUYER              AND SUPPORT      REWARDS                                    TO MARKET




I am: A hero          WE HELP DRIVE YOUR BUSINESS.
Marketing support
Operational support
                      Allstate is an industry leader in national and regional advertising and sponsorships, including
                      TV, online, print, outdoor, in movie theaters and more. These efforts drive consumers to the
                      Allstate brand and to you.

                      Yellow Pages                                              Co-op
                      • First year of advertising in the Yellow Pages will be   • Receive up to 50% reimbursement for company-approved
                       paid by Allstate (approximately $2,500) when placed       advertising expenses per year (up to $4,500 for first-
                       through Berry Network                                     year start-up agencies); actual co-op allowance may
                                                                                 vary by agent




                                                                                 Co-op ads



                       Group print
                                                                                Other
                       display ads                                              • Customizable direct mail, brochures, premium items
                                                                                 and more are available to you for little or no cost
Home • Contact us

                         BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                                                                                OTHER ALLSTATE
    OWN YOUR            START-UP                              OUTSIDE                            EDUCATION                 THE FINANCIAL                                  FROM YES
                                                                                                                                                   SUPPORT
   OWN BUSINESS          AGENCY                                BUYER                            AND SUPPORT                  REWARDS                                     TO MARKET




I am: A hero          YOUR OFFICE IS YOUR COMMAND CENTER.
Marketing support
Operational support
                      Make your office work for you. Allstate offers a variety of options for creating a professional
                      environment for you, your staff and customers.

                      Branded Retail Environment (BRE)                                                                     Agency Choice Technology (ACT)

                      • Design your office to help enhance                                                                 • ACT: Provides you flexibility to lease/purchase
                        your customers’ experience                                                                          technology (within Allstate’s specifications) that

                      • Includes furniture, lighting, signage,                                                              meets your unique needs

                        sales displays and choice of either a                                                              • You select the technology vendor for installation
                        beacon sign or reception desk                                                                       and support

                      • In order to receive a $3,300* non-cash
                        award, you must participate in the BRE
                        Welcome Suite Plus Package program
                        (start-up agencies only)
                                                                                                        Beacon sign




                      *In the states of Illinois, Alaska and Hawaii, the non-cash award is valued at a different amount.
Home • Contact us

                      BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                                                                                   FROM YES
    OWN YOUR         START-UP                            OUTSIDE                          EDUCATION              THE FINANCIAL   OTHER ALLSTATE
                                                                                                                                                  TO MARKET
   OWN BUSINESS       AGENCY                              BUYER                          AND SUPPORT               REWARDS          SUPPORT




I am: Determined
Time horizon


                        I AM:              Determined.
                        GOOD. Because no company out there
                        offers a faster-to-market opportunity for
                        success like Allstate.*



                                       ®




                   *Assumes all background and financial checks, licensing and education requirements are met.
Home • Contact us

                        BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                                                                 FROM YES
    OWN YOUR           START-UP               OUTSIDE             EDUCATION           THE FINANCIAL        OTHER ALLSTATE
                                                                                                                                TO MARKET
   OWN BUSINESS         AGENCY                 BUYER             AND SUPPORT            REWARDS               SUPPORT




I am: Determined       FROM YES TO MARKET
Time horizon
                       Becoming an agency owner typically takes 3 to 9 months.
 > REVIEW PROGRAM
 > BEGIN THE PROCESS
 > COMPLETE
                              1    REVIEW PROGRAM
   REQUIREMENTS
 > FINALIZE
 > OUTSIDE BUYER                         Review the program with an Allstate recruiter or field sales leader.
 > FULL TIMELINE
                                         Complete the pre-screening evaluation.

                                         Review the materials on allstate.com/recruitment to better familiarize yourself with the
                                         agency owner opportunity.                                                                        Next

                                         Complete the Agency Selection Questionnaire online.




                           Step 1 of 4
Home • Contact us

                        BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                                                                          FROM YES
    OWN YOUR           START-UP                   OUTSIDE              EDUCATION           THE FINANCIAL        OTHER ALLSTATE
                                                                                                                                         TO MARKET
   OWN BUSINESS         AGENCY                     BUYER              AND SUPPORT            REWARDS               SUPPORT




I am: Determined       FROM YES TO MARKET
Time horizon
                       Becoming an agency owner typically takes 3 to 9 months.
 > REVIEW PROGRAM
 > BEGIN THE PROCESS
 > COMPLETE                            BEGIN THE PROCESS
   REQUIREMENTS
                                 2
 > FINALIZE
 > OUTSIDE BUYER                             Meet with a field sales leader for an in-depth discussion of the Allstate agency opportunity.
 > FULL TIMELINE
                                             Understand your options regarding buying an existing agency or starting from “scratch.”

                                             Develop site selection options for your agency location and review with the field
                        Back                 sales leader.                                                                                         Next

                                             If you don’t already have your insurance licenses, you may want to begin this process
                                             right away so that your appointment with Allstate is not delayed.




                               Step 2 of 4
Home • Contact us

                        BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                                                                       FROM YES
    OWN YOUR           START-UP                   OUTSIDE            EDUCATION           THE FINANCIAL        OTHER ALLSTATE
                                                                                                                                      TO MARKET
   OWN BUSINESS         AGENCY                     BUYER            AND SUPPORT            REWARDS               SUPPORT




I am: Determined       FROM YES TO MARKET
Time horizon
                       Becoming an agency owner typically takes 3 to 9 months.
 > REVIEW PROGRAM
 > BEGIN THE PROCESS
 > COMPLETE                            COMPLETE REQUIREMENTS
   REQUIREMENTS
                                 3
 > FINALIZE
 > OUTSIDE BUYER                             Complete a detailed financial review including cash flow and liquid capital requirements.
 > FULL TIMELINE
                                             Complete your business plan focusing on staffing, marketing and operating your agency.

