The document provides an overview of the Amazon Kindle ecosystem presented by Ian Freed, Vice President of Kindle at Amazon.com. In 3 sentences: The summary discusses how the Kindle aims to emulate the portability and readability of physical books while adding instant access to content, how Amazon has built an open ecosystem around the Kindle that includes 3rd party accessories and developer tools, and how customers have enthusiastically adopted the Kindle and found innovative new uses for it beyond just reading books.
The document provides an overview of the Amazon Kindle ecosystem presented by Ian Freed, Vice President of Kindle at Amazon.com. In 3 sentences: The summary discusses how the Kindle aims to emulate the portability and readability of physical books while adding instant access to content, how Amazon has built an open ecosystem around the Kindle that includes 3rd party accessories and developer tools, and how customers have enthusiastically adopted the Kindle and found innovative new uses for it beyond just reading books.
AWS Webcast - Power your Digital Marketing Strategy with Amazon Web ServicesAmazon Web Services
In today's world, consumer habits change fast and marketing decisions need to be made within -seconds, not days. Delivering engaging marketing experiences requires real-time, high performing architectures that provide marketers the ability to measure and improve the performance of their campaigns and tie them more closely to corporate goals. The AWS Cloud enables you to deliver marketing content and campaigns with the levels of availability, performance, and personalization that your customers expect while lowering your costs. Please join us for this webinar, where AWS will showcase the benefits and business case for running digital marketing solutions on the AWS Cloud. We will also highlight several customer success stories and how to engage with AWS or an AWS partner on next steps.
Presented by Stephanie Rieger at Breaking Development in Dallas, April 11 2011 and Mobilism in Amsterdam, May 12, 2011.
Context is often cited as the single most important factor in design for the mobile medium. Mobile devices are of course 'mobile', but they are also small, always on, always with us, and can instantly connect us to the people we love. Mobile services must therefore be simple, social, and well-focussed--enabling us to quickly get things done on even the smallest screens.
This is all well and good, but mobile devices have changed. They may be mobile, but many have already stopped being 'phones'—nor do they resemble what we traditionally think of as computers. This presentation will explore how our use, and perception of mobile devices is changing, and how these changes may impact how we should design for them going forward.
Join this foundational session to understand the core concepts of “Cloud Computing” and different attributes such as reliability, fault tolerance, elasticity, scalability and pay-as-you-go pricing. Whether you are a startup who wants to accelerate growth without a big upfront investment in cash or time for technology or an Enterprise looking for IT innovation, agility and resiliency while reducing costs, the AWS Cloud provides a complete set of infrastructure services at zero upfront costs which are available with a few clicks and within minutes. Join this webinar to learn more about the benefits of Cloud Computing.
The document provides an analysis of the Kindle e-reader including its history and mission, current users, purchase cycles, strengths, weaknesses, opportunities, threats, and competition. It details Amazon's launch of the Kindle in 2007 and subsequent models, examines Kindle user demographics and geographic coverage. The analysis also includes a SWOT analysis and overview of competitors in the e-reader market.
The document discusses the history and features of the Kindle e-reader. It describes how Kindles were introduced in 2007 and various models that were subsequently released. It then explains how a class set of Kindles will be used by students to read and take notes on a specific book. The document proceeds to outline the lesson plan, which involves assigning a reading, demonstrating highlighting and note-taking tools, and reviewing usage of these tools. Finally, it discusses some benefits and challenges of using Kindles in the classroom.
This document discusses the future of reading and issues surrounding digitization of books. It begins by outlining Google's efforts to digitize books through various library partnerships which has led to criticisms around usability and embedding ads. The document then summarizes various competitors to Google in digitizing books. It discusses copyright issues and failures of early e-readers. Finally, it outlines Amazon's Kindle and Jeff Bezos' vision to improve upon the traditional paper book and make all books available digitally.
A comparison of eink and LCD; a comparison of kindle, sony, kobo, ipad and nook; which is greener? ebooks or tree books; ereaders and social media; implications for libraries
The document provides an overview of the Amazon Kindle ecosystem presented by Ian Freed, Vice President of Kindle at Amazon.com. In 3 sentences: The summary discusses how the Kindle aims to emulate the portability and readability of physical books while adding instant access to content, how Amazon has built an open ecosystem around the Kindle that includes 3rd party accessories and developer tools, and how customers have enthusiastically adopted the Kindle and found innovative new uses for it beyond just reading books.
