Many people think A/B testing is merely showing customers two versions of something and choosing the one that customers respond to better.
It's much, much more complex than that.
Test::Class::Moose combines Test::Class, Moose and Test::Most to take test suites to the next level. It gives you unparalleled levels of control and information for you test suite.
iMedia 2014 - Digital Divas, Store & Global Commerce - Australia eCommerce Ma...Justus Wilde
A case study presentation by Michael Hill on their recent global commerce rollout and a market update by Amblique.
Today’s shopper assumes you know who they are, what they want, how they like to shop and that you will be able to follow, service and support them whenever and however they like. Overseas retailers, the media and even movies and TV have combined to change the expectations of today’s shoppers who are now after newness, experiences, meaningful interaction, on the spot advice and support.
James Johnson will discuss the challenges that come with launching on an international scale as well as tactics to maintain a customer centric approach to online using key integrations and interactive features. Justus Wilde will explore what retailers around the globe are seeing and what is available to help retailers redefine the shopping experience wherever their customer chooses to shop.
How to create a professional looking invoice using Invoiceablerosevaph
Invoiceable is an online invoicing solution designed to help users create professional looking invoices in just a few seconds and automate invoices.There's no obligation and it's 100% completely free online software!
Your sales organization is the lynchpin in your company's success. Are you satisfied with its performance or do you want more from your sales team?
This 30 minute information packed and interactive webinar will focus on:
• What activities you need to do to fill your funnel
• The sales metrics every MSP should be measuring
• How to close more customers
• And more
Managing the Flexible Workforce of the Future [Paris]SAP Ariba
As business continues to move at light speed, companies are deploying flexible workforces that can be quickly engaged and on - boarded to keep pace. Behind the scenes, they need total visibility in order to optimize all areas of services procurement including complex spend, worker quality, corporate and external compliance and contingent workforce program efficiencies. And they need a new breed of technology to achieve this. Companies today need a Vendor Management System (VMS) that can easily integrate with other internal systems to enable a holistic view of both talent and spend.
David Obadia, Fieldglass Sales
Ariba Commerce Summit Paris 2014
Test::Class::Moose combines Test::Class, Moose and Test::Most to take test suites to the next level. It gives you unparalleled levels of control and information for you test suite.
iMedia 2014 - Digital Divas, Store & Global Commerce - Australia eCommerce Ma...Justus Wilde
A case study presentation by Michael Hill on their recent global commerce rollout and a market update by Amblique.
Today’s shopper assumes you know who they are, what they want, how they like to shop and that you will be able to follow, service and support them whenever and however they like. Overseas retailers, the media and even movies and TV have combined to change the expectations of today’s shoppers who are now after newness, experiences, meaningful interaction, on the spot advice and support.
James Johnson will discuss the challenges that come with launching on an international scale as well as tactics to maintain a customer centric approach to online using key integrations and interactive features. Justus Wilde will explore what retailers around the globe are seeing and what is available to help retailers redefine the shopping experience wherever their customer chooses to shop.
How to create a professional looking invoice using Invoiceablerosevaph
Invoiceable is an online invoicing solution designed to help users create professional looking invoices in just a few seconds and automate invoices.There's no obligation and it's 100% completely free online software!
Your sales organization is the lynchpin in your company's success. Are you satisfied with its performance or do you want more from your sales team?
This 30 minute information packed and interactive webinar will focus on:
• What activities you need to do to fill your funnel
• The sales metrics every MSP should be measuring
• How to close more customers
• And more
Managing the Flexible Workforce of the Future [Paris]SAP Ariba
As business continues to move at light speed, companies are deploying flexible workforces that can be quickly engaged and on - boarded to keep pace. Behind the scenes, they need total visibility in order to optimize all areas of services procurement including complex spend, worker quality, corporate and external compliance and contingent workforce program efficiencies. And they need a new breed of technology to achieve this. Companies today need a Vendor Management System (VMS) that can easily integrate with other internal systems to enable a holistic view of both talent and spend.