                                             Finalize all pertinent documents to ensure approval of your appointment with Allstate.
                        Back                 Receive final approvals to become an Allstate Exclusive Agent.                                     Next




                               Step 3 of 4
Home • Contact us

                          BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                                                                                        FROM YES
    OWN YOUR             START-UP                             OUTSIDE                           EDUCATION             THE FINANCIAL   OTHER ALLSTATE
                                                                                                                                                       TO MARKET
   OWN BUSINESS           AGENCY                               BUYER                           AND SUPPORT              REWARDS          SUPPORT




I am: Determined       FROM YES TO MARKET
Time horizon
                       Becoming an agency owner typically takes 3 to 9 months.
 > REVIEW PROGRAM
 > BEGIN THE PROCESS
 > COMPLETE                                     FINALIZE
   REQUIREMENTS
                                      4
 > FINALIZE
 > OUTSIDE BUYER                                     Once licensing is completed and your appointment file is approved, the Education
 > FULL TIMELINE                                     Phase begins.

                                                     During this time, establishing your agency location is underway (finalizing your
                                                     lease, technology and phone systems, signage, etc.).*
                           Back                                                                                                                                  Next
                                                     Interview and hire Licensed Sales Producers if you so choose to staff your agency.

                                                     Begin generating sales and marketing leads.

                                                     Hold your agency grand opening!



                                  Step 4 of 4




                       *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
Home • Contact us

                        BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                                                                  FROM YES
    OWN YOUR           START-UP           OUTSIDE              EDUCATION           THE FINANCIAL         OTHER ALLSTATE
                                                                                                                                 TO MARKET
   OWN BUSINESS         AGENCY             BUYER              AND SUPPORT            REWARDS                SUPPORT




I am: Determined       FROM YES TO MARKET
Time horizon
                       Becoming an agency owner typically takes 3 to 9 months.
 > REVIEW PROGRAM
 > BEGIN THE PROCESS
 > COMPLETE                        ADDITIONAL STEPS FOR OUTSIDE BUYERS
   REQUIREMENTS
                               +
 > FINALIZE
 > OUTSIDE BUYER                     Your field sales leader will be able to help you identify potential agencies available for sale.
 > FULL TIMELINE
                                     Begin negotiations with seller to purchase the economic interest in the agency.

                                     Obtain preliminary approval for the buyer and seller to continue with the sale process.
                        Back         Determine if you will need financing for the purchase and begin these arrangements.

                                     Finalize the terms of the sale with the selling agent.

                                     Advise your field sales leader and complete appropriate documents to obtain final approvals.
Home • Contact us

                          BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER

                                                                                                                                                                                                    FROM YES
    OWN YOUR             START-UP                             OUTSIDE                           EDUCATION                     THE FINANCIAL                      OTHER ALLSTATE
                                                                                                                                                                                                   TO MARKET
   OWN BUSINESS           AGENCY                               BUYER                           AND SUPPORT                      REWARDS                             SUPPORT




I am: Determined       FROM YES TO MARKET
Time horizon
                                REVIEW PROGRAM                                      BEGIN THE PROCESS                                COMPLETE REQUIREMENTS                         FINALIZE
 > REVIEW PROGRAM        1                                                   2                                                3                                             4
 > BEGIN THE PROCESS         Review the program with an Allstate                 Meet with a field sales leader for an            Complete a detailed financial review          Once licensing is completed and your
                             recruiter or field sales leader.                    in-depth discussion of the Allstate              including cash flow and liquid capital        appointment file is approved, the
 > COMPLETE
                                                                                 agency opportunity.                              requirements.                                 Education Phase begins.
   REQUIREMENTS              Complete the pre-screening evaluation.
                                                                                 Understand your options regarding                Complete your business plan focusing          During this time, establishing your
 > FINALIZE                  Review the materials on allstate.com/
                                                                                 buying an existing agency or starting            on staffing, marketing and operating          agency location is underway (finalizing
                             recruitment to better familiarize yourself
                                                                                 from “scratch” (see below for additional         your agency.                                  your lease, technology and phone
 > OUTSIDE BUYER             with the agency owner opportunity.
                                                                                 steps for outside buyers).                                                                     systems, signage, etc.).*
                                                                                                                                  Finalize all pertinent documents to
 > FULL TIMELINE             Complete the Agency Selection
                                                                                 Develop site selection options for your          ensure approval of your appointment           Interview and hire Licensed Sales
                             Questionnaire online.
                                                                                 agency location and review with the              with Allstate.                                Producers if you so choose to staff
                                                                                 field sales leader.                                                                            your agency.
                                                                                                                                  Receive final approvals to become an
                                                                                 If you don’t already have your                   Allstate Exclusive Agent.                     Begin generating sales and marketing
                                                                                 insurance licenses, you may want to                                                            leads.
                                                                                 begin this process right away so that your
                                                                                                                                                                                Hold your agency grand opening!
                                                                                 appointment with Allstate is not delayed.




                                ADDITIONAL STEPS FOR OUTSIDE BUYERS
                         +
                             Your field sales leader will be able to             Begin negotiations with seller to purchase       Determine if you will need financing          Advise your field sales leader and
                             help you identify potential agencies                the economic interest in the agency.             for the purchase and begin these              complete appropriate documents to
                             available for sale.                                                                                  arrangements.                                 obtain final approvals.
                                                                                 Obtain preliminary approval for the
                                                                                 buyer and seller to continue with the            Finalize the terms of the sale with the
                                                                                 sale process.                                    selling agent.




