Copy Strategy studiata per la campagna Adv per il
"New Brand" Amiacque.
La campagna advertising studiata per il “nuovo brand Amiacque” si basa sui diktat fissati in fase di sviluppo del “marketing plan”. Gli “obbiettivi di marketing” in questo senso sono molto precisi:
- Sviluppare nei confronti del Brand Amiacque una maggiore “Brand Loyalty”.
- Penetrazione del Brand nei vari “Target Obiettivi”.
Dagli “obbiettivi di marketing” derivano gli obbiettivi derivano gli obbiettivi di comunicazione:
- Avvicinare i residenti della Provincia di Milano a questo Ente Pubblico.
- Generare e infondere fiducia nel pubblico/consumatore.
- Amiacque qualcosa di più di un’impre-sa pubblica, i cittadini devono sentirsela propria.
Andare oltre quello che
l’immaginario collettivo proietta quando si parla di impresa pubblica. I cittadini devono sentirsi partecipi dell’impresa, sentirsela
propria.
Tale atteggiamento sviluppa fiducia e partecipazione da parte del pubblico/consumatore alla vita dell’impresa e alle sue iniziative (eventi, adv, comunicazione istituzionale, customer service).
Il progetto di re[ge]rate (rigenerazione/rebrand) del brand
Amiacque rappresenta una sfida davvero ardua.
Come unico fornitore di servizi idrici a ciclo completo (Servizio Idrico Integrato) della zona di Milano e la sua Provincia, 2° in Italia per dimensione e
popolazione (densità), Amiacque è un Ente Pubblico con una difficile sfida comunicativa.
207 milioni di metri cubi d’acqua erogata
184 comuni serviti
2 milioni di abitanti serviti
6.603 km di rete idrica
4.629 km di rete fognaria
Inoltre:
3.176.180 abitanti
47 comuni
358.321 cittadini stranieri residenti (11,7 % della popolazione totale).
L'enorme presenza di cittadini stranieri rappresenta un'ostacolo importante per
una comunicazione efficace, chiara e comprensibile da tutti.
Tesi di Laurea in
Graphic Design "Comunicazione Pubblica".
Un'analisi approfondita del mondo della comunicazione nel XXI secolo. Un percorso storico che parte da lontano, navigando all'interno del famoso secolo breve (900'), si cerca di ripercorrere gli avvenimenti, i luoghi e i personaggi storici che hanno segnato la storia della comunicazione pubblicitaria nell'era del capistalismo.
Arrivando poi all'analisi della attuale era postindustriale. Epoca sofferta soggetta a parecchi mutamenti di cui molti non era né pronti né adeguatamente informati.
Questo progetto cerca di fare luce sulle dinamiche sociali, economiche e tecnologie del nostro tempo, che ormai segnano la nostra vita di tutti i giorni.
Un percorso in atto è inarrestabile il quale non va subito, ma se si vuole sopravvivere al "New Global World", va cavalcato. Questo come si evince dal progetto non vale solo per gli addetti ai lavori operanti nel settore della comunicazione.
Concetti di ibridazione e di globalizzazione sono comuni a molti, ma altrettanto ignorati nelle loro dinamiche di consumo dagli stessi.
Buona lettura.
[cit]
“… il primo prodotto da vendere da parte di
un’ impresa è il proprio marchio…”
(Daniele Pitteri ,2011)
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Copy Strategy studiata per la campagna Adv per il
"New Brand" Amiacque.
La campagna advertising studiata per il “nuovo brand Amiacque” si basa sui diktat fissati in fase di sviluppo del “marketing plan”. Gli “obbiettivi di marketing” in questo senso sono molto precisi:
- Sviluppare nei confronti del Brand Amiacque una maggiore “Brand Loyalty”.
- Penetrazione del Brand nei vari “Target Obiettivi”.
Dagli “obbiettivi di marketing” derivano gli obbiettivi derivano gli obbiettivi di comunicazione:
- Avvicinare i residenti della Provincia di Milano a questo Ente Pubblico.
- Generare e infondere fiducia nel pubblico/consumatore.
- Amiacque qualcosa di più di un’impre-sa pubblica, i cittadini devono sentirsela propria.
Andare oltre quello che
l’immaginario collettivo proietta quando si parla di impresa pubblica. I cittadini devono sentirsi partecipi dell’impresa, sentirsela
propria.
Tale atteggiamento sviluppa fiducia e partecipazione da parte del pubblico/consumatore alla vita dell’impresa e alle sue iniziative (eventi, adv, comunicazione istituzionale, customer service).
Il progetto di re[ge]rate (rigenerazione/rebrand) del brand
Amiacque rappresenta una sfida davvero ardua.
Come unico fornitore di servizi idrici a ciclo completo (Servizio Idrico Integrato) della zona di Milano e la sua Provincia, 2° in Italia per dimensione e
popolazione (densità), Amiacque è un Ente Pubblico con una difficile sfida comunicativa.
207 milioni di metri cubi d’acqua erogata
184 comuni serviti
2 milioni di abitanti serviti
6.603 km di rete idrica
4.629 km di rete fognaria
Inoltre:
3.176.180 abitanti
47 comuni
358.321 cittadini stranieri residenti (11,7 % della popolazione totale).