David Obadia, Fieldglass Sales
Ariba Commerce Summit Paris 2014
Webinar | Bridging the Buyer / Seller Credibility GapAltify
Here’s the problem …
Buyers tell us that most sales professionals (64%) don’t understand their business.
Many sellers say that the materials they get from marketing don’t help build credibility during the first sales call.
Marketing leaders suggest that maybe sellers don’t use the materials that they provide in the right way.
Here’s the result ...
Buyers get frustrated, and sellers lose deals.
This is not just a sales and marketing alignment problem; it is a customer alignment problem. How can we help salespeople connect their solutions with the customers’ business problems? Without that connection, sellers lack credibility and lose deals.
Join us as we will dig into this deal-killing issue.
We will show you how to accelerate the salesperson’s experience in the customer’s business, and share the most relevant insights and sales messages; advancing their credibility, and advancing the deal.
We will also demonstrate Dealmaker Align, part of our Smart Sales Transformation suite, and the solution for bridging the buyer / seller credibility gap and resolving the sales and marketing alignment problem.
Omni-Channel Marketing With Evergreen ContentAvalaunch Media
Avalaunch Media marketing strategist presents at Google Day 2020, Sundance. He informs the audience about how to get the most out of your content by using an omni-channel approach.
060514 Camp IT: Leveraging & Transforming Big Data: What Every IT Leader Nee...Jim Vaselopulos
This presentation will make you think very differently about Big Data. It is important to focus on how information consumed and processed more than the tools that IT vendors want you to use. It is also important to utilize "split times" to help the provide the business what it craves but can not articulate - wisdom.
Whether you are opening to new international markets or strengthening your global brand, translation and localization must be taken into consideration. In this presentation, Jose Palomares, CTO of Venga Global, explains the importance of translation and localization in planning global projects.
Add rocket fuel to your digital marketing (Innotech Austin 2014)Ed Hewett
Devices have changed, marketing has evolved, and customers are speaking out; but are we listening? Marketers faced with accelerating complexity and competitive forces may find it difficult to tune in. Luckily, we can close the gap—digital marketing technologies ignite opportunities presented by the evolving digital world.
In this session we review how to:
·improve connectedness with customers
·integrate customer touch points
·simplify the message
RON VINING: Futurist Marketer | Brand Advisor | CXO Speaker at Asia CEO Forum...Ron Vining
On 21 May 2015, Learnami CEO, BrandInflux's Chief Brandaffeine and UMass Boston Adjunct Professor Ronald C. Vining spoke in Makati City, The Philippines, on behalf of SAP at the Asia CEO Forum on, "Hyperconnected Retailing: Getting to know NEW IoT Trends, Consumers & Technologies."
WATCH the all-new, remastered keynote address on www.MarketingKitchenTV.com for the companion speech, to this PPT, LIVE on YouTube via: https://youtu.be/bmUvjRlT8Xc
This updated video now contains a 2019 Introduction that details the impact of Digital Darwinism, along with the inclusion of this PPT, videos & graphics to enhance the overall Omni-Channel learning experience.
NOTE: YouTube URL within the PPT will not take you to the remastered video. Please only use the URL in this Description.
Albéa Group's Procurement Transformation - An Ariba Customer StorySAP Ariba
Procurement executives, though continually challenged to maintain sustainable savings, also face numerous challenges integrating supply risk management with spend management. This is especially true for organisations that focus on reducing costs and limiting working capital levels as a response to difficult market conditions.
In this session, Albea Group share show they achieved smarter supplier management and embarked on a journey from being company-centric to customer-centric, and demand-driven, using business networks.
Albea Group, Aurelie Goubin, Purchasing Best Practices Manager
Ariba Commerce Summit 2014, Paris
HP Officejet X Enterprise - Five reasons IT is rethinking ink in the office.AdFan
Five reasons IT is rethinking ink in the office.