                       *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
Home • Contact us

                  BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER


 OWN YOUR        START-UP                            OUTSIDE                          EDUCATION                         THE FINANCIAL                     OTHER ALLSTATE    FROM YES
OWN BUSINESS      AGENCY                              BUYER                          AND SUPPORT                          REWARDS                            SUPPORT       TO MARKET




               This document highlights the R3001 Agency opportunity.* Agency owners are independent contractors and are not employees of
               Allstate. Multiple factors contribute to the success of an Allstate Agency. As such, individual results will vary. All information, including
               bonus, revenue, compensation, and education information is subject to change.
               See the R3001 Exclusive Agency Agreement, the Exclusive Agency Independent Contractor Manual, the Exclusive Agency Independent
               Contractor Reference Guide, the Supplement for the R3001 Agreement, and the Allstate Agency Standards for full details.
               This overview is confidential and proprietary information which is the exclusive property of Allstate Insurance Company and its affiliates,
               and subsidiaries, including Allstate Life Insurance Company (the “Company”), and may not be disclosed to third parties, other than
               outside advisors or as required by law, without first having obtained written permission from Allstate Insurance Company.
               Securities offered through Allstate Financial Services, LLC (LSA Securities in LA and PA). Registered Broker-Dealer. Member FINRA,
               SIPC. Main Office: 2920 South 84th Street, Lincoln, NE 68506. 877-525-5727.
               Commission and bonus amounts are subject to change. Allstate is an Equal Opportunity Company.
               For more information, contact Allstate toll-free at 877-711-1006, or visit allstate.com/recruitment.
               ©2011 Allstate Insurance Company, Northbrook, IL. allstate.com 1/11


               *Excludes Allstate New Jersey.

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Are you driven?