AWS Webcast - Power your Digital Marketing Strategy with Amazon Web ServicesAmazon Web Services
In today's world, consumer habits change fast and marketing decisions need to be made within -seconds, not days. Delivering engaging marketing experiences requires real-time, high performing architectures that provide marketers the ability to measure and improve the performance of their campaigns and tie them more closely to corporate goals. The AWS Cloud enables you to deliver marketing content and campaigns with the levels of availability, performance, and personalization that your customers expect while lowering your costs. Please join us for this webinar, where AWS will showcase the benefits and business case for running digital marketing solutions on the AWS Cloud. We will also highlight several customer success stories and how to engage with AWS or an AWS partner on next steps.
Presented by Stephanie Rieger at Breaking Development in Dallas, April 11 2011 and Mobilism in Amsterdam, May 12, 2011.
Context is often cited as the single most important factor in design for the mobile medium. Mobile devices are of course 'mobile', but they are also small, always on, always with us, and can instantly connect us to the people we love. Mobile services must therefore be simple, social, and well-focussed--enabling us to quickly get things done on even the smallest screens.
This is all well and good, but mobile devices have changed. They may be mobile, but many have already stopped being 'phones'—nor do they resemble what we traditionally think of as computers. This presentation will explore how our use, and perception of mobile devices is changing, and how these changes may impact how we should design for them going forward.
Join this foundational session to understand the core concepts of “Cloud Computing” and different attributes such as reliability, fault tolerance, elasticity, scalability and pay-as-you-go pricing. Whether you are a startup who wants to accelerate growth without a big upfront investment in cash or time for technology or an Enterprise looking for IT innovation, agility and resiliency while reducing costs, the AWS Cloud provides a complete set of infrastructure services at zero upfront costs which are available with a few clicks and within minutes. Join this webinar to learn more about the benefits of Cloud Computing.
The document provides an analysis of the Kindle e-reader including its history and mission, current users, purchase cycles, strengths, weaknesses, opportunities, threats, and competition. It details Amazon's launch of the Kindle in 2007 and subsequent models, examines Kindle user demographics and geographic coverage. The analysis also includes a SWOT analysis and overview of competitors in the e-reader market.
The document discusses the history and features of the Kindle e-reader. It describes how Kindles were introduced in 2007 and various models that were subsequently released. It then explains how a class set of Kindles will be used by students to read and take notes on a specific book. The document proceeds to outline the lesson plan, which involves assigning a reading, demonstrating highlighting and note-taking tools, and reviewing usage of these tools. Finally, it discusses some benefits and challenges of using Kindles in the classroom.
This document discusses the future of reading and issues surrounding digitization of books. It begins by outlining Google's efforts to digitize books through various library partnerships which has led to criticisms around usability and embedding ads. The document then summarizes various competitors to Google in digitizing books. It discusses copyright issues and failures of early e-readers. Finally, it outlines Amazon's Kindle and Jeff Bezos' vision to improve upon the traditional paper book and make all books available digitally.
A comparison of eink and LCD; a comparison of kindle, sony, kobo, ipad and nook; which is greener? ebooks or tree books; ereaders and social media; implications for libraries
The document provides instructions for using the Amazon Kindle e-reader. It describes the Kindle's technical details such as its display size, storage capacity, battery life, and Wi-Fi connectivity. It also explains how to navigate the Kindle using its buttons and control pad. Functions of the back, keyboard, menu, home, and power buttons are outlined. Directions are given for charging the Kindle and checking its Wi-Fi signal strength.
The document provides instructions for accessing and using ebooks from the Anoka County Library through various Kindle devices and apps. Library patrons can check out ebooks to read digitally using a valid library account. Ebooks can be delivered wirelessly to Kindle devices or transferred via USB for some titles. The steps outlined include searching for available titles, checking items out, and returning them, as well as getting help from the library for any issues.
The document discusses mobile teaching and learning and the future trends in this area. It introduces the ICT Center, which aims to create a sustainable national education system for information and communications technologies. It outlines three key challenges for ICT pedagogy: keeping content and delivery current, engaging subject matter experts, and sharing knowledge quickly. It then discusses various connecting technologies like Second Life, iTunesU, and web tools that can help address these challenges.
This document discusses the rise of ebooks and digital reading. It notes that in 2010, for the first time Amazon sold more ebooks than physical books on Christmas Day. It explores who reads ebooks and the types of devices available, including dedicated ebook readers like Kindle and Nook as well as apps that allow ebooks to be read on smartphones and tablets. The document also addresses issues around ebook formats, pricing, the role of libraries, and sources for finding free ebooks online.