When we told IT managers about our new enterprise printer that’s ink instead of laser, some of them were skeptical. Okay, most of them were skeptical.Then we gave them 5 reasons to rethink their response.
The Customer Revolution or Evolution? Presented @ CRM EvolutionSAP
Is it a Revolution or Evolution? That's up for debate. But IT IS the Age of the Digitally Empowered Customers --who are Digitally Connected, Socially Networked, and Better Informed than ever before. Therefore, the customer journey no longer linear dictated by organizations. Rather EVERY JOURNEY of the empowered customers are UNIQUE, and EVERY POINT OF ENGAGEMENT ALONG THE WAY matters.
It’s time to change the game and Engage Customers Like Never Before. Across every touch-point, every channel – spanning the physical and the digital domains. Guide the journey and develop advocates. Are you ready?
Both buying and selling have changed radically over the last few years. Companies without a true differentiation in the market place are finding themselves in more price driven situations dramatically impacting their profitability. Find out how your sales force can differentiate you while you work on defining a business strategy that will tell customers why they should do business with you.
5 Critical Components Underpinning Your Digital StrategyEmarketeers
As businesses and organisations put increasing emphasis on the value of digital, the challenge is knowing how to develop a successful digital strategy.
Equally, marketing managers have become digital marketing managers and are now expected to deliver comprehensive, cohesive and constructive digital strategies
During this free lunchtime webinar, we share 5 critical components to develop your digital strategy.
2015 T&E Expense Benchmarking: Are Your Employees Splurging on the Company DimeAshley Emery
Travel and entertainment—second only to payroll as the largest business expense—is becoming increasingly more difficult to control as companies expand across borders and grow through acquisitions. Therefore effective budgeting, planning, and management of T&E expenses is critical for companies of all sizes in 2015 and beyond. How does your company’s overall Travel and Entertainment spend, and spend within key categories, compare with other companies? How are companies leveraging automation to better understand and control how employees are spending the company dime? Unfortunately, benchmarks for overall T&E spend and key T&E spend within each categories are all but impossible to find.
E-Commerce doesn’t just happen. It takes a coordinated effort of several different parts of the organization including Sales, Marketing, IT, and Finance to make it run smoothly within an organization.
In this session, leading e-commerce sellers will talk about how they developed their e-commerce teams to be able to respond quickly, efficiently, and effectively to multiple and varied buyer e-commerce integration requests.
E-Commerce doesn’t just happen. It takes a coordinated effort of several different parts of the organization including Sales, Marketing, IT, and Finance to make it run smoothly within an organization.
In this session, leading e-commerce sellers will talk about how they developed their e-commerce teams to be able to respond quickly, efficiently, and effectively to multiple and varied buyer e-commerce integration requests.
How AI, OpenAI, and ChatGPT impact business and software.Curtis Poe
ChatGPT and other large language models are changing how we work. This is a series of small lighting talks merged into one larger talk to explore some of the impacts.
We've long wondered if we're along in the universe. There's more and more tantalizing hints that we might not be alone in our own solar system. The default assumption is that those "hints" are weird chemistry or bad measurements or modeling, but if that's not the case, what then?
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Here’s the problem …
Buyers tell us that most sales professionals (64%) don’t understand their business.
Many sellers say that the materials they get from marketing don’t help build credibility during the first sales call.
Marketing leaders suggest that maybe sellers don’t use the materials that they provide in the right way.
Here’s the result ...
Buyers get frustrated, and sellers lose deals.
This is not just a sales and marketing alignment problem; it is a customer alignment problem. How can we help salespeople connect their solutions with the customers’ business problems? Without that connection, sellers lack credibility and lose deals.
Join us as we will dig into this deal-killing issue.
We will show you how to accelerate the salesperson’s experience in the customer’s business, and share the most relevant insights and sales messages; advancing their credibility, and advancing the deal.