  • 1. Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT TO MARKET ARE YOU? Driven. Focused. Ready. R57551E ©2011 Allstate Insurance Company Click here to see the fine print
  • 2. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A free spirit All about Allstate All about you Your business, I AM: A free spirit. your way Where to look, GOOD. Building a business as an Allstate how to look agency owner lets you choose where you work and when. You own your own business that you can sell back to Allstate or an approved buyer.* ® *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
  • 3. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A free spirit WE ARE THE GOOD HANDS®. All about Allstate > WE ARE THE We help people realize their hopes and dreams through products and services designed to help GOOD HANDS protect them from life’s uncertainties and to help prepare them for the future. > JOIN AN INDUSTRY LEADER Our corporate goal is to grow the value of our company for our customers, our associates, our All about you shareholders, our communities and society. Your business, your way Where to look, Our products include: how to look 1. Auto Insurance 2. Home Insurance* 3. Life Insurance 4. Power Sports Insurance 5. Business Insurance 6. Savings Solutions *May not be available in all areas.
  • 4. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A free spirit JOIN AN INDUSTRY LEADER. All about Allstate > WE ARE THE Top 10 reasons to join Allstate: GOOD HANDS > JOIN AN INDUSTRY LEADER 1. Offers strong brand recognition and a solid reputation 6. Drives customers to your agency with national as a leader in the industry and in local communities. advertising and customizable marketing materials — All about you including your own company website. Your business, 2. Allows you to control economic interest in the book your way of business your agency writes. 7. Employs a fully engaged field sales leadership team Where to look, to help ensure your success. how to look 3. Offers unlimited money-making potential through commissions, bonuses, expansion and more. 8. Supports your business with an after-hours call center and one of the most highly trained claims 4. Provides you with population and economic data to teams in the country. help determine the best location for your business. 9. Provides you with a network of technology and tools 5. Provides you and your staff with comprehensive to help you operate and market your business. training — at no cost — to get you up and running quickly. 10. Helps you get started quickly — usually about 9 months from time of application.
  • 5. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A free spirit WHAT WE WANT. All about Allstate All about you Allstate agency owners are leaders. And leaders share many of the same qualities. > WHAT WE WANT > WHAT YOU HAVE Characteristics are: > SEEKING MEN • Networks proactively • Supports the Allstate vision and purpose AND WOMEN • Projects persuasive and professional presence • Creates strategic business solutions Your business, your way • Makes quality decisions • Adapts to changing conditions Where to look, • Drives for results and profitability • Works effectively how to look • Focuses on relationship building • Leads and motivates staff
  • 6. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A free spirit WHAT YOU HAVE. All about Allstate All about you Ready to become an Allstate agency owner? There are just a few things that are necessary > WHAT WE WANT before you get started. > WHAT YOU HAVE > SEEKING MEN Requirements are: AND WOMEN • Must have start-up capital to meet cash flow • Must obtain a Financial Industry Regulatory Authority Your business, your way market requirements (a minimum of $50,000) (FINRA) Series 6 license (and Series 63 license if required by state law) within a certain time frame after Where to look, • Must obtain Property & Casualty and how to look agency appointment Life/Health licenses
  • 7. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A free spirit SEEKING WOMEN AND MEN WITH HEART. All about Allstate All about you After all, we are the Good Hands®. > WHAT WE WANT > WHAT YOU HAVE > SEEKING MEN AND WOMEN Your business, ® your way Where to look, how to look
  • 8. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A free spirit DO IT YOUR WAY. All about Allstate All about you Whether you start a new Allstate agency or buy an existing one, you get to choose where and Your business, how you run your business.* your way Where to look, Understand your location options. how to look • Establish a new location • Maintain an existing location • Relocate an existing agency Develop your business plan. Operation Marketing • Staffing • Demographics • Business processes • Lead generation • Advertising Financial • Cash flow projections • Production goals and expenses *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
  • 9. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A free spirit WHERE TO LOOK AND HOW TO LOOK. All about Allstate All about you Whether you’re starting a new agency or buying an existing one, there are a couple things Your business, to consider. Both location and appearance can have a significant effect on your business. your way Where to look, Using technology to find your location. how to look ® Location is key. Allstate uses NetMax, a local optimization tool featuring population and economic data, to help you make an informed decision about the best place to locate your business. Image is everything. When it comes to your office space, first impressions count. The Allstate Branded Retail Environment (BRE) ensures that as customers drive by or walk up and enter your agency, they’ll feel confident that they’ve come to the right place for their insurance needs. Allstate Branded Retail Environment
  • 10. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER START-UP OWN YOUR OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES AGENCY OWN BUSINESS BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A team player New agency incentives New agency requirements I AM: A team player. GOOD. With Allstate, you’ll have the support of a Fortune 100 company and one of the largest teams of centralized claims professionals in the country. ®
  • 11. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER START-UP OWN YOUR OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES AGENCY OWN BUSINESS BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A team player WHAT’S YOUR TIER? New agency incentives If you’re starting a new Allstate agency from scratch or buying an agency with less than 750 > WHAT’S YOUR TIER Property & Casualty policies, your agency is considered a “start-up” and there are special > AGENCY ESTABLISHMENT bonuses to help you maintain cash flow during these early stages. BONUS > AGENCY The amount of each bonus depends on your Property & Casualty production. Bonus tiers DEVELOPMENT BONUS I are based on Property & Casualty performance in relation to your market goals and are > AGENCY DEVELOPMENT determined monthly.* BONUS I SCHEDULE > AGENCY DEVELOPMENT BONUS II TIER 1: TIER 2: TIER 3: TIER 4: > AGENCY At least 225% of your 150% to 224% of your 90% to 149% of your Less than 90% of your DEVELOPMENT baseline cash flow baseline cash flow baseline cash flow baseline cash flow BONUS II SCHEDULE New agency requirements *Commission and bonus amounts are subject to change.
