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Chapter Eight
                    Organization, Teamwork,
                    and Communication



McGraw-Hill/Irwin             Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved.
Organizational Culture
           Corporate culture                                              Did You Know?
                 Shared values                                            Southwest Airlines
                                                                          employees are continually
                 Beliefs                                                  encouraged to have fun
                                                                          and make flying exciting
                 Traditions                                               for their passengers. New
                 Philosophies                                              employees watch
                                                                          videotapes and attend
                 Rules                                                    training sessions on the
                                                                          company’s philosophies,
                 Role models for behavior                                 policies, and culture.




                                                                                              8-3
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
How is Corporate Culture Expressed?

            Formally                                       Informally
                Mission statement                               Dress codes (or the lack
                Codes of ethics                                 thereof)
                Memos, manuals                                  Work habits
                Ceremonies                                      Extracurricular activities
                                                                Stories




                                                                                         8-4
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Developing Organizational Structure

              Structure is the arrangement or relationship of
              positions within an organization, and developed
              by:
                    Assigning work tasks and activities to specific
                    individuals or work groups
                    Coordinating the diverse activities required to reach
                    the firm’s objectives
              Organizational structure is depicted through
              organizational charts
                                                                          8-5
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Stages of Growth

                   The Evolution of a Clothing Store
                         Phases 1, 2, and 3




                                                                          8-6
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Two Aspects of Assigning Tasks
           Specialization
           Departmentalization




                                                                          8-7
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Specialization

           The division of labor into small,
           specialized tasks and the assignment of
           single tasks to employees
                Efficiency




                                                                          8-8
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Departmentalization

           Departmentalization is the grouping of
           jobs into working units usually called
           departments, units, groups, or divisions
                Functional departmentalization
                Product departmentalization
                Geographical departmentalization
                Customer departmentalization

                                                                          8-9
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Functional Departmentalization




                                                                          8-10
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Product Departmentalization




                                                                          8-11
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Geographical Departmentalization




                                                                          8-12
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Customer Departmentalization




                                                                          8-13
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Assigning Responsibility and
  Delegating Authority
           Delegation of authority
           Assigning responsibility
           Employee accountability




                                                                          8-14
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Degree of Centralization

           Centralized organizations
                Authority is concentrated at the top level
           Decentralized organizations
                Decision-making authority is delegated as far
                down the chain of command as possible




                                                                          8-15
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Span of Management

           The number of subordinates who report to
           a particular manager
                A wide span of management exists when a
                manager directly supervises a very large
                number of employees.
                A narrow span of management exists when a
                manager directly supervises only a few
                subordinates

                                                                          8-16
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Span of Management: Wide Span
  and Narrow Span




                                                                          8-17
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Organizational layers

           Organizational layers are the levels of
           management in an organization
                Flat organizations have few layers and have
                wide spans of management
                Tall organizations have many layers and have
                narrow spans of management



                                                                          8-18
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Forms of Organizational Structure

           Line
           Line-and-staff
           Multidivisional
           Matrix




                                                                          8-19
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Line Structure




                                                                          8-20
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Line-and-Staff Structure




                                                                          8-21
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
An Example of Multidivisional
Structure: The Walt Disney Company
                                     CEO
                                     CEO


     Walt Disney
     Walt Disney              Walt Disney
                              Walt Disney                       Consumer
                                                                Consumer
     Attractions
     Attractions               Studios
                               Studios                          Products
                                                                 Products


              Motion
              Motion                                      Disney
                                                           Disney
                              TV
                              TV           Animation
                                           Animation
             Pictures
             Pictures                                     Channel
                                                          Channel


    Walt
    Walt     Magic
              Magic       Tokyo
                           Tokyo       Euro-
                                        Euro-
   Disney
   Disney   Kingdom
            Kingdom     Disneyland
                        Disneyland     Disney
                                       Disney
   World
   World       CA
               CA

                                                                    Software
                                                                     Software
            Disney
            Disney                                     Disney
                                                       Disney                    Catalog
                                                                                 Catalog
                        Licensing
                        Licensing     Publishing
                                      Publishing                       and
                                                                       and
            Stores
            Stores                                     Music
                                                       Music                    Marketing
                                                                                Marketing
                                                                    Education
                                                                    Education

