Welcome & Objectives
•Project: AHF International Expansion
• Team Meeting to review objectives and
responsibilities
• Encourage open communication and collaboration
2.
Team Goals Overview
1.Launch culturally appropriate marketing campaign
2. Enhance international customer service practices
3. Localise and redesign the website and marketing
materials
4. Collaborate across departments and manage
performance
3.
Katie – MarketingCoordinator
• Lead international marketing campaigns
• Conduct market research for HK, JP, SG
• SMART Goal: 30% increase in traffic from target
regions
• Weekly updates required via Trello
4.
Jayde – CustomerService Officer
• Develop culturally sensitive customer service
practices
• Create FAQs and training materials
• SMART Goal: 25% improvement in satisfaction
ratings
• Track feedback and adjust as needed
5.
Diane – GraphicDesigner
• Design culturally appropriate content
• Localise and translate website visuals
• SMART Goal: Finalise all assets in 5 weeks
• Collaborate with Katie and Jayde for alignment
6.
Communication & Collaboration
•Weekly check-in meetings (Friday 10AM)
• Use Trello for task management and updates
• Respect diverse backgrounds and communication
styles
• Raise challenges early and seek help when needed
7.
Collaboration Opportunities
• Internal:Work with IT team for website localisation
• External: Partner with translators and cultural
consultants
• Suggest contacts or ideas in next team meeting
• Emphasise teamwork and resource sharing
8.
Next Steps &Questions
• Review and acknowledge your individual
performance plan
• Prepare for launch of initial tasks
• Bring up any concerns or ideas
• Let’s make this project a success!
