The global API management market is expected to grow significantly due to the increasing need for governance and lifecycle management of APIs, along with the rise in web and mobile API usage. The market is characterized by competition among both established and local players, who are likely to form strategic alliances to enhance their position. Key factors driving this growth include mobility, app proliferation, and advancements in IoT and big data, although challenges such as data security and reliance on legacy systems may hinder full market potential.