THE ABC’s of

PRIVACY &	

SECURITY
Disclaimer

Lawyers
what is privacy?
Personally Identifiable Information (PII)
“Personally identifiable information” is information
that identifies a particular person. “Pii” includes:
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Full name;
National identification number;
IP address;
Vehicle registration plate number;
Driver’s license number;
Face;
Fingerprints;
Handwriting;
Credit card numbers;
Digital identity;
Date of birth;
Birthplace; and
Genetic information.
Sensitive PII
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Information on Medical or Health Condition;
Financial Information;
Racial or Ethnic Origin;
Political Opinion;
Religious or Philosophical Beliefs;
Trade Union Membership;
Sexual Preference; and
Information Related to Criminal Offenses or
Convictions.
Digital Data Privacy law is complicated.
Nationwide legislation is industry specific.
General Accepted Privacy Principles
(GAPPs)
General Accepted Privacy Principles
(GAPPs)
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1. Notice
2. Consent
3. Use, Retention and Disposal
4. Monitoring and Enforcement
California
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Do Not Track
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Data Breach Notification
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No Surprises Approach to Mobile from the AG’s
Office
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Digital “Eraser” Law for Minors
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privacy law abroad.

international compliance.
Main Principles of the EU-US Safe Harbor
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1. Notice
2. Choice
3. Onward Transfer
4. Access
5. Security
6. Data Integrity
7. Enforcement
kidz online.

yes, different rules apply.
Children’s Online Privacy Protection Act
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Requires websites to get parental consent before
collecting or sharing info for children under 13.
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Enforced by the Federal Trade Commission.
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Applies to commercial websites and other online
services.
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getting prepped

Privacy Management in Seven Steps
Seven Steps for Privacy Management
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Assess
Plan
Draft
Implement
Disclose
Grow
Rinse & Repeat
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Seven Steps for Privacy Management
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Assess
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Conducting an assessment on privacy and data
security.
type
Audit:

amount
use
intake
Seven Steps for Privacy Management
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Plan
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Seven Steps for Privacy Management
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Draft
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What Your Privacy Policy Should Say
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What Your Privacy Policy Should Say
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How Data is Collected and Stored
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What Your Privacy Policy Should Say
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Choice & Consent
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What Your Privacy Policy Should Say
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Data Retention
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What Your Privacy Policy Should Say
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Redress of Grievances
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What Your Privacy Policy Should Say
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Mobile Application Disclosure & Disclaimer
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Seven Steps for Privacy Management
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Implement
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What Your Team Should Know
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Where the Privacy Policy is located
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What They Should Know
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What kind of data you should collect
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What They Should Know
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How to handle basic customer privacy concerns
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Seven Steps for Privacy Management
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Disclose
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Seven Steps for Privacy Management
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Grow
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Seven Steps for Privacy Management
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Rinse & Repeat
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Avoiding the “Oh, crap.”

General Privacy Tips
Where Trouble Arises
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Failing to respond to a complaint from the public
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Where Trouble Arises
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Don’t over-promise
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Where Trouble Arises
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When in doubt, talk to your risk management or
legal teams
Where Trouble Arises
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Appropriate account access minimizes liability
Where Trouble Arises
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Use common sense
We just scratched the surface.
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Lawyer
Christina Gagnier
@gagnier
gagnier@gamallp.com
gamallp.com
THE ABC’s of

PRIVACY &	

SECURITY

ABC's of Privacy and Security