  • 12. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER START-UP OWN YOUR OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES AGENCY OWN BUSINESS BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A team player AGENCY ESTABLISHMENT BONUS New agency incentives Start-up agencies are eligible to receive an Agency Establishment Bonus in month 4 of affiliation. > WHAT’S YOUR TIER The amount of the bonus will be based on your tier, which is determined by your cumulative > AGENCY ESTABLISHMENT Property & Casualty production in months 1 to 3 relative to your baseline market goals for BONUS > AGENCY that time period. DEVELOPMENT BONUS I > AGENCY DEVELOPMENT TIER 1: TIER 2: TIER 3: TIER 4: BONUS I SCHEDULE $10,000 $7,500 $5,000 $0 > AGENCY DEVELOPMENT BONUS II > AGENCY DEVELOPMENT BONUS II SCHEDULE New agency requirements
  • 13. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER START-UP OWN YOUR OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES AGENCY OWN BUSINESS BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A team player AGENCY DEVELOPMENT BONUS I New agency incentives The Agency Development Bonus I (ADB I) is a monthly bonus that is based on new Property & > WHAT’S YOUR TIER Casualty business you write the previous month. > AGENCY ESTABLISHMENT BONUS Here’s how it works: > AGENCY • Based on your tier for a given month, a bonus rate will • ADB I will be paid to qualifying agencies in months 2 to DEVELOPMENT BONUS I be applied to your current month’s net new Property & 37 of affiliation > AGENCY Casualty written premium (see bonus rates by tier DEVELOPMENT • If you qualify, the bonus will be paid in the following month BONUS I SCHEDULE and month) > AGENCY DEVELOPMENT BONUS II In addition, you may be eligible for ADB I bonus through month 48 depending on your Property & Casualty production levels. > AGENCY DEVELOPMENT • In months 38 to 49 for any month you achieve Tier 1 • In months 38 to 43 for any month you achieve Tier 2 BONUS II SCHEDULE status during months 37 to 48 status during months 37 to 42 New agency requirements
  • 14. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER START-UP OWN YOUR OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES AGENCY OWN BUSINESS BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A team player AGENCY DEVELOPMENT BONUS I SCHEDULE New agency incentives PRODUCTION TIER 1 TIER 2 TIER 3 TIER 4 MONTH > WHAT’S YOUR TIER 1 33.000% 30.000% 27.000% 0.000% > AGENCY ESTABLISHMENT 2 33.000% 30.000% 27.000% 0.000% BONUS 3 33.000% 30.000% 27.000% 0.000% > AGENCY 4 32.250% 29.025% 25.800% 0.000% DEVELOPMENT BONUS I 5 31.500% 28.350% 25.200% 0.000% > AGENCY 6 30.750% 27.675% 24.600% 0.000% DEVELOPMENT BONUS I SCHEDULE 7 30.000% 27.000% 24.000% 0.000% > AGENCY 8 29.250% 26.325% 23.400% 0.000% DEVELOPMENT 9 28.500% 25.650% 22.800% 0.000% BONUS II 10 27.750% 24.975% 22.200% 0.000% > AGENCY DEVELOPMENT 11 27.000% 24.300% 21.600% 0.000% BONUS II SCHEDULE 12 26.250% 23.625% 21.000% 0.000% New agency 13 25.500% 22.950% 20.400% 0.000% requirements 14 24.750% 22.275% 19.800% 0.000% 15 24.000% 21.600% 19.200% 0.000% 16 23.250% 20.925% 18.600% 0.000% Months 17-32
  • 15. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER START-UP OWN YOUR OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES AGENCY OWN BUSINESS BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A team player AGENCY DEVELOPMENT BONUS I SCHEDULE New agency incentives PRODUCTION TIER 1 TIER 2 TIER 3 TIER 4 MONTH > WHAT’S YOUR TIER 17 22.500% 20.250% 18.000% 0.000% > AGENCY ESTABLISHMENT 18 21.750% 19.575% 17.400% 0.000% BONUS 19 21.000% 18.900% 16.800% 0.000% > AGENCY 20 20.250% 18.225% 16.200% 0.000% DEVELOPMENT BONUS I 21 19.500% 17.550% 15.600% 0.000% > AGENCY 22 18.750% 16.875% 15.000% 0.000% DEVELOPMENT BONUS I SCHEDULE 23 18.000% 16.200% 14.400% 0.000% > AGENCY 24 17.250% 15.525% 13.800% 0.000% DEVELOPMENT 25 16.500% 14.850% 13.200% 0.000% BONUS II 26 15.750% 14.175% 12.600% 0.000% > AGENCY DEVELOPMENT 27 15.000% 13.500% 12.000% 0.000% BONUS II SCHEDULE 28 14.250% 12.825% 11.400% 0.000% New agency 29 13.500% 12.150% 10.800% 0.000% requirements 30 12.750% 11.475% 10.200% 0.000% 31 12.000% 10.800% 9.600% 0.000% 32 11.250% 10.125% 9.000% 0.000% Months 1-16 Months 33-48
  • 16. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER START-UP OWN YOUR OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES AGENCY OWN BUSINESS BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A team player AGENCY DEVELOPMENT BONUS I SCHEDULE New agency incentives PRODUCTION TIER 1 TIER 2 TIER 3 TIER 4 MONTH > WHAT’S YOUR TIER 33 10.500% 9.450% 8.400% 0.000% > AGENCY ESTABLISHMENT 34 9.750% 8.775% 7.800% 0.000% BONUS 35 9.000% 8.100% 7.200% 0.000% > AGENCY 36 8.250% 7.425% 6.600% 0.000% DEVELOPMENT BONUS I 37 7.500% 6.750% 0.000% 0.000% > AGENCY 38 6.750% 6.075% 0.000% 0.000% DEVELOPMENT BONUS I SCHEDULE 39 6.000% 5.400% 0.000% 0.000% > AGENCY 40 5.250% 4.725% 0.000% 0.000% DEVELOPMENT 41 4.500% 4.050% 0.000% 0.000% BONUS II 42 3.750% 3.375% 0.000% 0.000% > AGENCY DEVELOPMENT 43 3.000% 0.000% 0.000% 0.000% BONUS II SCHEDULE 44 2.250% 0.000% 0.000% 0.000% New agency 45 1.500% 0.000% 0.000% 0.000% requirements 46 1.000% 0.000% 0.000% 0.000% 47 1.000% 0.000% 0.000% 0.000% 48 1.000% 0.000% 0.000% 0.000% Months 17-32
  • 17. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER START-UP OWN YOUR OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES AGENCY OWN BUSINESS BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A team player AGENCY DEVELOPMENT BONUS II New agency incentives The Agency Development Bonus II (ADB II) is a monthly bonus that is based on your agency’s > WHAT’S YOUR TIER growth of Policies in Force (PIF) over the previous month. > AGENCY ESTABLISHMENT BONUS Here’s how it works: > AGENCY • Based on your tier for a given month, a dollar amount • ADB II will be paid to qualifying agencies in months 4 to DEVELOPMENT BONUS I will be applied to your current month’s Property & 39 of affiliation > AGENCY Casualty Policies in Force growth over the prior month* DEVELOPMENT • If you qualify, the bonus will be paid two months later BONUS I SCHEDULE (see dollar amounts by tier and month) > AGENCY DEVELOPMENT BONUS II In addition, you may be eligible for ADB II bonus through month 48 depending on your Property & Casualty production levels. > AGENCY DEVELOPMENT • In months 40 to 51 for any month you achieve Tier 1 • In months 40 to 45 for any month you achieve Tier 2 BONUS II SCHEDULE status during months 38 to 49 status during months 38 to 43 New agency requirements *Special rules apply if PIF growth is negative.
  • 18. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER START-UP OWN YOUR OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES AGENCY OWN BUSINESS BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A team player AGENCY DEVELOPMENT BONUS II SCHEDULE New agency incentives PRODUCTION TIER 1 TIER 2 TIER 3 TIER 4 MONTH > WHAT’S YOUR TIER 2-13 $50.00 $45.00 $40.00 $0.00 > AGENCY ESTABLISHMENT 14-25 $45.00 $40.50 $36.00 $0.00 BONUS 26-36 $40.00 $36.00 $32.00 $0.00 > AGENCY 37-42 $35 .00 $31.50 $0.00 $0.00 DEVELOPMENT BONUS I 43-49 $35.00 $0.00 $0.00 $0.00 > AGENCY DEVELOPMENT BONUS I SCHEDULE > AGENCY DEVELOPMENT BONUS II > AGENCY DEVELOPMENT BONUS II SCHEDULE New agency requirements
