Google uses over 200 factors in ranking your website. Google will never tell you these factors or their relative importance. The reason for this is that Google changes their algorithms over 500 times per year. The video below, featuring Eric Schmidt, the ex-CEO of Google, explains why they don’t give you this information.
Google uses over 200 factors in ranking your website. Google will never tell you these factors or their relative importance. The reason for this is that Google changes their algorithms over 500 times per year. The video below, featuring Eric Schmidt, the ex-CEO of Google, explains why they don’t give you this information.
Russian Internet Deal Book: Invesments in Russian Internet Companies and Star...Михаил Тукнов
The document summarizes investment trends in the Russian internet market from 2012-2013. Some key points:
- Total investments grew 18% in 2012 to $643M and 4% in 2013 to $667M, decelerating from 2011.
- Funding increased across all stages but most in later rounds. Post-money valuations are 6.5-1.7x cheaper than in the US.
- Exits grew from 10 in 2010 to 30 in 2013, including major acquisitions like Sapato.ru and Kinopoisk.ru.
- Russia is in the early stages of venture capital and many funds may begin raising new funds in 2014-2015.
Google SEO Ranking Factors and Rank Correlations 2014Михаил Тукнов
This document is a whitepaper from Searchmetrics analyzing SEO ranking factors and their correlations for Google.com in the United States in 2014. It examines factors related to on-page technology, on-page content, backlinks, social signals, brands, and user behavior to determine their correlation with search engine result page rankings. The whitepaper finds that factors like quality, relevant content, backlinks, and brand strength remain important, while the importance of other signals like keywords and social shares may be decreasing. It provides data on average values and correlations for many ranking factors to analyze their relationship to search engine optimization.
SEO монстр 2013 - Лучшая книга по SEO в РунетеМихаил Тукнов
В руководстве мы постарались затронуть все важные аспекты создания и
продвижения интернет проектов для двух поисковых систем Google и Yandex.
Основной целью руководства является не приведение пошаговых стратегий,
которые довольно быстро устаревают (буквально в течении 6-12 месяцев), а
указание направлений правильного развития Вашего проекта. Мы хотим дать Вам
возможность выбрать в каждой стратегии продвижения – собственную тактику
поведения.
The Professional’s Guide to Link BuildingМихаил Тукнов
This document provides a comprehensive guide to link building strategies for search engine optimization. It discusses why search engines measure and value links, how they determine link quality, and the various factors they consider like the trust and relevance of the linking domain, the semantic value of anchor text, and location of links on pages. The document also outlines non-SEO reasons for link building like gaining direct traffic, visibility, branding and influence. It provides an in-depth look at how search engines analyze links and rank websites.
This document provides an overview and quick start guide for search engine optimization (SEO). It begins with tips for picking keywords, domain names, and hosting. It recommends optimizing page titles, meta tags, headings, and copy for keywords. The guide also covers link building, directories, monitoring results, and paid advertising. The overall aim is to help websites rank higher in search engines and get more natural traffic from keywords.
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptxEduSkills OECD
Iván Bornacelly, Policy Analyst at the OECD Centre for Skills, OECD, presents at the webinar 'Tackling job market gaps with a skills-first approach' on 12 June 2024
Russian Internet Deal Book: Invesments in Russian Internet Companies and Star...Михаил Тукнов
The document summarizes investment trends in the Russian internet market from 2012-2013. Some key points:
- Total investments grew 18% in 2012 to $643M and 4% in 2013 to $667M, decelerating from 2011.
- Funding increased across all stages but most in later rounds. Post-money valuations are 6.5-1.7x cheaper than in the US.
- Exits grew from 10 in 2010 to 30 in 2013, including major acquisitions like Sapato.ru and Kinopoisk.ru.
- Russia is in the early stages of venture capital and many funds may begin raising new funds in 2014-2015.
Google SEO Ranking Factors and Rank Correlations 2014Михаил Тукнов
This document is a whitepaper from Searchmetrics analyzing SEO ranking factors and their correlations for Google.com in the United States in 2014. It examines factors related to on-page technology, on-page content, backlinks, social signals, brands, and user behavior to determine their correlation with search engine result page rankings. The whitepaper finds that factors like quality, relevant content, backlinks, and brand strength remain important, while the importance of other signals like keywords and social shares may be decreasing. It provides data on average values and correlations for many ranking factors to analyze their relationship to search engine optimization.