We will also demonstrate Dealmaker Align, part of our Smart Sales Transformation suite, and the solution for bridging the buyer / seller credibility gap and resolving the sales and marketing alignment problem.
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060514 Camp IT: Leveraging & Transforming Big Data: What Every IT Leader Nee...Jim Vaselopulos
This presentation will make you think very differently about Big Data. It is important to focus on how information consumed and processed more than the tools that IT vendors want you to use. It is also important to utilize "split times" to help the provide the business what it craves but can not articulate - wisdom.
Whether you are opening to new international markets or strengthening your global brand, translation and localization must be taken into consideration. In this presentation, Jose Palomares, CTO of Venga Global, explains the importance of translation and localization in planning global projects.
Add rocket fuel to your digital marketing (Innotech Austin 2014)Ed Hewett
Devices have changed, marketing has evolved, and customers are speaking out; but are we listening? Marketers faced with accelerating complexity and competitive forces may find it difficult to tune in. Luckily, we can close the gap—digital marketing technologies ignite opportunities presented by the evolving digital world.
In this session we review how to:
·improve connectedness with customers
·integrate customer touch points
·simplify the message
RON VINING: Futurist Marketer | Brand Advisor | CXO Speaker at Asia CEO Forum...Ron Vining
On 21 May 2015, Learnami CEO, BrandInflux's Chief Brandaffeine and UMass Boston Adjunct Professor Ronald C. Vining spoke in Makati City, The Philippines, on behalf of SAP at the Asia CEO Forum on, "Hyperconnected Retailing: Getting to know NEW IoT Trends, Consumers & Technologies."
WATCH the all-new, remastered keynote address on www.MarketingKitchenTV.com for the companion speech, to this PPT, LIVE on YouTube via: https://youtu.be/bmUvjRlT8Xc
This updated video now contains a 2019 Introduction that details the impact of Digital Darwinism, along with the inclusion of this PPT, videos & graphics to enhance the overall Omni-Channel learning experience.
NOTE: YouTube URL within the PPT will not take you to the remastered video. Please only use the URL in this Description.
Albéa Group's Procurement Transformation - An Ariba Customer StorySAP Ariba
Procurement executives, though continually challenged to maintain sustainable savings, also face numerous challenges integrating supply risk management with spend management. This is especially true for organisations that focus on reducing costs and limiting working capital levels as a response to difficult market conditions.
In this session, Albea Group share show they achieved smarter supplier management and embarked on a journey from being company-centric to customer-centric, and demand-driven, using business networks.
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Ariba Commerce Summit 2014, Paris
HP Officejet X Enterprise - Five reasons IT is rethinking ink in the office.AdFan
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When we told IT managers about our new enterprise printer that’s ink instead of laser, some of them were skeptical. Okay, most of them were skeptical.Then we gave them 5 reasons to rethink their response.
The Customer Revolution or Evolution? Presented @ CRM EvolutionSAP
Is it a Revolution or Evolution? That's up for debate. But IT IS the Age of the Digitally Empowered Customers --who are Digitally Connected, Socially Networked, and Better Informed than ever before. Therefore, the customer journey no longer linear dictated by organizations. Rather EVERY JOURNEY of the empowered customers are UNIQUE, and EVERY POINT OF ENGAGEMENT ALONG THE WAY matters.
It’s time to change the game and Engage Customers Like Never Before. Across every touch-point, every channel – spanning the physical and the digital domains. Guide the journey and develop advocates. Are you ready?
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As businesses and organisations put increasing emphasis on the value of digital, the challenge is knowing how to develop a successful digital strategy.
Equally, marketing managers have become digital marketing managers and are now expected to deliver comprehensive, cohesive and constructive digital strategies
During this free lunchtime webinar, we share 5 critical components to develop your digital strategy.