  • 19. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER START-UP OWN YOUR OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES AGENCY OWN BUSINESS BUYER AND SUPPORT REWARDS SUPPORT TO MARKET I am: A team player VALIDATION REQUIREMENTS New agency incentives In the first year of agency affiliation, we’ll ask that you meet our production requirements for New agency both Property & Casualty and Allstate Financial. requirements Property & Casualty (P&C) requirement: Allstate Financial requirement: • Derived from your baseline cash flow • $5,000 or more in Allstate Financial production credit • Minimum of 90% of the baseline cash flow (Tier 3 level) • Needs to be achieved within first 6 months of affiliation • Needs to be achieved within first 6 months and again • Can be achieved solo or with partnership with Exclusive at month 12 of affiliation Financial Specialist All validation requirements are conditions of the agency owner relationship. Failure to meet any of the validation requirements will lead to termination of the Agency Agreement.
  • 20. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OUTSIDE OWN YOUR START-UP EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES BUYER OWN BUSINESS AGENCY AND SUPPORT REWARDS SUPPORT TO MARKET I am: Agreeable Purchasing an existing agency I AM: Agreeable GOOD. Allstate lets you have the option of purchasing an existing Allstate agency, giving you the advantage of buying a business that’s already up and running.* ® *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
  • 21. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OUTSIDE OWN YOUR START-UP EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES BUYER OWN BUSINESS AGENCY AND SUPPORT REWARDS SUPPORT TO MARKET I am: Agreeable IS BUYING AN EXISTING ALLSTATE AGENCY RIGHT FOR YOU? Purchasing an existing agency When you purchase an existing Allstate agency of greater than 750 Property & Casualty policies, you’re considered an “outside buyer.” You have the advantage of buying a business that’s already up and running. There are several questions to think about when it comes to purchasing an existing book of business.* Do I have sufficient liquid capital to invest in What is the value of the agency? growing the business? Will the agency staff be retained after the purchase? What is the business environment in the area? What is their value? Are there any staffing issues? What are the factors that may affect customer Will I be able to retain the existing location? retention in the book of business? What legal issues should be considered? What are the agency’s financial results over the How will the agency purchase be financed? past three years? What is the market opportunity to grow the business? Is it operating efficiently? *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
  • 22. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER EDUCATION OWN YOUR START-UP OUTSIDE THE FINANCIAL OTHER ALLSTATE FROM YES AND SUPPORT OWN BUSINESS AGENCY BUYER REWARDS SUPPORT TO MARKET I am: Tenacious Education from experts Field support I AM: Tenacious GOOD. At Allstate, we believe the more you know, the more you’ll grow. We provide the education you and your staff need to start your business — at no cost to you. ®
  • 23. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER EDUCATION OWN YOUR START-UP OUTSIDE THE FINANCIAL OTHER ALLSTATE FROM YES AND SUPPORT OWN BUSINESS AGENCY BUYER REWARDS SUPPORT TO MARKET I am: Tenacious GET THE EDUCATION YOU NEED TO GET AHEAD. Education from experts Allstate provides education for agency owners and their entire staff on products, sales Field support techniques and processes. • New Agency Owner Education (NAOE) takes • Once you have successfully completed the Education approximately 5 weeks Program, you will receive a $3,000 bonus payable in • Education is conducted regionally and at the Allstate the first month of affiliation National Sales Education Center (NSEC) • Program includes Auto, Property, Allstate Financial and Run the Business track which is designed to help with the set up and operational side of your agency
  • 24. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER EDUCATION OWN YOUR START-UP OUTSIDE THE FINANCIAL OTHER ALLSTATE FROM YES AND SUPPORT OWN BUSINESS AGENCY BUYER REWARDS SUPPORT TO MARKET I am: Tenacious GET ONGOING SUPPORT FROM A FIELD SALES LEADER. Education from experts Allstate has a robust team including a dedicated sales leader, who works with you to make sure Field support you have what you need to succeed. • Business planning • Sales and marketing • Ongoing education • Business results review • Roadmap for the future
  • 25. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER THE FINANCIAL OWN YOUR START-UP OUTSIDE EDUCATION OTHER ALLSTATE FROM YES REWARDS OWN BUSINESS AGENCY BUYER AND SUPPORT SUPPORT TO MARKET I am: Impatient Property & Casualty commissions Allstate Financial opportunity I AM: Impatient. Resources for GOOD. We’ve structured our compensation Growth programs to help ensure you’ll have cash Awards and recognition flow from the start. From there, your earning Benefits for potential is unlimited. high performance ®
  • 26. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER THE FINANCIAL OWN YOUR START-UP OUTSIDE EDUCATION OTHER ALLSTATE FROM YES REWARDS OWN BUSINESS AGENCY BUYER AND SUPPORT SUPPORT TO MARKET I am: Impatient PROPERTY & CASUALTY COMMISSIONS SCALE Property & Casualty commissions COMMISSION AMOUNT BY LINE* NEW % SUBSEQUENT RENEWAL % Allstate Financial opportunity PROPERTY & CASUALTY Resources for Standard Auto 10 10 Growth Motorcycle 10 10 Awards and Off-Road Vehicle 10 10 recognition Non-Standard Auto 8 8 Benefits for Commercial — Nonfleet 10 10 high performance Personal Property 10 10 Boat 10 10 Landlord Package 10 10 Manufactured Home 10 10 Condo and Renters 10 10 Commercial Casualty — Fleet 10 10 COMMERCIAL CASUALTY — ALL OTHER First $2,500 20 10 Over $2,500 12 10 *Excludes state exceptions.
  • 27. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER THE FINANCIAL OWN YOUR START-UP OUTSIDE EDUCATION OTHER ALLSTATE FROM YES REWARDS OWN BUSINESS AGENCY BUYER AND SUPPORT SUPPORT TO MARKET I am: Impatient EARN COMMISSIONS YOURSELF OR WITH AN EXCLUSIVE FINANCIAL SPECIALIST. Property & Casualty commissions Our extensive financial portfolio includes term and permanent life, annuities and variable Allstate Financial products. Allstate offers the opportunity to write Life and Financial Products two ways. opportunity Resources for • Partner with an Allstate Exclusive Financial Specialist* • Write life and financial products on your own Growth (EFS), a specialist in life, savings and financial products (“Solo” business) Awards and (“Shared” business) recognition Benefits for Whether you want to work with someone else or go it alone, you can earn credit toward production goals, bonuses high performance and awards. In addition, Allstate Financial enhanced commission scales are based on your productivity — the more you write, the higher the commission scale. *Financial Specialist in NY.
