State Of Urban

Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Purpose Statement ,[object Object],[object Object],[object Object],[object Object],[object Object]

Understanding The Urban Segment

… And God said “Let there be Hip-Hop” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

You Know You’re Urban If You… ,[object Object]

Who Are They? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Legends & Realities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Cultural Essence ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

“Ethnic vs. Urban” ,[object Object],[object Object],[object Object],[object Object]

Must See TV Then… ,[object Object]

Reading List Then… ,[object Object]

Reading List Now…(Sorry Oprah)

Awareness Drivers Revolve Around Me I hate redundancy Help me connect with others I want it now! Why be traditional – I’m not Engage me I want to know more

Urban Media Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Developing Urban Brand Discipleship

Brand Affinity Drivers Make me feel special Is it Real? Represent me I want to be the only one Is it new? I want to be first I want to feel sexy!

What They Want From Brands ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Real Talk ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Importance of Opinion Leaders ,[object Object],[object Object],[object Object]

Urban By Association ,[object Object],[object Object],[object Object],[object Object],[object Object]

Brands Winning In The Urban Market ,[object Object],[object Object],[object Object],[object Object],[object Object]

Author Bio ,[object Object],[object Object],[object Object],[object Object],[object Object],Contact for marketing consulting opportunities [email_address] or 214.675.5843

State Of Urban

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