The document discusses e-books, including their history, definition, types, advantages, and disadvantages. Some key points include:
- E-books are electronic versions of traditional print books that can be read on devices like computers or e-book readers.
- They were first developed in the 1960s but became more popular in the 1990s with the rise of the internet.
- E-books have advantages like lower costs, convenience of distribution and storage, and accessibility. Disadvantages include upfront costs of devices and issues with reading on screens.
- Popular e-book readers include Amazon's Kindle, Apple's iPad, and Sony's Reader. E-books are also available for download
This document discusses the Kindle e-reader and questions around its impact on reading. It lists the release dates of different Kindle models and apps. It then poses a series of questions about reading on the Kindle versus print, how bloggers can earn subscriptions, whether Jeff Bezos is "Big Brother", the best places to find free Kindle content, whether to publish books/essays/poems via Amazon's platform, what bugs people most and is loved most about the Kindle, what might replace the Kindle, and where to find more Kindle information. Contact details are provided at the end.
Leveraging Amazon Kindle for More ExposureWill Hanke
The document outlines 5 steps for self-publishing a book on Amazon Kindle: 1) Sign up as a Kindle publisher, 2) Format and design the book for Kindle, 3) Upload and publish the book, 4) Promote the book, and 5) Do extra things like be the first customer and enroll in Kindle Select for increased reach. It also discusses formatting options, file types and sizes accepted, publishing details like keywords and categories, and promotion strategies like sharing the book link and getting reviews.
The document provides information on various e-book readers and tablets that could be considered for the holidays in 2012. It discusses basic e-ink readers from Amazon, Kobo, and Barnes & Noble starting around $70. It also covers newer e-ink readers with front-lit or "paperwhite" screens, including the Kindle Paperwhite and Nook GlowLight. Several Android-based tablets are mentioned, such as the Kindle Fire, Nook HD, Google Nexus 7, and full-sized options. Color-screen tablets are compared to e-ink readers for portability and reading convenience.
This document summarizes considerations for e-readers in libraries. It discusses different e-reader devices like the Kindle, Nook, iPad and Sony Reader. It covers factors like screen type, size, weight and internet connectivity. It also addresses issues around licensing of digital content versus print, DRM restrictions, and what libraries can do to support ebooks and lending of e-reader devices. The document provides an overview of topics relevant to libraries evaluating e-readers and ebooks.
1. Go to the library homepage and click on Overdrive eBooks to access the digital collection.
2. Once inside Overdrive, click on 'Help' and find 'Adobe Digital Editions' to download the software needed to transfer books to an e-reader.
3. Search for and checkout ebooks in either EPUB or PDF format, then use Adobe Digital Editions to authorize your computer and transfer books to supported e-readers like the Nook by dragging and dropping.
Surf’s Up! Plunging Headfirst into the Briny Waters of eReaders and eBooksCarolyn Jo Starkey
This document summarizes the history and current state of ebooks and ereaders. It discusses how ebooks emerged in the 1970s with Project Gutenberg and the first dedicated ereaders in 1998. By 2009, Kindle ebook sales surpassed physical books on Amazon. The document also reviews common hardware, file formats, purchasing issues, and teen responses to ebooks. It notes that while ebooks increase access, screens can discourage contemplation compared to print and content selection varies between devices.
The document discusses a public library that launched an ereader lending program. It provided 30 Kindle Paperwhite ereaders preloaded with a variety of fiction and nonfiction titles. Checkouts of the ereaders have been steady, with over 200 checkouts in the first 18 weeks. The library is considering expanding its digital content offerings but has no immediate plans to purchase additional hardware. Overall, patrons have provided positive feedback about the new ereader lending service.
For Jefferson County Public Library (CO) patrons. How to check out library Ebooks for Kindle.
Adapted from a slideshow by Wake County Public Libraries (http://www.slideshare.net/WakeCountyPublicLibraries)
The document discusses the emerging e-book market and technologies. It notes that e-book readers have overcome usability issues, multiple formats have emerged as standards, and e-books have moved beyond novels to include other materials like blogs, magazines and newspapers. Major players in the e-book ecosystem include Amazon, Sony, and Smashwords, and the future of the industry remains uncertain but growth is rapid as prices of readers decrease and more content becomes available in digital form.
http://kindlestorage.amazonku.info/
Kindle Fire Feature is a good technology..