  • 28. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER THE FINANCIAL OWN YOUR START-UP OUTSIDE EDUCATION OTHER ALLSTATE FROM YES REWARDS OWN BUSINESS AGENCY BUYER AND SUPPORT SUPPORT TO MARKET I am: Impatient GET REWARDED FOR BALANCED PERFORMANCE. Property & Casualty commissions Resources for Growth is a point-based measurement system designed to recognize and Allstate Financial reward agencies that achieve balanced performance. opportunity Resources for Agency performance is measured on five key Points are distributed across six Resources for Growth tiers. Growth business objectives: Platinum (7.5 – 10.5 points) Bronze (2.5 – 5.4 points) Awards and recognition 1. Retention of Property & Casualty business Gold (6.0 – 7.4 points) Standard (0.1 – 2.4 points) 2. Acquisition of new auto business and emerging Silver (5.5 – 5.9 points) Base (0 points or less) Benefits for high performance business lines These tiers will be used to determine your rewards across 3. Profitability (does not apply to start-up agencies) multiple areas including: 4.Allstate Financial Production Credit for solo • Agency bonus and/or partnership sales • Awards and recognition 5. Agency Loyalty Index — based on annual survey • Expected results score (does not apply to start-up agencies) • Qualification for other business opportunities
  • 29. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER THE FINANCIAL OWN YOUR START-UP OUTSIDE EDUCATION OTHER ALLSTATE FROM YES REWARDS OWN BUSINESS AGENCY BUYER AND SUPPORT SUPPORT TO MARKET I am: Impatient NOBODY AWARDS AND RECOGNIZES LIKE ALLSTATE. Property & Casualty commissions As an Allstate agency owner, you’ll have the opportunity to qualify for our exciting awards and Allstate Financial recognition along with your peers. opportunity Resources for Regional Honor Ring Banquet Chairman’s Inner Circle Growth • Hosted by the Field Vice President (FVP) — Additional • Add-on trip to Chairman’s Conference with spouse Awards and details will be shared with you by your region or guest recognition President’s Conference Leaders Forum Benefits for high performance • Company-wide conference trip with spouse or guest • Business meeting for top agency owners to network, share Chairman’s Conference a wealth of ideas and learn from the “best of the best” • Company-wide conference trip with spouse or guest
  • 30. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER THE FINANCIAL OWN YOUR START-UP OUTSIDE EDUCATION OTHER ALLSTATE FROM YES REWARDS OWN BUSINESS AGENCY BUYER AND SUPPORT SUPPORT TO MARKET I am: Impatient CONSISTENT GROWTH AND CUSTOMER LOYALTY MEANS MORE BENEFITS FOR YOU. Property & Casualty commissions Agencies that consistently grow their business and receive high ratings in customer loyalty Allstate Financial satisfaction may also enjoy these benefits: opportunity Resources for Executive Advantage Premier Service Agency (PSA) Growth • Based on your RFG tier achievement, you will receive • Receive high-value web leads from allstate.com Awards and a preloaded Executive Advantage card from Citibank • Receive priority placement on “Find an Agent” recognition • Use card to purchase resources (e.g., direct mail, on allstate.com Benefits for telemarketing, office furniture) to help further brand, • Receive Executive Advantage boost high performance grow and manage your business • Be eligible to purchase additional agencies Customer Focused Acquisition • Enables small/medium-sized agencies to purchase ® economic interest in a small book of business and Executive consolidate it with their existing book Advantage COM MER CIA L Agency Resource Card • Designed to help high-performing agencies grow 547 2 Vali d from Exp irati on date
  • 31. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OTHER ALLSTATE OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL FROM YES SUPPORT OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS TO MARKET I am: A hero Marketing support Operational support I AM: A GOOD. Being an Allstate Agent is about building relationships with customers and the community. We provide you with the tools to tell your story. ®
  • 32. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OTHER ALLSTATE OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL FROM YES SUPPORT OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS TO MARKET I am: A hero WE HELP DRIVE YOUR BUSINESS. Marketing support Operational support Allstate is an industry leader in national and regional advertising and sponsorships, including TV, online, print, outdoor, in movie theaters and more. These efforts drive consumers to the Allstate brand and to you. Yellow Pages Co-op • First year of advertising in the Yellow Pages will be • Receive up to 50% reimbursement for company-approved paid by Allstate (approximately $2,500) when placed advertising expenses per year (up to $4,500 for first- through Berry Network year start-up agencies); actual co-op allowance may vary by agent Co-op ads Group print Other display ads • Customizable direct mail, brochures, premium items and more are available to you for little or no cost
  • 33. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OTHER ALLSTATE OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL FROM YES SUPPORT OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS TO MARKET I am: A hero YOUR OFFICE IS YOUR COMMAND CENTER. Marketing support Operational support Make your office work for you. Allstate offers a variety of options for creating a professional environment for you, your staff and customers. Branded Retail Environment (BRE) Agency Choice Technology (ACT) • Design your office to help enhance • ACT: Provides you flexibility to lease/purchase your customers’ experience technology (within Allstate’s specifications) that • Includes furniture, lighting, signage, meets your unique needs sales displays and choice of either a • You select the technology vendor for installation beacon sign or reception desk and support • In order to receive a $3,300* non-cash award, you must participate in the BRE Welcome Suite Plus Package program (start-up agencies only) Beacon sign *In the states of Illinois, Alaska and Hawaii, the non-cash award is valued at a different amount.
  • 34. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER FROM YES OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE TO MARKET OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT I am: Determined Time horizon I AM: Determined. GOOD. Because no company out there offers a faster-to-market opportunity for success like Allstate.* ® *Assumes all background and financial checks, licensing and education requirements are met.
  • 35. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER FROM YES OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE TO MARKET OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT I am: Determined FROM YES TO MARKET Time horizon Becoming an agency owner typically takes 3 to 9 months. > REVIEW PROGRAM > BEGIN THE PROCESS > COMPLETE 1 REVIEW PROGRAM REQUIREMENTS > FINALIZE > OUTSIDE BUYER Review the program with an Allstate recruiter or field sales leader. > FULL TIMELINE Complete the pre-screening evaluation. Review the materials on allstate.com/recruitment to better familiarize yourself with the agency owner opportunity. Next Complete the Agency Selection Questionnaire online. Step 1 of 4