L'enorme presenza di cittadini stranieri rappresenta un'ostacolo importante per
una comunicazione efficace, chiara e comprensibile da tutti.
Tesi di Laurea in
Graphic Design "Comunicazione Pubblica".
Un'analisi approfondita del mondo della comunicazione nel XXI secolo. Un percorso storico che parte da lontano, navigando all'interno del famoso secolo breve (900'), si cerca di ripercorrere gli avvenimenti, i luoghi e i personaggi storici che hanno segnato la storia della comunicazione pubblicitaria nell'era del capistalismo.
Arrivando poi all'analisi della attuale era postindustriale. Epoca sofferta soggetta a parecchi mutamenti di cui molti non era né pronti né adeguatamente informati.
Questo progetto cerca di fare luce sulle dinamiche sociali, economiche e tecnologie del nostro tempo, che ormai segnano la nostra vita di tutti i giorni.
Un percorso in atto è inarrestabile il quale non va subito, ma se si vuole sopravvivere al "New Global World", va cavalcato. Questo come si evince dal progetto non vale solo per gli addetti ai lavori operanti nel settore della comunicazione.
Concetti di ibridazione e di globalizzazione sono comuni a molti, ma altrettanto ignorati nelle loro dinamiche di consumo dagli stessi.
Buona lettura.
[cit]
“… il primo prodotto da vendere da parte di
un’ impresa è il proprio marchio…”
(Daniele Pitteri ,2011)
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
3. Ui /
Articoli in Testata:
- Testo Centrato
- Le immagini occu-
pano 1 colonna cia-
scuna delle 2 com-
plessie
uso di 3 colonne
Articoli Secondari:
- Testo allineato a bandiera a dx
- Le immagini sono allieate in maniera varibile:
- 1 Colonna Testo e Immagine
- Immagine ed Articolo Secondario occupano i 3/4 delle com
plessive 2 Colonne, Le notizie correlato fatte di solo testo
occupano 1/4 delle 2 colonne complessive
3° Colonna Riservata ad ele-
menti quali:
- ADS;
- Video ed Interviste;
- Servizi offerti: ad esempio il
Meteo.
4. Ui /
Articoli in Testata:
- La distribuzione
dei contenuti è irre-
golare nelle propor-
zioni. Le news princi-
pali sono
distrubuite in unica
grande colonna a Sx
- Allineamento Arti-
coli Bandiera Dx
- Immagini e Titoli
degli Articoli occu-
pano 1 colonna
intera
uso di 3 colonne
1 Colonna
(la più piccola in
dimensione) è
dedicata alle:
“News Correlate”.
5. Ui /
Articoli in Testata:
- La notizia del giorno
occupa lo spazio più
grande a disposizione
sia in Orizzontale (La
colonna principale) che
in verticale
- Le notizie principali
sono messe nella colon-
na principale occupando
i 3/4 dello spazio della
colonna principali.
- Le notizie dell’ ultima
ora sono messe in un’
unica colonna messa
a Sinistra con
collegamento Ajax al
database principale
- I testi sono allineati a
DX.
uso di 3 colonne
3° Colonna
Riservata alle:
“Notizie
Secondarie”.
2° Colonna
Riservata ad
elementi quali:
- ADS;
- Video ed Intervi-
ste;
- Servizi offerti: ad
esempio il Meteo.
7. Ui /
Articoli in Testata:
- La notizia del giorno
occupa la colonna prin-
cipale che è al centro.
Insieme ad altre delle
Cronaca Giornaliera
Americana e nello speci-
fico di New York.
- Le notizie del giorno
che sia al di fuori del ter-
ritorio Americano è
messo nella Colonna
che in ordine di grandez-
za e di importanza è se-
conda a quella della
Cronaca Giornaliera
Americana.
- I testi sono allineato a
Dx.
uso di 5 colonne
La 3° e 4° Colonna sono dedica-
te agli approfondimenti dei Re-
dattori e gli Editoriali dei giorna-
listi di punta del New York
Times.
- Russia Gate;
- Terrorism;
- Wall/Immigration;
- China Threat
8. Ui /
Articoli in Testata:
- Il Washington Posto
utilizza la più classica
disposizione degli ele-
menti a 3 colonne
- In più a tutti gli altri
giornali usa la “Live TV”
propia per trasmettere
in diretta gli eventi più
importanti della giorna-
ta
- I testi sono allineato a
Dx.
- Le notizie principali
della cronaca America-
na sono poste al Centro.
- Agli esteri è dedicata
una sezione speciale.
uso di 3 colonne
La Colonna di Destra è dedicata
agli articoli
della Cronana Americana.
- Government Shutdown
La Colonna di Sinistra è dedica-
ta ad uno “Speciali Mix” di arti-
coli della Cronana Americana.
- Analysis;
- Economic Interwiev;
- ect....;
9. Ui /
Articoli in Testata:
- Testo allineamento
a Bandiera DX
- L’ immagine ed il
Testo ciascuno usano
un‘ intera colonna
uso di 3 colonne
2 colonne usate per le:
“News Principali”
1 colonna per le:
“News Secondarie”