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Analysing 2021 Teaser Trailer.  Vivian Dlamini
Looking at Columbia Pictures’ filmography reveals that they do just about every genre so we couldn't deduce what genre this would be until we watched on.
The location shown here conveys that this will be a high budget, high concept film.  CGI will play a big part to create the illusions and enhance the locations.
For a teaser trailer, this actually gives a lot away. The subtitles shown here provide a lot of information. Also, because of the conspiracy theories about 2012, we already know the film will show “the end of the world” but we suppose that gives the film a very relevant narrative, creating a lot of following.
The CGI images build more of an idea about the film as a high concept, high budget film, probably a hybrid genre of thriller and action.
The use of viral marketing creates an internet following as well as other media products.

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Analysing 2021 teaser trailer

  • 1. Analysing 2021 Teaser Trailer. Vivian Dlamini
  • 2. Looking at Columbia Pictures’ filmography reveals that they do just about every genre so we couldn't deduce what genre this would be until we watched on.
  • 3. The location shown here conveys that this will be a high budget, high concept film. CGI will play a big part to create the illusions and enhance the locations.
  • 4. For a teaser trailer, this actually gives a lot away. The subtitles shown here provide a lot of information. Also, because of the conspiracy theories about 2012, we already know the film will show “the end of the world” but we suppose that gives the film a very relevant narrative, creating a lot of following.
  • 5. The CGI images build more of an idea about the film as a high concept, high budget film, probably a hybrid genre of thriller and action.
  • 6. The use of viral marketing creates an internet following as well as other media products.