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Travel and entertainment—second only to payroll as the largest business expense—is becoming increasingly more difficult to control as companies expand across borders and grow through acquisitions. Therefore effective budgeting, planning, and management of T&E expenses is critical for companies of all sizes in 2015 and beyond. How does your company’s overall Travel and Entertainment spend, and spend within key categories, compare with other companies? How are companies leveraging automation to better understand and control how employees are spending the company dime? Unfortunately, benchmarks for overall T&E spend and key T&E spend within each categories are all but impossible to find.
E-Commerce doesn’t just happen. It takes a coordinated effort of several different parts of the organization including Sales, Marketing, IT, and Finance to make it run smoothly within an organization.
In this session, leading e-commerce sellers will talk about how they developed their e-commerce teams to be able to respond quickly, efficiently, and effectively to multiple and varied buyer e-commerce integration requests.
E-Commerce doesn’t just happen. It takes a coordinated effort of several different parts of the organization including Sales, Marketing, IT, and Finance to make it run smoothly within an organization.
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The new class OOP system is being implemented in Perl now. It's been several years in development by a team of people with deep familiarity with object-oriented programming in other langauges, and also deep experience with Perl.
Let's see what that means and see some examples.
The current status of the Corinna OOP proposal for the Perl programming language.
After years of design and discussion, the Perl Steering Committee has accepted the Corinna RFC (in a scaled-back initial form) for inclusion in the Perl language.
This talk gives the history of the proposal and where we're going from here.
A rambling tour of surprising things in several OO languages. These and other features were considered while I was designing Corinna, the next-generation OO syntax being proposed for the Perl core.
We're often faced with the "rewrite vs. refactor" debate for legacy code bases. Here we present both business and technical considerations involved in the decision.
Many people seem intimidated by Perl 6 because it's so complicated. However, a car can seem complicated if it's explained by a race car enthusiast, but most of us just get in and drive. In reality, Perl 6 isn't that hard and helps to avoid one of the largest class of errors that many programs have: passing data between functions.
In the long run, I suspect that Perl 6, given that it runs on the JVM, might become increasingly popular with enterprise clients who want the speed of development of dynamic languages, the ease of deployment with the JVM, and the safety of many "static" languages.
A curious mixture of the Internet and Agile development has led to more and more companies eliminating middle management. Some have eliminated management altogether. This talk explores this trend, discusses how modern corporations resemble feudal societies and why they're less likely to innovate.
We then survey many "managerless" companies that have arisen today, but also cover many highly successful, large, managerless companies who have been with us for decades, including some whose products you probably have in your home.
In evaluating developers, I routinely come across very talented developers with a decade or more of experience with databases who nonetheless can't design even the simplest of schemas. This presentation is based on my popular blog post of the same name: http://blogs.perl.org/users/ovid/2013/07/how-to-fake-database-design.html
It's long been noticed that public companies tend to be less innovative. There's also a trend in many Agile companies to eschew management. Are private, Agile companies without managers the future?
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This my keynote speech for YAPC::Europe, 2012. It went over very well, but it is effectively a rough draft of this concept and needs work. However, it was popular enough that people kept asking to see it, even in its incomplete form.
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A paper for this talk is at http://www.slideshare.net/Ovid/inheritance-versus-roles-1799996
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How did your website fare?
Watch us as we delve into the seismic shifts brought about by Google's March 2024 updates and explore strategies to not just survive, but thrive in this dynamic digital landscape.
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- How to build links that can boost rankings and withstand algorithm updates.
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With Vince Ramos, we'll examine the implications of the latest algorithm changes on content creation, link building, and SEO practices, and offer actionable insights from businesses like yours that have remained steadfast amidst the volatility.
Using real-life case studies, we’ll also show you the effectiveness of manual link building techniques and person-first content strategies.
Whether you're a seasoned SEO professional, a budding content creator, or anyone in between, this webinar will help you weather the changes in Google's algorithms and capitalize on them for sustained success.
Check out this webinar and unlock the secrets to thriving in the new Google era.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
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Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
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Understand how search engines work
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The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
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Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.