Jana L. Jopson has over 25 years of experience in instructional design, developing corporate training materials, educational solutions, and marketing media. She has expertise in creating in-person and online learning materials, including facilitator/participant guides, slide decks, e-learning courses, and web content. Some of her recent projects include designing materials for a workshop on habits, developing virtual classroom training, and re-purposing existing materials for leadership and team effectiveness courses. She is adept at analyzing content, converting materials between mediums, and collaborating remotely.

1. Jana L. Jopson
Consistently recognized as a talented writer and
originator of resourceful ideas.
Senior Instructional Design Professional
About Me
25 years in building corporate training, educational, and marketing media solutions, with
experience in:
• ILT materials (Facilitator/Participant Guides, Job Aids, Slide Decks, and Interactive Games)
• E-learning curricula and blended learning design/development
• Web content for marketing and communications strategies
• Conceptual graphic design and content layout
• Needs analysis and efficient production pathway planning
• ADDIE best practices and adult learning psychology
• Creative interviewing and writing (bios, web copy, articles, marketing materials)
Areas of
Expertise
Client Projects
2009-present
• Consulting, designing materials for a 4-part workshop on The Anatomy of a Habit
(with models from Charles Duhigg, The Power of Habit), including facilitator guide,
activity handouts, and slide deck.
• Developing content and materials for virtual classroom presentations and
facilitating virtual classroom presentations for soft-skills training (e. g., How to
Study, Reinvent Your Life, and Tools to Motivate) on the Blackboard platform.
• Re-purposing existing materials plus new content for three courses: The Art of
Leading Change (incorporating models from Kubler-Ross and John Kotter), Team
Effectiveness, and Coaching for Excellence, including slide deck, facilitator guide,
participant guide, worksheets, and activity sheets/materials.
• Re-designing of 2-day training class in the stage-gate process for product life cycle
management including content analysis, and graphics design/creation of slide deck.
• Developing components for step-by-step teleseminar facilitator guides for training
in Leadership, Work-Life Balance, and Stress Management.
• Consulting, designing/developing marketing materials for financial investment firm
including seminar presentations, web copy, brochure, TV appearances, book
proposals, and newspaper articles.
I am adept at converting content from one medium to another, evaluating existing materials for instructional
effectiveness, and pairing instructional strategies with targeted learning outcomes. Learner advocacy has been the
steady thread in my professional contributions. I am a strategic and intuitive thinker, and a certified life skills
coach, working independently since 2009 on instructional design projects on a remote basis. I am an expert at
long-distance collaboration.
4433 Comet Trail, Hixson, TN 37343
423-771-7283 jana.Jopson@gmail.com

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• Interviewing, transcribing, and writing bio make-overs for multiple clients for use
on web sites, professional introductions, and other marketing materials.
• Instructional design consulting for business/career/self-help book, Nework,
including guiding the author in selecting instructional activities.
• Interviewing officers of a financial services company to create copy for new web
site and ghost writing of book chapter on Money, Joy, and Mother Nature for
company President.
• Ghost writing of magazine article to include in press kit of toy designer seeking
venture capital.
Experience
1988-2008
Co-Owner, Cahoon & Jopson Information Architects, Decatur, Georgia, 1996-2008.
Co-founded firm with colleague and friend, Suzanne Cahoon. Sample projects include:
conducted workshops on information-mapping for client’s instructional design team;
established the standards, production pathways, and templates associated with converting
client’s first instructor-led training content to web-based; designed/developed instructor-led
training courses with info-mapped guides and assessments; developed use-case and
simulation scenarios for various courses; storyboarded lessons (Authorware-based) and
wrote narration scripts (Articulate) for e-learning courses and blended learning solutions
(primarily healthcare services clients).
Instructional Designer/Multimedia Design Manager, SPiRE, Inc., Norcross, Georgia, 1994-
1996. Co-led design of 35-course training curriculum for ExecuTrain Corporation. Managed
design of interactive proprietary software training for CD-ROM delivery with world-wide
distribution. Co-supervised and trained 12 multimedia designers in scriptwriting,
storyboarding, facilitating audio recordings, and using animated training avatar.
Interactive Media Designer, Crawford Multimedia, Atlanta, Georgia, 1988-1994. Wrote
Design Blueprints for RFPs and project profiles for company’s sales and marketing group.
Analyzed, designed and developed training programs for delivery in CBT, IVD, video, print,
CD-ROM, and other multimedia environments: world-wide PC operating system training, K-
12 technology solutions sales, telephony maintenance, hotel reservation tracking, and
beverage manufacturing. Writer on interactive history CD-ROM for the Discovery Channel
commemorating the fiftieth anniversary of D-Day.
Additional ACADEMIC
Counseling & Human Systems (Independent Study in Instructional Design), M. S., Florida State University
Psychology, B. A. with honors, Florida Atlantic University
SOFTWARE SKILLS
Word, PowerPoint, Publisher, Excel, Snag-It, Adobe Elements
PUBLICATIONS
“A Job by Any Other Name,” ASTD Training & Development Journal
“An Instructor’s Guide to the Pleasures of Tea,” TEA A MAGAZINE
Client Projects
2009-present
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Jana L. Jopson 4433 Comet Trail, Hixson, TN 37343
423-771-7283 jana.Jopson@gmail.com