   Magic
    Magic                   Disney-
                            Disney-
              Epcot
              Epcot
  Kingdom
  Kingdom                    MGM
                             MGM                                                   8-22
              Center
              Center                       Source: The Walt Disney Company Annual Report
     FL
     FL                     Studios
                            Studios
The Matrix Structure




                                                                          8-23
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
The Role of Groups and Teams in
  Organizations
           A group
                Two or more individuals who communicate
                with one another, share a common identity,
                and have a common goal
           A team
                A small group whose members have
                complementary skills; a common purpose,
                goals, and approach; and who hold themselves
                mutually accountable

                                                                          8-24
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Differences Between Groups
and Teams




                             8-25
Types of Groups

           Committee
           Task force
           Project team
                Product-development team
           Quality assurance team
           Self-directed work team (SDWT)

                                                                          8-26
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Virtual Teams

   Employees’ Reactions To Virtual Work
         91% enjoyed the experience
         73% would like to engage in virtual work
         more frequently
         35% felt it enhanced their relationships with
         other employees

 Source: Darryl Haralson and Adrienne Lewis, “USA Today Snapshots,” USA Today, April 26, 2001, p. B1.


                                                                                                        8-27
The Flow of Communication in an
  Organizational Hierarchy




                                                                          8-28
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Formal Communication

           Communication flow
                Upward
                Downward
                Horizontal
                Diagonal




                                                                          8-29
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Informal Communication

           The informal organization
                Friendships and other nonwork social
                relationships
           The most significant informal
           communication occurs through the
           grapevine
                   • May relate to the job or organization
                   • May be gossip and rumors unrelated to either

                                                                          8-30
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Monitoring Communications

           Monitoring the use of electronic
           communications in the workplace have
           become necessary for most companies
                70 percent of attacks on corporate computer
                systems are conducted from inside the firm

           Failing to monitor employee’s use of e-
           mail and the Internet can be costly

                                                                          8-31
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Disciplinary Action for Misuse of
Personal Use of Telecom Equipment




                                8-32
Solve the Dilemma
      1.      What techniques or skills should an employee
              have to assume a leadership role within a work
              group?
      2.      If each work group has a team representative,
              what problems will be faced in supervising
              these representatives?
      3.      Evaluate the pros and cons of the system
              developed by QS.


                                                                          8-33
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Explore Your Career Options
                                                  What is the main quality of
                                                  employees who will be
                                                  successful in their job?
                                                       Explain how this quality is
                                                       helpful in a small business and
                                                       in a large company.




                                                                                    8-34
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Additional Discussion Questions
  and Exercises
      1.      Which organizational structure would be best in the
              following situations? Draw an organizational chart that
              would be appropriate for each of the situations.
                a.     The owner of a real estate agency has opened an office with
                       three real estate agents. The owner directs the agency.
                b.     The real estate agency above has grown in the last five
                       years. The business has grown in two different directions:
                       residential and commercial. The owner still directs the real
                       estate agency. He now has five agents handling commercial
                       real estate details and 15 agents handling residential real
                       estate details. He would like to appoint one of the agents to
                       be manager of a commercial division and another agent to
                       be manager of the residential division.
                                                                                 8-35
Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
Additional Discussion Questions
and Exercises
   c.   Another five years has elapsed. The same real estate
        agency has grown. Most of the business is still
        centered in two divisions: residential and
        commercial. The owner has now added a vice
        president to oversee the residential and commercial
        divisions. Also, the agency has added advertising
        and office management departments; the purpose of
        these staff departments is to provide advice and
        support to the residential and commercial divisions



                                                         8-36
Chapter 8 Quiz
 1.   Which of the following is most similar to the matrix
      structure?
      a.   line structure
      b.   functional structure
      c.   line-and-staff structure
      d.   ad hoc committee
 2.   Which of the following is commonly considered an
      example of informal organizational structure?
      a.   Grapevine
      b.   organizational culture
      c.   organizational chart
      d.   employee handbook


                                                             8-37
Chapter 8 Quiz
 3.   Compared with flat organizations, which of the
      following is most typical of tall organizations?
      a.   The span of management is wide.
      b.   The communication is faster.
      c.   Administrative costs are usually higher.
      d.   Fewer layers of management are needed to carry out
           operations.