SEO монстр 2013 - Лучшая книга по SEO в РунетеМихаил Тукнов
В руководстве мы постарались затронуть все важные аспекты создания и
продвижения интернет проектов для двух поисковых систем Google и Yandex.
Основной целью руководства является не приведение пошаговых стратегий,
которые довольно быстро устаревают (буквально в течении 6-12 месяцев), а
указание направлений правильного развития Вашего проекта. Мы хотим дать Вам
возможность выбрать в каждой стратегии продвижения – собственную тактику
поведения.
The Professional’s Guide to Link BuildingМихаил Тукнов
This document provides a comprehensive guide to link building strategies for search engine optimization. It discusses why search engines measure and value links, how they determine link quality, and the various factors they consider like the trust and relevance of the linking domain, the semantic value of anchor text, and location of links on pages. The document also outlines non-SEO reasons for link building like gaining direct traffic, visibility, branding and influence. It provides an in-depth look at how search engines analyze links and rank websites.
This document provides an overview and quick start guide for search engine optimization (SEO). It begins with tips for picking keywords, domain names, and hosting. It recommends optimizing page titles, meta tags, headings, and copy for keywords. The guide also covers link building, directories, monitoring results, and paid advertising. The overall aim is to help websites rank higher in search engines and get more natural traffic from keywords.
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptxEduSkills OECD
Iván Bornacelly, Policy Analyst at the OECD Centre for Skills, OECD, presents at the webinar 'Tackling job market gaps with a skills-first approach' on 12 June 2024
Main Java[All of the Base Concepts}.docxadhitya5119
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
How to Make a Field Mandatory in Odoo 17Celine George
In Odoo, making a field required can be done through both Python code and XML views. When you set the required attribute to True in Python code, it makes the field required across all views where it's used. Conversely, when you set the required attribute in XML views, it makes the field required only in the context of that particular view.
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
This presentation was provided by Steph Pollock of The American Psychological Association’s Journals Program, and Damita Snow, of The American Society of Civil Engineers (ASCE), for the initial session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session One: 'Setting Expectations: a DEIA Primer,' was held June 6, 2024.
हिंदी वर्णमाला पीपीटी, hindi alphabet PPT presentation, hindi varnamala PPT, Hindi Varnamala pdf, हिंदी स्वर, हिंदी व्यंजन, sikhiye hindi varnmala, dr. mulla adam ali, hindi language and literature, hindi alphabet with drawing, hindi alphabet pdf, hindi varnamala for childrens, hindi language, hindi varnamala practice for kids, https://www.drmullaadamali.com
Chapter wise All Notes of First year Basic Civil Engineering.pptxDenish Jangid
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
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For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
1. 101 ways to get more traffic
101 ways to get more traffic
1.Write and submit articles . It is a classic, but it works. This will be indefinite traffic stuck in the search
engines for you. Write quality unique articles, not articles that are rehashed or provide no insight to
readers, which is a huge problem these days.
2.Write and submit press releases, think prweb after you do one.
3.Write and ping blog entries. Always make sure to link back to your website with your blog posts. Try
making multiple blogs and have them all link back to one main site.
4.Make sure your website is listed in DMOZ: http://dmoz.org/.
5.Advertise your website in the appropriate categories at Craigslist. Try posting your ads in the most
populated cities in the world.
6.If a niche related forum that you frequently visit allows signatures, then make sure to add your website
url in there.
7.Make sure to view related products on Amazon.com. You can try and take some customers from your
competitors here by providing your own url if the product is similar.
8.Review websites in your niche on Alexa to try to take some of their traffic by including a reference back
to your site.
9.Review some related products on epinion.
10.If you purchase a product that you actually like, then feel free to give an individual respect when
respect is due and leave a testimonial. You should be able to get some traffic from that website if your
testimonial is left with a url.
11.Whenever you send an email to someone, always add your website url as a signature.
12.Keep updating content on your websites/blogs… try at least once per week.
13.Tag blog posts at social bookmarking sites, especially at http://del.icio.us/.
