ACME Business

2. Presenters
Name ID
• Farzanul Haque Mony 161200138
• Md. Siful Islam Rakib 142200078
• Sagar Kumar 143200122
• Farzana Fida 123200010
• Makey Marma 132200015
• Tajrin Alam 141200073

3. COMPANY OVERVIEW
 The ACME Laboratories Ltd. is a leading company for manufacturing
world-class and top-quality pharmaceutical products in Bangladesh.
 Currently producing more than 500 products in different dosage forms
covering broader therapeutic categories which include anti-infective,
cardiovascular, antidiabetics, gastrointestinal, CNS, respiratory disease
etc. among many others.
 Through the outstanding knowledge, professionalism and commitment of
more than 7,000 employees
 More than 60 years of expertise in medicine and science, our company
draws upon a rich legacy of high quality formulations
 Since 1954 ACME has stood for quality, business success and responsible
entrepreneurship.
 We are an ISO 9001:2008 certified company. “Perpetual Quest for
Excellence” is our quality slogan.

4. Founders
 Born in the year of 1914
 In 1932 he started his career as the
Partner of M/s. Mackertich & Co
 Between 1940 and 1950, he worked as
an Executive of M/s. N. L . Roy & Co.
 In 1954 he took interest in the
manufacture of medicines and
established a proprietorship concern
under the name and style of ‘The
ACME Laboratories’.
 In 1976 the firm was converted into a
private limited company.
 Died in the year of 1994

5. Continue…
• Late Nurjahan Sinha (1927-1965),
beloved wife of the founder.
• Was the inspiring figure for
establishing the company.
• Her contribution has played a key
role in starting the
entrepreneurship.
• Acme’s today’s success would
never have been possible without
her devotion, dedication, sacrifice
and above all mental support in all
her life.

6. Mission
The mission of the ACME Laboratories Ltd is "Our
holistic approach is to ensure Health, Vigor and
Happiness for all by manufacturing ethical drugs and
medicines of the highest quality at affordable prices
and reaching out even to the remotest areas by proper
distribution network. We view ourselves as partners
with doctors, our customers, our employees and our
environment."

7. The vision of the ACME Laboratories Ltd. is to reach
out even to the remotest areas of Bangladesh and
improve lives with quality products at an affordable
price. Since its inception in 1954, The ACME
Laboratories Ltd. has been working relentlessly with a
vision to ensure Health, Vigor and Happiness for all and
is on a perpetual quest for excellence.
Vision

8. Board of Directors
Nasir-ur Rahman Sinha Chairman
Mr. Mizanur Rahman Sinha Managing Director (MD)
Dr. Jabil Rhaman Sinha
Deputy Managing Executive
Director (DMD)
Mr. Afzalur Rahman Sinha
Deputy Managing Executive
Director (DMD)
Mr.Hasibur Rahman Executive Director (ED, Head Office)
Mr. Dabir Uddin Executive Director (ED, Factory)
Ms.Tasneem Sinha (Daughter of
MD)
Director
Mr. Rezaur Rahman Sinha (Son of
Chairman)
Director
Mr. Tanveer Sinha (Son of MD) Director
Mr. Ansar Uddin Sinha Director
Ms. Sabrina Sinha (Daughter of
DMD,ARS)
Director
Mr. Motiur Rahman Sinha Director

9. ACME GROUP
Sinha Fabrics &
Wool wears
Sinha Printers
ACME Agrovet
& Beverage
ACME
Laboratories
Ambe Clearing
Acme
Overseas
Mars Aviation
ACME IT
Associate Business of the
ACME Laboratories Ltd.

10. Products
• Pharmaceutical Products: With the vision to ensure health, vigour
and happiness for all and promise to make the world a healthier
place, our pharmaceuticals business brings trusted brands to broader
populations in both home market and emerging markets outside
Bangladesh.
• Ayurvedic, Herbal And Nutraceutical Products: After amendment
of Drug Ordinance in 2005, modern herbal medicine, other than
Unani and Ayurvedic medicine was included in the Ordinance and
ACME stepped into the promising field of herbal medicine and was
qualified to get License for production of herbal medicine in 2007
and production started in 2008
• Veterinary Products: ACME’s veterinary product line covers a
wide range of therapeutic classes like anthelmintic, antiprotozoal,
anti-inflammatory, antibiotic, antihistaminic, appetizing &
stomachic, electrolytic, vitamin, mineral & amino acid premix.

11. Marketing, Sales & Distribution
Strengths
• Novel Mission, Vision and commitments
• 60 years company brand image
• Consistent Quality Policies
• Fool-proof scientific integrated marketing strategy
• Time-tested high quality products
• Excellent relationship with doctors, chemists and other
concerned persons.
• Mega sales force comprising of more than three thousand
experienced, skilled and devoted persons.
• Diverse range of products
• World class manufacturing facilities
• Comprehensive marketing and distribution network (Both
in domestic and international markets

12. Strength
• Multi-national company.
• ACME get huge amount of capital from outside.
• Have a strong HRM.
• Have a good work place
• Under big place
• High quality security.
Weakness
• It was quite impossible to find their weakness because they
think if they give information of weakness then it may became
threat to them. But few information where possible to collect.
They have weakness in advertising.

13. Opportunities
• Their big opportunities in pharmaceutical department, because
they are third largest manufacturer and exporter of Human,
Herbal, and Animal Health pharmaceutical products in
Bangladesh. So they find it as opportunities to success in this
sector.
Threat
• Their competitors
• The political problems
• Lake in developing good communication system in road,
• Less security of public, and
• Rises of products and material.

14. Conclusion
Our company values are the measure
for our thinking and actions. They are
the core of what ties us together in
the past, present and future. We do
business on the basis of common
values. Our success is based on
customer focus, team spirit, desire to
win, pro-activity, integrity and
excellence. These values determine
our actions in our daily dealing
with customers and business partners
as well as in our teamwork and
our collaboration with each other.