 3.   The division of labor into small, specialized tasks and
      the assignment of single tasks to employees is called
      a.   centralization.
      b.   specialization.
      c.   departmentalization.
                                                                8-38
      d.   accountability.
Multiple Choice Questions
about the Video
 1.   Colonel Lee Van Arsdale’s Institute for Security
      Studies is based in
      a.   Las Vegas.
      b.   Los Angeles.
      c.   Los Alamos.
      d.   Washington D.C.
 2.   Colonel Lee Van Arsdale served as technical advisor
      on teamwork and other issues on the film
      a.   Three Kings.
      b.   Top Gun.
      c.   Black Hawk Down.
      d.   White Owl Down.

                                                         8-39

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2011 september representation

  • 1. Chapter Eight Organization, Teamwork, and Communication McGraw-Hill/Irwin Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved.
  • 2.
  • 3. Organizational Culture Corporate culture Did You Know? Shared values Southwest Airlines employees are continually Beliefs encouraged to have fun and make flying exciting Traditions for their passengers. New Philosophies employees watch videotapes and attend Rules training sessions on the company’s philosophies, Role models for behavior policies, and culture. 8-3 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 4. How is Corporate Culture Expressed? Formally Informally Mission statement Dress codes (or the lack Codes of ethics thereof) Memos, manuals Work habits Ceremonies Extracurricular activities Stories 8-4 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 5. Developing Organizational Structure Structure is the arrangement or relationship of positions within an organization, and developed by: Assigning work tasks and activities to specific individuals or work groups Coordinating the diverse activities required to reach the firm’s objectives Organizational structure is depicted through organizational charts 8-5 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 6. Stages of Growth The Evolution of a Clothing Store Phases 1, 2, and 3 8-6 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 7. Two Aspects of Assigning Tasks Specialization Departmentalization 8-7 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 8. Specialization The division of labor into small, specialized tasks and the assignment of single tasks to employees Efficiency 8-8 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 9. Departmentalization Departmentalization is the grouping of jobs into working units usually called departments, units, groups, or divisions Functional departmentalization Product departmentalization Geographical departmentalization Customer departmentalization 8-9 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 10. Functional Departmentalization 8-10 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 11. Product Departmentalization 8-11 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 12. Geographical Departmentalization 8-12 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 13. Customer Departmentalization 8-13 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 14. Assigning Responsibility and Delegating Authority Delegation of authority Assigning responsibility Employee accountability 8-14 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 15. Degree of Centralization Centralized organizations Authority is concentrated at the top level Decentralized organizations Decision-making authority is delegated as far down the chain of command as possible 8-15 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 16. Span of Management The number of subordinates who report to a particular manager A wide span of management exists when a manager directly supervises a very large number of employees. A narrow span of management exists when a manager directly supervises only a few subordinates 8-16 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 17. Span of Management: Wide Span and Narrow Span 8-17 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 18. Organizational layers Organizational layers are the levels of management in an organization Flat organizations have few layers and have wide spans of management Tall organizations have many layers and have narrow spans of management 8-18 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 19. Forms of Organizational Structure Line Line-and-staff Multidivisional Matrix 8-19 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 20. Line Structure 8-20 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 21. Line-and-Staff Structure 8-21 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 22. An Example of Multidivisional Structure: The Walt Disney Company CEO CEO Walt Disney Walt Disney Walt Disney Walt Disney Consumer Consumer Attractions Attractions Studios Studios Products Products Motion Motion Disney Disney TV TV Animation Animation Pictures Pictures Channel Channel Walt Walt Magic Magic Tokyo Tokyo Euro- Euro- Disney Disney Kingdom Kingdom Disneyland Disneyland Disney Disney World World CA CA Software Software Disney Disney Disney Disney Catalog Catalog Licensing Licensing Publishing Publishing and and Stores Stores Music Music Marketing Marketing Education Education Magic Magic Disney- Disney- Epcot Epcot Kingdom Kingdom MGM MGM 8-22 Center Center Source: The Walt Disney Company Annual Report FL FL Studios Studios
