Euromonitor International provides market research and strategic intelligence on industries, companies, and economies to support educational programs related to agriculture. Their agribusiness research is used by universities worldwide in programs like agricultural education, agribusiness, and sustainable agriculture. The research helps students understand the global agribusiness landscape and gain experience using the same professional-level research databases used by leading companies. It can be applied in classrooms through assignments analyzing real-world topics like assessing profitable industries or evaluating impacts of foreign investment on a country's balance of payments. Euromonitor offers access to their global research database called Passport to provide data for lessons, research, and business analysis.

1. SOLUTIONS FOR
AGRI-BUSINESS
STUDIES
Euromonitor International is a global market
research company providing strategic
intelligence on industries, companies, economies
and consumers.
Our Agribusiness research is widely used by
universities, colleges and academic-affiliated
research centers world-wide, supporting a range
of programs:
»» Agricultural Education
»» Agribusiness
»» Agronomy
»» Horticulture
»» Organic Agriculture
»» Sustainable Agriculture
»» Dairy Science

2. © EUROMONITOR INTERNATIONAL ii
HOW OUR RESEARCH
HELPS
Use our research to understand the global
agribusiness landscape, preparing students for
careers in the agricultural business industry.
Students gain experience using the same
professional-level research database that
leading agribusiness companies, agricultural
firms, mechanical companies that they rely on.
Encourage commercial thinking
Create assignment with real world-relevance and develop commercial and analytical skills that companies are
looking for. Identify and research prospective employers, their market position and strategies for success.
»» Equip students with an applied education that emphasizes the functional relationships between the broad arrays
of scientific disciplines required to produce crops in a sustainable manner.
»» Students become familiar with the externalities of agribusiness: social and private benefits and costs.
»» Use of theories and models to analyse consumer behaviour in view of developing marketing strategies.
»» To provide the stimuli that foster the spirit of free enterprise and develops creative entrepreneurship and
innovation.
»» Logistics for processing and marketing of organic products & price formation for organic products.

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RESEARCH
APPLICATIONS
Use our research to put classroom theory into
practise. Internationally comparable datasets
required for lesson planning and research are
easily accessible, saving faculty time.
»» Risk assessment
»» Scenario planning
»» Benchmarking
»» Business analysis
»» Consumer segmentation
»» SWOT analysis
»» PEST analysis
In the classroom: Balance of Payments assignment
Evaluate how through the use of agribusiness, the Balance of Payments of India could go from negative to positive.
»» Evaluate the expected growth of GDP to the actual GDP %
»» Understand the standard of living & the cost of living for local public. Consider employment, cultural and
lifestyle trends and local preferences.
»» Assess the impact of foreign investment on India and how it may affect the local economy.
»» Assess which industries are profitable

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OUR RESEARCH
SOLUTIONS
Passport
Passport is our syndicated global research database
offering shared access to internationally comparable
market research quickly and cost-effectively.
Passport advances an understanding of the global
industry and economic landscape in more than 200
countries, providing actionable business insight.

5. CONTACT US
REQUEST A DEMO
go.euromonitor.com/Passport-DemoRequest.html
CONTACT US
www.euromonitor.com/contact-us
FOR MORE INFORMATION
www.euromonitor.com
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About Us Brochure – ABUS-BRFR- 0714 © EUROMONITOR INTERNATIONAL v