14.Add photos to your blog with appropriate keywords.
15.Tag blog photos at Flickr.
16.Politely ask your readers to subscribe to your rss feeds.
17.Try coining your own term. Might want to trademark it if you smell that it will become popular.
18.Encourage readers to comment on your blogs.
19.Include translation for your websites/blogs, especially in Chinese.
20.Do not be boring, write about something that a wide select of people would want to know about.
21.Make sure to edit your writing (unlike what im doing ).
22.Comment on other related blogs.
23.Make a custom 404-error page for your website. You can provide a link back to your main website or
even try to monetize it by offering a related affiliate program within your niche.
24.Sponsor a charity, most charities will link back to your website, and you are also doing a good deed .
25.Sell an item on eBay as a charity auction. Most charities will link back to both your auction and your
main website.
26.Start a publicity campaign, do something that individuals in your niche will take note of.
27.Brand your website with a logo and a slogan/catch phrase. Think IBM.
28.Hold a crazy contest that people in your niche will talk about. This will equal more links and traffic to
your website.
29.Build a tool that individuals in your niche will love and enjoy. Then give it away for free. If the tool is
helpful, then you will get quality one-way links to your website.
30.Contact small newsletters sources offline and submit articles to them.
31.Become friends with editors of an offline publication.
32.Give speeches offline. Start small and local. Also, do not forget to participate in toastmasters meetings
in your area.
33.Have a GREAT product. All of the marketing/advertising in the world will do you NO good if your
product is sub par.
34.Make something innovative. If you are selling information, what makes your content something you
cannot get from the local bookstore, Barnes and noble or even eBay for that matter?
35.Is your product groundbreaking? Will you leave individuals with no choice but to talk about your
product or service?
36.Are you selling something that wide groups of people want to know about but there is limited/scarce
knowledge?
37.Write good content, if your writing is good then people will share it with their friends. In addition,
webmasters will use it as content on their website with a reference back to your article, or at least they
should.
38.Spark emotions. If you get people emotional about something then they will most likely talk about it.
39.Get a custom t-shirt made with your website url on it, and wear it often.
40.Build a list of subscribers. Your list is like a golden asset to you if utilized correctly.
41.Write tip articles, such as “Ten easy tips to blank-blank-blank.”
2. 42.Buy traffic from the search engines by utilizing one of their PPC campaigns.
43.Open up a myspace account and find targeted friends so that you can promote your services to them.
Do not spam people, myspace is cracking down on spammers and are starting to sue people.
44.Solicit a link from your local chamber of commerce.
45.Have an easy to remember domain name. If your domain name is too long or not memorable then
people may forget your site.
46.Add a bookmark option to your website/blogs.
47.Purchase the misspelled versions of your domain name and have it redirect to your main one.
48.Use keywords in your image alt tags. For example, <img src="image.gif" alt="keywords go head" />
49.Make sure to include appropriate keywords in your title tag, search engines show more prominence or
importance to keywords here.
50.Place appropriate keywords in your anchor text when linking.
51.If you have a profile anywhere online, always include appropriate keywords and link back to your
website.
52.Try to get links from websites within your niche with a high pr (pagerank). Some The more one-way
links (inbound links/backlinks) you have to your website, the higher your pr will become. Pagerank is
important because websites with higher prs tend to have a higher search results in Google. It is a no
brainier that if you can get number one for a competitive keyword then you will have enough traffic that
you can handle… oh by the way its all free targeted traffic to remind you.
53.Outsource grunt work. Time is in essence money…. you can hire individuals at freelance services to
send emails, request JV proposals, or to answer questions from prospective or current customers.
54.Offer something for FREE. Abracadabra is not the magic word, FREE is. It is like a worm on a pole for a
fish in the water…. its bait! Offer a free mini course or free ebook to help collect more subscribers. You can
always offer a backend to monetize on this opportunity, such as an affiliate product for example.
55.After someone orders from you offer a one-time offer that compliments your product. For example, if I
offered a traffic ebook, then after the individual purchase it would make sense for me to offer a traffic
conversion bonus for a limited time only.
56.Become the virus within your niche. Make yourself the bug and have people talking about your
product. When people talk about your product then you can induce the viral effect. However, you must
give people a reason to talk about you, and being like everyone else is not one.
