You go to a bar and notice an old man who cannot pay his bill. You offer to pay the old man's bill, and weeks later you receive a letter informing you that he has passed away and left you his fortune as he had no other family. You offer the bartender a tip, strike up a conversation with her, and eventually marry her.
During the 5th semester of Communication, Media and Culture department (AD&PR Lab) of Panteion University, we were asked to present two ideas, an online activation and a restart action, in order to promote Vodafone CU, "Restart" campaign.
During the 8th semester of Communication, Media and Culture department (AD&PR Lab) of Panteion University, we were asked to design and present a communication plan for XBOX. More specific, our goals were to create a positive thinking in gamer's mind around Xbox as well as promote and increase awareness of XBox One (which was expected to be launched) in the core and casual target group (women, families etc.). Xbox 360, was still a priority for Microsoft, so our aim was to serve its owners.
We participated as a team in Young Lions 2015 Greece.
The brief we were given was to propose a PR campaign, aiming to increase awareness of the LGBTQ community of Athens and increase people's tolerance.
We had 24 hours to get ready. Finally, we presented our idea in front of the jury committee and we recieved the 2nd PR award/Student. (None of the teams that took part was awarded in the 1st place, though.)
During the 5th semester of Communication, Media and Culture department (AD&PR Lab) of Panteion University, we were asked to present two ideas, an online activation and a restart action, in order to promote Vodafone CU, "Restart" campaign.
During the 8th semester of Communication, Media and Culture department (AD&PR Lab) of Panteion University, we were asked to design and present a communication plan for XBOX. More specific, our goals were to create a positive thinking in gamer's mind around Xbox as well as promote and increase awareness of XBox One (which was expected to be launched) in the core and casual target group (women, families etc.). Xbox 360, was still a priority for Microsoft, so our aim was to serve its owners.
We participated as a team in Young Lions 2015 Greece.
The brief we were given was to propose a PR campaign, aiming to increase awareness of the LGBTQ community of Athens and increase people's tolerance.
We had 24 hours to get ready. Finally, we presented our idea in front of the jury committee and we recieved the 2nd PR award/Student. (None of the teams that took part was awarded in the 1st place, though.)
2. You sit down at the bar and notice
an old man.
Do you?
• Engage the old man? • Engage the bartender?
3. You talk to the old man and
discover he can’t pay his bill.
Do you?
• You tell him you can’t • Offer to pay the old
and you move to a mans bill.
table nearby.
4. You pay the old mans bill and he greatly
appreciates the kind gesture. Weeks
later, you receive a letter informing you
the old died and with no family to claim
his fortune, he left it to you.