BEST Media Test Drive-Digital-CLB
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Take your marketing for a test drive with BEST Media's digital offerings: Listing Identity Management, Mobile Websites, Mobile Apps, Geo-targeted Websites, and Reputation Management.
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Baseline Plan
Project Name: IMove
Analyst’s Name:
Client Name:
Builder’s Name:
Project Scope
Project Description
This app would provide a platform where people can use their personal vehicles for moving services for customers in their geological area. The potential customers would be in a situation where the objects they need to get from one place to another are way too big for their own vehicles. This is where our service is applicable. Our app would allow for these customers to make an appointment with a driver based on their objects’ dimensions.
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Preliminary Features
· This app should have scheduling capabilities available that are easy to navigate
· The ability to upload the dimensions of the object(s) needed to be moved
· The application needs to be able to make an appointment with a driver once a suitable one is available and chosen
· A flat rate should be calculated based on the dimensions of the item and information should be made available to both driver and customer
· The drivers should be categorized as available only if they are compatible with the entered dimensions of the item
· An interactive geographical map should be available on the app and only shows within 30 miles of the customer’s location
· A payment function should be available on the app and is expected to accept: PayPal, debit cards, and Venmo
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· This app does not have a corresponding website and is not compatible with HTML
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Feature Chart
Additional Project Issues
Quality
This project’s quality will be measured through scheduled check ins either weekly or biweekly based on the project timeline. This is accomplished through questions asked by the analyst to the client as well as having the client approve every stage of the project. This will keep the project on track and within scope. Once applicable, regular meetings will occur with the builder to explain scope and to make sure the builder is staying within the clearly defined scope.
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Risk Area
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Project Mitigation Plan
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Medium
Builder
Consistently communicate with the builder to guarantee they understand the scope. Have buffer periods before expected turn in date to adjust as necessary.
2
Falling behind Schedule
Medium
Analyst and Builder
Maintain consistent communication with client and builder. Try to stay on suggested timeline.
3
Too many complex Features
Medium - High
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Baseline Plan
Project Name: IMove
Analyst’s Name:
Client Name:
Builder’s Name:
Project Scope
Project Description
This app would provide a platform where people can use their personal vehicles for moving services for customers in their geological area. The potential customers would be in a situation where the objects they need to get from one place to another are way too big for their own vehicles. This is where our service is applicable. Our app would allow for these customers to make an appointment with a driver based on their objects’ dimensions.
Our app makes it affordable for a lower income demographic and college students, specifically, to move larger objects between apartments or even buy large furniture or objects at stores and get them home. It is our goal to make it possible for people with limited budgets to have our services at a discounted price.
Preliminary Features
· This app should have scheduling capabilities available that are easy to navigate
· The ability to upload the dimensions of the object(s) needed to be moved
· The application needs to be able to make an appointment with a driver once a suitable one is available and chosen
· A flat rate should be calculated based on the dimensions of the item and information should be made available to both driver and customer
· The drivers should be categorized as available only if they are compatible with the entered dimensions of the item
· An interactive geographical map should be available on the app and only shows within 30 miles of the customer’s location
· A payment function should be available on the app and is expected to accept: PayPal, debit cards, and Venmo
Exclusion List
· This app does not have a corresponding website and is not compatible with HTML
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Feature Chart
Additional Project Issues
Quality
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Risks
#
Risk Area
Likelihood
Risk Owner
Project Mitigation Plan
1
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Medium
Builder
Consistently communicate with the builder to guarantee they understand the scope. Have buffer periods before expected turn in date to adjust as necessary.
2
Falling behind Schedule
Medium
Analyst and Builder
Maintain consistent communication with client and builder. Try to stay on suggested timeline.
3
Too many complex Features
Medium - High
Analyst/Builder
Prioritize ...
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2. Payment is due upfront and can be made via methods like Bkash, bank transfer, or PayPal.
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Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
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On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
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Amazing and On Point - Ramon Ray, USA TODAYDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The Future of ''Digital marketing'' .pptx
Digital marketing leverages digital channels such as SEO, content marketing, social media, PPC, and email to promote products or services. It includes affiliate and influencer marketing, mobile strategies, and online PR. Marketing automation helps streamline efforts, while analytics guide data-driven decisions. The objective is to engage target audiences, drive conversions, and build brand loyalty by reaching customers in the digital spaces they frequent.The future of digital marketing will be driven by advancements in artificial intelligence (AI) for personalized content and customer service, and the rise of voice search optimization due to smart speakers. Video content, especially short-form videos, will continue to dominate, while augmented reality (AR) and virtual reality (VR) will enhance customer experiences. Emphasis on data privacy and compliance will grow, alongside the need for seamless omnichannel marketing. Blockchain technology will offer secure digital advertising, and sustainability will become a key focus. With the advent of 5G technology, faster mobile internet will enable new innovations, and advanced personalization will deliver highly relevant content to users.
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Join Performance Car Exclusive to drive the finest supercars, engineered with advanced materials and cutting-edge technology for peak performance.
https://instblast.com/instagram/free-instagram-views
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The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
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Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
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- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
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Did you know that while 50% of content on the internet is in English, English only makes up 26% of the world’s spoken language? And yet 87% of customers won’t buy from an English only website.
Uncover the immense potential of communicating with customers in their own language and learn how translation holds the key to unlocking global growth. Join Smartling CEO, Bryan Murphy, as he reveals how translation software can streamline the translation process and seamlessly integrate into your martech stack for optimal efficiency. And that's not all – he’ll also share some inspiring success stories and practical tips that will turbocharge your multilingual marketing efforts!
Key takeaways:
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2. Tips to streamline translation with software and integrations to your tech stack
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During this presentation, the Nextiny marketing team reviews best practices when adopting generative AI into content creation. Join our HUG community to register for more events https://events.hubspot.com/sarasota/
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