  • 36. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER FROM YES OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE TO MARKET OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT I am: Determined FROM YES TO MARKET Time horizon Becoming an agency owner typically takes 3 to 9 months. > REVIEW PROGRAM > BEGIN THE PROCESS > COMPLETE BEGIN THE PROCESS REQUIREMENTS 2 > FINALIZE > OUTSIDE BUYER Meet with a field sales leader for an in-depth discussion of the Allstate agency opportunity. > FULL TIMELINE Understand your options regarding buying an existing agency or starting from “scratch.” Develop site selection options for your agency location and review with the field Back sales leader. Next If you don’t already have your insurance licenses, you may want to begin this process right away so that your appointment with Allstate is not delayed. Step 2 of 4
  • 37. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER FROM YES OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE TO MARKET OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT I am: Determined FROM YES TO MARKET Time horizon Becoming an agency owner typically takes 3 to 9 months. > REVIEW PROGRAM > BEGIN THE PROCESS > COMPLETE COMPLETE REQUIREMENTS REQUIREMENTS 3 > FINALIZE > OUTSIDE BUYER Complete a detailed financial review including cash flow and liquid capital requirements. > FULL TIMELINE Complete your business plan focusing on staffing, marketing and operating your agency. Finalize all pertinent documents to ensure approval of your appointment with Allstate. Back Receive final approvals to become an Allstate Exclusive Agent. Next Step 3 of 4
  • 38. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER FROM YES OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE TO MARKET OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT I am: Determined FROM YES TO MARKET Time horizon Becoming an agency owner typically takes 3 to 9 months. > REVIEW PROGRAM > BEGIN THE PROCESS > COMPLETE FINALIZE REQUIREMENTS 4 > FINALIZE > OUTSIDE BUYER Once licensing is completed and your appointment file is approved, the Education > FULL TIMELINE Phase begins. During this time, establishing your agency location is underway (finalizing your lease, technology and phone systems, signage, etc.).* Back Next Interview and hire Licensed Sales Producers if you so choose to staff your agency. Begin generating sales and marketing leads. Hold your agency grand opening! Step 4 of 4 *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
  • 39. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER FROM YES OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE TO MARKET OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT I am: Determined FROM YES TO MARKET Time horizon Becoming an agency owner typically takes 3 to 9 months. > REVIEW PROGRAM > BEGIN THE PROCESS > COMPLETE ADDITIONAL STEPS FOR OUTSIDE BUYERS REQUIREMENTS + > FINALIZE > OUTSIDE BUYER Your field sales leader will be able to help you identify potential agencies available for sale. > FULL TIMELINE Begin negotiations with seller to purchase the economic interest in the agency. Obtain preliminary approval for the buyer and seller to continue with the sale process. Back Determine if you will need financing for the purchase and begin these arrangements. Finalize the terms of the sale with the selling agent. Advise your field sales leader and complete appropriate documents to obtain final approvals.
  • 40. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER FROM YES OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE TO MARKET OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT I am: Determined FROM YES TO MARKET Time horizon REVIEW PROGRAM BEGIN THE PROCESS COMPLETE REQUIREMENTS FINALIZE > REVIEW PROGRAM 1 2 3 4 > BEGIN THE PROCESS Review the program with an Allstate Meet with a field sales leader for an Complete a detailed financial review Once licensing is completed and your recruiter or field sales leader. in-depth discussion of the Allstate including cash flow and liquid capital appointment file is approved, the > COMPLETE agency opportunity. requirements. Education Phase begins. REQUIREMENTS Complete the pre-screening evaluation. Understand your options regarding Complete your business plan focusing During this time, establishing your > FINALIZE Review the materials on allstate.com/ buying an existing agency or starting on staffing, marketing and operating agency location is underway (finalizing recruitment to better familiarize yourself from “scratch” (see below for additional your agency. your lease, technology and phone > OUTSIDE BUYER with the agency owner opportunity. steps for outside buyers). systems, signage, etc.).* Finalize all pertinent documents to > FULL TIMELINE Complete the Agency Selection Develop site selection options for your ensure approval of your appointment Interview and hire Licensed Sales Questionnaire online. agency location and review with the with Allstate. Producers if you so choose to staff field sales leader. your agency. Receive final approvals to become an If you don’t already have your Allstate Exclusive Agent. Begin generating sales and marketing insurance licenses, you may want to leads. begin this process right away so that your Hold your agency grand opening! appointment with Allstate is not delayed. ADDITIONAL STEPS FOR OUTSIDE BUYERS + Your field sales leader will be able to Begin negotiations with seller to purchase Determine if you will need financing Advise your field sales leader and help you identify potential agencies the economic interest in the agency. for the purchase and begin these complete appropriate documents to available for sale. arrangements. obtain final approvals. Obtain preliminary approval for the buyer and seller to continue with the Finalize the terms of the sale with the sale process. selling agent. *Subject to all terms and conditions as outlined in the Allstate Exclusive Agency Agreement.
  • 41. Home • Contact us BUILDING A BUSINESS AS AN ALLSTATE AGENCY OWNER OWN YOUR START-UP OUTSIDE EDUCATION THE FINANCIAL OTHER ALLSTATE FROM YES OWN BUSINESS AGENCY BUYER AND SUPPORT REWARDS SUPPORT TO MARKET This document highlights the R3001 Agency opportunity.* Agency owners are independent contractors and are not employees of Allstate. Multiple factors contribute to the success of an Allstate Agency. As such, individual results will vary. All information, including bonus, revenue, compensation, and education information is subject to change. See the R3001 Exclusive Agency Agreement, the Exclusive Agency Independent Contractor Manual, the Exclusive Agency Independent Contractor Reference Guide, the Supplement for the R3001 Agreement, and the Allstate Agency Standards for full details. This overview is confidential and proprietary information which is the exclusive property of Allstate Insurance Company and its affiliates, and subsidiaries, including Allstate Life Insurance Company (the “Company”), and may not be disclosed to third parties, other than outside advisors or as required by law, without first having obtained written permission from Allstate Insurance Company. Securities offered through Allstate Financial Services, LLC (LSA Securities in LA and PA). Registered Broker-Dealer. Member FINRA, SIPC. Main Office: 2920 South 84th Street, Lincoln, NE 68506. 877-525-5727. Commission and bonus amounts are subject to change. Allstate is an Equal Opportunity Company. For more information, contact Allstate toll-free at 877-711-1006, or visit allstate.com/recruitment. ©2011 Allstate Insurance Company, Northbrook, IL. allstate.com 1/11 *Excludes Allstate New Jersey.