Get Free Month of Amazon Prime Here..
Special for purchase Amazon Kindle Fire
Lewis and Clark Library - MontanaLibrary2go - Kindle eReader With USBBobbideMontigny
1) To borrow a Kindle book from the library, you will need a Kindle eReader, computer, library card number, and Amazon login.
2) On the MontanaLibrary2Go website, log in with your library card number and search for Kindle books. Select an available title to borrow.
3) The book will be downloaded to your Amazon account. Use USB to transfer it from your computer to your Kindle eReader. Once transferred, you can read the book on your Kindle.
The document discusses how the Apple iPhone and Amazon Kindle have transformed the mobile web and e-books. It provides details on the technical specifications and features of the Kindle, including its e-ink display, storage, battery life, and WiFi connectivity. It describes how the Kindle allows wireless delivery of books, notes, highlights, and supports file formats like PDF and text. It also discusses the iPhone SDK and how developers can create apps for the iPhone.
The document provides instructions for using the Amazon Kindle e-reader. It describes the Kindle's technical details such as its display size, storage capacity, battery life, and Wi-Fi connectivity. It also explains how to navigate the Kindle using its buttons and control pad. Functions of the back, keyboard, menu, home, and power buttons are outlined. Directions are given for charging the Kindle and checking its Wi-Fi signal strength.
The document provides instructions for accessing and using ebooks from the Anoka County Library through various Kindle devices and apps. Library patrons can check out ebooks to read digitally using a valid library account. Ebooks can be delivered wirelessly to Kindle devices or transferred via USB for some titles. The steps outlined include searching for available titles, checking items out, and returning them, as well as getting help from the library for any issues.
The document discusses mobile teaching and learning and the future trends in this area. It introduces the ICT Center, which aims to create a sustainable national education system for information and communications technologies. It outlines three key challenges for ICT pedagogy: keeping content and delivery current, engaging subject matter experts, and sharing knowledge quickly. It then discusses various connecting technologies like Second Life, iTunesU, and web tools that can help address these challenges.
This document discusses the rise of ebooks and digital reading. It notes that in 2010, for the first time Amazon sold more ebooks than physical books on Christmas Day. It explores who reads ebooks and the types of devices available, including dedicated ebook readers like Kindle and Nook as well as apps that allow ebooks to be read on smartphones and tablets. The document also addresses issues around ebook formats, pricing, the role of libraries, and sources for finding free ebooks online.
The document discusses e-books, including their history, definition, types, advantages, and disadvantages. Some key points include:
- E-books are electronic versions of traditional print books that can be read on devices like computers or e-book readers.
- They were first developed in the 1960s but became more popular in the 1990s with the rise of the internet.
- E-books have advantages like lower costs, convenience of distribution and storage, and accessibility. Disadvantages include upfront costs of devices and issues with reading on screens.
- Popular e-book readers include Amazon's Kindle, Apple's iPad, and Sony's Reader. E-books are also available for download
This document discusses the Kindle e-reader and questions around its impact on reading. It lists the release dates of different Kindle models and apps. It then poses a series of questions about reading on the Kindle versus print, how bloggers can earn subscriptions, whether Jeff Bezos is "Big Brother", the best places to find free Kindle content, whether to publish books/essays/poems via Amazon's platform, what bugs people most and is loved most about the Kindle, what might replace the Kindle, and where to find more Kindle information. Contact details are provided at the end.
Leveraging Amazon Kindle for More ExposureWill Hanke
The document outlines 5 steps for self-publishing a book on Amazon Kindle: 1) Sign up as a Kindle publisher, 2) Format and design the book for Kindle, 3) Upload and publish the book, 4) Promote the book, and 5) Do extra things like be the first customer and enroll in Kindle Select for increased reach. It also discusses formatting options, file types and sizes accepted, publishing details like keywords and categories, and promotion strategies like sharing the book link and getting reviews.
The document provides information on various e-book readers and tablets that could be considered for the holidays in 2012. It discusses basic e-ink readers from Amazon, Kobo, and Barnes & Noble starting around $70. It also covers newer e-ink readers with front-lit or "paperwhite" screens, including the Kindle Paperwhite and Nook GlowLight. Several Android-based tablets are mentioned, such as the Kindle Fire, Nook HD, Google Nexus 7, and full-sized options. Color-screen tablets are compared to e-ink readers for portability and reading convenience.
