This document outlines plans for a radio station's IPL cricket coverage, including selecting cricket fans as correspondents to provide live updates and reactions from matches in Chennai. Correspondents will get to watch every Chennai match and conduct interviews before and after games. The station will also have a daily countdown to the IPL, providing team facts and profiles. During matches, they will have live commentary, updates, previews and reviews. A weekly quiz will offer prizes like attending a Super Kings game. Listeners can predict innings scores to win cricket merchandise.

1. IPL – FULL TOSS(April 8th – May 28th)Associate sponsor : 7UP

2. IPL Correspondent Chennai Matches Countdown IPL Team titbits Third Umpire Play by Play IPL Quiz Predict & Win Prizes

3. Do you love Cricket?Do you eat, sleep and dream Cricket? Well here is your chance to shine.

4. IPL Correspondent Here is a chance for Cricket-lovers all across the city to become Chennai Live’s very own IPL Correspondent. Start 2 Weeks prior to the start of IPL Give qualifying question. SMS answer Call up respondents Select 10 IPL Correspondents

5. IPL Correspondent will be called whenever a match is happening to give us the low down, get people’s reactions, and their insights into the match, etc. IPL Correspondent

6. GRATIFICATION: Will get a chance to watch every match played in Chennai. IPL Correspondent

7. Chennai matches To really get a dose of the excitement and build up. For all the matches played in Chennai, conduct an on-ground live link up: Pre-match – get people’s opinions, interview with the coaches, players, officials. Post-match – Vox Pops, interviews, etc.

8. Countdown 10 day countdown to IPL. 10 Teams – Dedicate each countdown day to one of the IPL teams. e.g. 10 days to go – Chennai Super Kings 9 days to go – Kolkata Knight Riders 8 days to go – Royal Challengers 7 days to go - Mumbai Indians…

9. IPL Team titbits For each day of the Countdown, we will be providing facts and information about each of the teams, and the individual players, with expert reviews of the abilities and chances of the each of the teams in this years IPL 2011.

10. Third Umpire The IPL schedule – matches at 4pm and 8pm Have a match preview, updates and review during Live Café & Evening Drive. (Take on expert to provide commentary on match )

11. Play by Play One Song-One Link Format For last hour of the match during Live Café and Evening Drive Show

12. IPL QUIZ Sunday’s quiz show is for all those IPL fanatics. Win a chance to get an all expenses paid trip to attend a Chennai Super Kings match (transport and stay paid for) OR Win a Chance to watch the Finals in Chennai

13. Predict and Win 3 questions related to the matche.g. How many runs will they score? Prediction to be done before every innings. Winners will get cricket merchandise.T-shirts, bats, cricket ball, etc.

14. CSK merchandise+ Chennai Superkings Kit – t-shirts, back pack, bracelet, cap, key chains, slippers, waterbottles, trumpet, mug, playing cards, etc. Match tickets Meet & Greet with the players Player-signed merchandise – Bat, Cricket ball, poster, T-shirt. Party with the Players Prizes Options