  • 23. The Matrix Structure 8-23 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 24. The Role of Groups and Teams in Organizations A group Two or more individuals who communicate with one another, share a common identity, and have a common goal A team A small group whose members have complementary skills; a common purpose, goals, and approach; and who hold themselves mutually accountable 8-24 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 26. Types of Groups Committee Task force Project team Product-development team Quality assurance team Self-directed work team (SDWT) 8-26 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 27. Virtual Teams Employees’ Reactions To Virtual Work 91% enjoyed the experience 73% would like to engage in virtual work more frequently 35% felt it enhanced their relationships with other employees Source: Darryl Haralson and Adrienne Lewis, “USA Today Snapshots,” USA Today, April 26, 2001, p. B1. 8-27
  • 28. The Flow of Communication in an Organizational Hierarchy 8-28 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 29. Formal Communication Communication flow Upward Downward Horizontal Diagonal 8-29 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 30. Informal Communication The informal organization Friendships and other nonwork social relationships The most significant informal communication occurs through the grapevine • May relate to the job or organization • May be gossip and rumors unrelated to either 8-30 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 31. Monitoring Communications Monitoring the use of electronic communications in the workplace have become necessary for most companies 70 percent of attacks on corporate computer systems are conducted from inside the firm Failing to monitor employee’s use of e- mail and the Internet can be costly 8-31 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 32. Disciplinary Action for Misuse of Personal Use of Telecom Equipment 8-32
  • 33. Solve the Dilemma 1. What techniques or skills should an employee have to assume a leadership role within a work group? 2. If each work group has a team representative, what problems will be faced in supervising these representatives? 3. Evaluate the pros and cons of the system developed by QS. 8-33 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 34. Explore Your Career Options What is the main quality of employees who will be successful in their job? Explain how this quality is helpful in a small business and in a large company. 8-34 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 35. Additional Discussion Questions and Exercises 1. Which organizational structure would be best in the following situations? Draw an organizational chart that would be appropriate for each of the situations. a. The owner of a real estate agency has opened an office with three real estate agents. The owner directs the agency. b. The real estate agency above has grown in the last five years. The business has grown in two different directions: residential and commercial. The owner still directs the real estate agency. He now has five agents handling commercial real estate details and 15 agents handling residential real estate details. He would like to appoint one of the agents to be manager of a commercial division and another agent to be manager of the residential division. 8-35 Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved
  • 36. Additional Discussion Questions and Exercises c. Another five years has elapsed. The same real estate agency has grown. Most of the business is still centered in two divisions: residential and commercial. The owner has now added a vice president to oversee the residential and commercial divisions. Also, the agency has added advertising and office management departments; the purpose of these staff departments is to provide advice and support to the residential and commercial divisions 8-36
  • 37. Chapter 8 Quiz 1. Which of the following is most similar to the matrix structure? a. line structure b. functional structure c. line-and-staff structure d. ad hoc committee 2. Which of the following is commonly considered an example of informal organizational structure? a. Grapevine b. organizational culture c. organizational chart d. employee handbook 8-37
  • 38. Chapter 8 Quiz 3. Compared with flat organizations, which of the following is most typical of tall organizations? a. The span of management is wide. b. The communication is faster. c. Administrative costs are usually higher. d. Fewer layers of management are needed to carry out operations. 3. The division of labor into small, specialized tasks and the assignment of single tasks to employees is called a. centralization. b. specialization. c. departmentalization. 8-38 d. accountability.
  • 39. Multiple Choice Questions about the Video 1. Colonel Lee Van Arsdale’s Institute for Security Studies is based in a. Las Vegas. b. Los Angeles. c. Los Alamos. d. Washington D.C. 2. Colonel Lee Van Arsdale served as technical advisor on teamwork and other issues on the film a. Three Kings. b. Top Gun. c. Black Hawk Down. d. White Owl Down. 8-39