This document summarizes considerations for e-readers in libraries. It discusses different e-reader devices like the Kindle, Nook, iPad and Sony Reader. It covers factors like screen type, size, weight and internet connectivity. It also addresses issues around licensing of digital content versus print, DRM restrictions, and what libraries can do to support ebooks and lending of e-reader devices. The document provides an overview of topics relevant to libraries evaluating e-readers and ebooks.
1. Go to the library homepage and click on Overdrive eBooks to access the digital collection.
2. Once inside Overdrive, click on 'Help' and find 'Adobe Digital Editions' to download the software needed to transfer books to an e-reader.
3. Search for and checkout ebooks in either EPUB or PDF format, then use Adobe Digital Editions to authorize your computer and transfer books to supported e-readers like the Nook by dragging and dropping.
Surf’s Up! Plunging Headfirst into the Briny Waters of eReaders and eBooksCarolyn Jo Starkey
This document summarizes the history and current state of ebooks and ereaders. It discusses how ebooks emerged in the 1970s with Project Gutenberg and the first dedicated ereaders in 1998. By 2009, Kindle ebook sales surpassed physical books on Amazon. The document also reviews common hardware, file formats, purchasing issues, and teen responses to ebooks. It notes that while ebooks increase access, screens can discourage contemplation compared to print and content selection varies between devices.
The document discusses a public library that launched an ereader lending program. It provided 30 Kindle Paperwhite ereaders preloaded with a variety of fiction and nonfiction titles. Checkouts of the ereaders have been steady, with over 200 checkouts in the first 18 weeks. The library is considering expanding its digital content offerings but has no immediate plans to purchase additional hardware. Overall, patrons have provided positive feedback about the new ereader lending service.
For Jefferson County Public Library (CO) patrons. How to check out library Ebooks for Kindle.
Adapted from a slideshow by Wake County Public Libraries (http://www.slideshare.net/WakeCountyPublicLibraries)
The document discusses the emerging e-book market and technologies. It notes that e-book readers have overcome usability issues, multiple formats have emerged as standards, and e-books have moved beyond novels to include other materials like blogs, magazines and newspapers. Major players in the e-book ecosystem include Amazon, Sony, and Smashwords, and the future of the industry remains uncertain but growth is rapid as prices of readers decrease and more content becomes available in digital form.
http://kindlestorage.amazonku.info/
Kindle Fire Feature is a good technology..
Get Free Month of Amazon Prime Here..
Special for purchase Amazon Kindle Fire
Lewis and Clark Library - MontanaLibrary2go - Kindle eReader With USBBobbideMontigny
1) To borrow a Kindle book from the library, you will need a Kindle eReader, computer, library card number, and Amazon login.
2) On the MontanaLibrary2Go website, log in with your library card number and search for Kindle books. Select an available title to borrow.
3) The book will be downloaded to your Amazon account. Use USB to transfer it from your computer to your Kindle eReader. Once transferred, you can read the book on your Kindle.
The document discusses how the Apple iPhone and Amazon Kindle have transformed the mobile web and e-books. It provides details on the technical specifications and features of the Kindle, including its e-ink display, storage, battery life, and WiFi connectivity. It describes how the Kindle allows wireless delivery of books, notes, highlights, and supports file formats like PDF and text. It also discusses the iPhone SDK and how developers can create apps for the iPhone.
1. Open Mobile Summit 08
Amazon Kindle
Ecosystem
Ian Freed
Vice President, Kindle
Amazon.com
CONFIDENTIAL
2. Agenda
1. Introduction to Amazon Kindle
1. Kindle and Open Mobile
1. The Growing Kindle Ecosystem
CONFIDENTIAL
2
3. Kindle Vision
Emulate the book’s key features
ortable
asy to Use
omfortable to Hold
eadable in Sunlight
Go beyond the book’s limitations
nstant On
eliver itself to you in under 60 seconds
he Physical Book “Disappears!”
