ABBA was a Swedish pop group formed in the 1970s that achieved great commercial success with catchy songs featuring harmonized vocals. Their music appealed to people of all ages and bridged generational divides. Hits like "Mamma Mia", "Dancing Queen", and "The Winner Takes It All" topped the charts and continue to be popular today. A film adaptation of "Mamma Mia" was also a box office success that featured the group's music to tell a story. ABBA went on to become one of the best-selling music groups of all time.

1. ABBA: An Era Of ‘Rock n Roll’
By Daphne Clarance

2. The birth of new-age music
• Just as butter melts on a hot toast so does the heart melt
when it’s touched by music.
• There is not a soul who can stand up and say, “I can live
without music”.
• It wasn’t long before Bjorn and Benny Andersson had joined
hands, America’s culminating moment of breaking music’s all
records before.
• They were supported by their wives to lend their voices to
create harmony, talking to your soul and giving live
conversations a little melody.
• Bjorn, in one of his interviews mentioned how he and Benny
would write songs by hearing the conversations of people in
the supermarket or in a restaurant.

3. The paramount
• After Elvis Presley, Abba’s gold and platinum records were
the paramount of his legacy that added a new and expanded
dimension to the genre.
• Their music made space for all age groups even kids hummed
with their parents as it bridged any gap of generation choice
of music.
• It was the only time when mums, dads and their kids and
even their adolescent kids actually sang to the same melody.
• The sweet and nasty tones of ABBA, it brings to mind, the
decade of 1970s and 1980s which we never witnessed.
• The name ‘ABBA’ actually displays the initials of each
member of the group- Agnetha Fältskog, Björn
Ulvaeus, Benny Andersson and Anni-Frid Lyngstad.

4. From the 60’s
• The ABBA came in the 1960s and thus, launched a whole new
different music with their songs topping the charts, especially
with songs like Mamma Mia, the Winner Takes It All, Dancing
Queen and Chiquitita.
• Their trendy, retro styled attire and hairdo of the disco age all
summed the latest fashion icons of their time.
• Even Bollywood emulated its music, in those days.
• The pop group mostly established their lyrics on what the
normal folk spoke in America.
• Their lyrics contained a very simple and sauntering language
and amazed the masses who were easily hooked to their
music.
• The band enjoyed a fame of almost twenty years.

5. And a movie was made
• To contribute the songs that brought life to the dead bones, a
movie was released in the year 2007 called ‘Mamma Mia’, in
remembrance to famous songs.
• The movie was a box office hit.
• It featured Academy Award winner Meryl Streep, Amanda
Seyfried and Pierce Brosnan.
• The movie blended the songs of the veteran pop group as
soothingly stitching its way to weave a story that involves a
young girl searching for her father out of three.
• The movie is a magical realm of musical, drama, comedy and
suspense.
• The original soundtrack is the joint collaboration of Bjorn and
Andersson, the original singers and composers.

6. A hit like never
• ABBA that has sold approximately 350 million records
worldwide, posing as the one of the maximum hits given by a
pop group, is still an unforgettable dream that will remain
contained with the era.

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