Abigail Fisher is a strategic communications major and digital studies minor from the University of Wisconsin-Madison seeking an internship. She has experience in account services, digital strategy, account planning, event coordination, public relations, and marketing operations. Her skills include strategic planning, project management, and experience with tools like Simmons OneView and Sysomos.

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Abigail Fisher | abigail.claire.fisher@gmail.com | 262.227.9046 | 330 N Carroll St. Madison WI 53703
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SKILLS
• Strategic Planning
• Project Management
• Simmons OneView
• Sysomos
• HTML & CSS
EDUCATION
• University of Wisconsin-
Madison (Go Badgers)
• School of Journalism and
Mass Communication
• Major: Strategic Communications
• Minor: Digital Studies
• GPA: 3.8
FUN FACTS
• I love Dolly Parton… a lot
• Literature is my passion outside of
work. Haruki Murakami is
currently my favorite author
• I put peanut sauce on just about
everything
EXPERIENCE
Hiebing – Madison, WI
Account Services Intern | June 2015 – Present
§ Assisted in the development of Culver’s 2016 Marketing Plan
§ Coordinated national TV, radio and digital campaigns
§ Facilitated creative execution for packaging redesigns
Planet Propaganda – Madison, WI
Digital Strategy Intern | Jan. – June 2015
§ Workshopped brand identity with Simply Organic Spices
§ Coordinated new business pitches
§ Executed national TV campaigns for Duluth Trading Company
Trek Bicycle Capstone – Madison, WI
Account Planning Leadership Team | Jan. – May 2015
§ Retooled national brand identity for Trek Women
§ Managed a team of 30 peers to produce a 2016 Marketing Plan
§ Refined user experience on the Trek website
§ Developed a platform design for the Trek Women blog
Wisconsin Book Festival – Madison, WI
Wisconsin Book Festival Intern | Aug. – Dec. 2014
§ Coordinated and hosted high profile literary events
§ Managed social media, public relations and community outreach
§ Planned fundraising events for the Madison Public Libraries
CUNA Mutual – Madison, WI
TruStage Marketing Operations Intern | June – Aug. 2014
§ Integrated cloud-based software program across departments
§ Researched competitor B2B marketing strategies
§ Assisted with departmental streamlining project
Startup Milwaukee, Startup Incubator – Milwaukee, WI
Media and Public Relations Intern | June – Aug. 2013
§ Implemented and executed PR strategy
§ Coordinated networking events for tech startups
§ Built brand awareness through local connections
Abigail
Fisher