hange into a newspaper, magazine or blog
old a bookshelf of 200+ books
ook up difficult words instantly
CONFIDENTIAL
3
4. What is Amazon Kindle?
Wireless (EVDO) portable reading device with instant access to 200,000+
books, newspapers, magazines, and blogs
•10.3 ounces (lighter than a paperback)
•6” e-Ink screen (very easy on the eyes)
•Long battery life (2½ to 7+ days)
•256 megabytes of memory & SD card slot
•No PC or configuration required
•No need to find WiFi hotspot
•No wireless bill
CONFIDENTIAL
4
5. Theory: Benefits of Open Mobile
1. Unleashes Internet opportunity?
Offers purposed wireless reading device & service to Amazon’s customers
1. Creates opportunities for new entrants?
Amazon is definitely a new entrant to wireless
1. Provides a new business models for wireless data?
New business model for wireless, but familiar business model for books
1. Drives Revenue?
Kindle sales >10% of Amazon book sales for books that are available
1. Does Open = Free?
Open ≠ Free if you offer valuable content and service
CONFIDENTIAL
5
6. Start from the customer & work backwards
Customer
Device & Service Business Model
CONFIDENTIAL
6
7. Kindle customers are passionate about
reading–not wireless technology
I picked out the first books I wanted to read last night on your website and my Kindle
arrived today pre-loaded. I was reading within a couple of minutes of opening the box.”
--Patrick T.
I’m a voracious reader. I tend to read one or two novels a week. So when I heard about
the Kindle, it was a no-brainer for me. For me, the idea of never being without access to a
new book was huge. I’m in the habit of carrying the book I’m reading and the next book I
intend to read with me on my trips. For business travelers like me, that’s a lot of space to
take up.”
--Jay T.
CONFIDENTIAL
7
8. Some are tech-savvy; some aren’t
Not requiring the user to boot up a computer and plug in a USB is a masterstroke. Using EVDO
instead of the non-ubiquitous and sometimes finicky WiFi is another masterstroke.”
--Jeff S.
Dear Kindle Team:
'm thoroughly charmed and eminently satisfied by my Kindle in its third day … I was
enchanted at how instantly Atkinson's The Day of Battle appeared on my screen.
am 91 years old and find it uncomfortable to handle heavy books. While I can leaf through
pages, my digital dexterity isn't what it used to be. Kindle is a salvation for the likes of me …
This is the wave of the future, after all, and I'm happy to be on a first crest. ”
CONFIDENTIAL
--George B.
8
9. So Kindle device is really simple
hips “hot”
pen the box
urn on Kindle
evice greets you by name
ou get a letter from our CEO
o configuration
o activation
o software to load
ireless just works in the background
CONFIDENTIAL
indle is pre-wired to your Amazon account 9
10. Business model is also simple
o commitments
o contracts
o data plans
o hidden fees
ooks – same model as physical books
la carte purchases
ost NYT Bestsellers and new releases $9.99 or less
ewspapers – same model as newspaper subscriptions
CONFIDENTIAL
10
17. Community
Amazon Enabled
ountless Kindle Feedback emails
ustomer Reviews (5500+)
iscussion Groups (1000+ separate discussion areas)
Community Created
ee a Kindle in Your City (400+ cities representing all states + DC)
indle Chronicles podcast
indlereader.blogspot
ocial Network – Book Summit
ahoo Group: KindleKorner
CONFIDENTIAL
lus dozens more blogs and groups on ongoing basis 17
19. Customer Innovation
“I received my Kindle yesterday afternoon. I have
downloaded all the books already scheduled for 2 book clubs
for which I have responsibility, and started a subscription for
the International Herald. The Kindle is even cooler than I
had expected.”
-- Krista M.
CONFIDENTIAL
19
20. Customer Innovation
My two favorite ways to use my Kindle:
) While drying my hair in the morning. I used to dread the wasted 10
minutes each morning drying my hair. Now I look at it as 10 more
minutes of "me" time that I can spend reading my book, catching the
morning news, or reading a new blog; and
) While cooking dinner for my family. I now have the ability to multi-task
and turn a mind-numbing task into more "me" time as I stir with one
hand and read with another. The Kindle doesn't turn off or lose my place
when I go to the fridge, take a phone call, or help my daughter draw a
penguin.”
- Holly Z.
CONFIDENTIAL
20
21. Customer Innovation
Hi!
ust wanted to share how I’m using my new Kindle. I was in the car with
my 4-year-old waiting for my 7-year-old to get out of school. She was
bored. I pulled out my Kindle and searched for kids books and found
Rudyard Kipling’s Just So Stories for her. That evening, my son read the
first story to her. Then she read the first few sentences of the second
(luckily most of the words were manageable with phonics).
My little girl wants one of her very own – I told her we can put it on her
wish list as soon as she gets old enough to read chapter books!
hank you for a long-awaited and outstanding product!”
- Marie B.
CONFIDENTIAL
21