57.Do your research and find expensive niches to tap into. A good way to do this is to find how expensive
someone is paying for a keyword on a PPC search engine. If you can sell items that are more expensive
more often then it is a quicker way to get rich .
58.Become an active respected member of niche related forums. You can do this by offering quality posts.
Hint Hint, it is not the number of posts you make, it is the quality. Remember, quality or quantity. Many
useless or negative posts will have people looking at you funny.
59.Test, test, test. Your flushing money down the toilet if your not testing to see what campaigns are
bringing you in the most money compared to which ones are costing you money. When you test, you can
eliminate the campaigns that are costing you dollars so that you can properly maximize your marketing
efforts. Without proper testing, you are pretty much lost and can’t improve. You can only guess to what
has or what is working. With proper testing, you do not guess, you know.
60.Stay up to date on what is going on in the world, you can monetize off hot topic trends.
61.Network, when you know more people you can find people that can help you get what you need.
62.Offer an affiliate program for your product or service. Make sure to let your satisfied customers know
that you have one, if they like your product then they will be even more delighted to know that they will
get money for referring you.
63.Write and give away a free ebook or report. It does not have to be long as long as its quality
information neatly formatted and put together. You can also make a brandable ebook or report and allow
affiliates the opportunity to brand their affiliate links in there to pass on to the next individual. You can
then send this ebook to your subscribers or submit it to ebook directories.
64.Add viral components to your blog such as social bookmarking options, and a refer a friend option.
65.Be funny, people like something that will make them laugh and they will spread it for you if it is a
genius idea.
66.Syndicate your content by using an RSS feeds on your website.
67.Answer people’s questions on Yahoo! answers with a link to your website in the sources area.
68.Put a link in the “about me” section of your eBay profile.
69.Make and upload a viral video to you tube. Use appropriate keywords in the video description for your
target audience.
70.Record an informative podcast and submit them to poplar podcast directories.
71.Provide helpful answers for Google adsense on their help forum with a link back to your website. Go
here to check it out: http://groups.google.com/group/adsense-help
72.Get people to comment and add content to your site. When they do this, they will provide you unique
content, no need to pay for ghostwritten articles.
73.If you cannot get JVs, then try to bribe webmasters for sponsored advertising space on their
newsletters.
74.Include a media section on your website so that you will give the media an easy way to stay up to date
3. on what your company is doing.
75.Try to teach a class at your local community college or university. The more exposure you get in the
public, the more credibility you will receive.
76.Make a screensaver and make it easy for individuals in your niche to download it. Have eye candy
graphics combined with your company logo to brand yourself.
77.Write something controversial and spread it freely to your target market. It can be something as idiotic
as the Da Vinci code, but as long people talk about it, its a successful campaign. A few hints, something
controversial is something that goes against established beliefs in your market.
78.Write and publish a book. Having your own book is a quick way to gain credibility.
79.Take a guru in your niche out to lunch, and pay for it.
80.Start an organization or club about something. This can be done online through Yahoo! or Google
groups.
81.Volunteer. Donate your time to a good clause…you can always network with people and form
connections at the same time.
82.Get involved in your community and try to run some type of outreach program.
83.Offer good customer service, you may be surprised on how many referrals you get just be having a
reliable one.
84.Consider adding a direct mail marketing campaign to your marketing ****nal.
85.Put an ad in your local yellow pages to get some local customers. Yellow pages tend to be more
successful then newspaper ads because individuals are looking for a particular service when they are
browsing through the yellow pages as opposed to newspapers.
86.Post bulletins in your local supermarket. However, since not everyone may carry a pen or pencil, place
your contact information and url on strips on the bottom so that individuals can rip it off and take it with
them.
87.Host your own commercial so you can put “as seen on TV” on your products.
88.Conduct surveys and publish them. These make you appear as an expert in your field of study.
89.Break a record or shoot to be in the Guinness world records for something.
90.Make a sitemap for your website.
91.Use a favicon for your site.
92.Make your visitors more involved in your website. You can help accomplish this by adding CGI scripts
to your site.
93.Make sure you have no broken links on your site, and make sure that your website shows clearly in all
browsers.
94.Find domain names that get traffic, purchase them, and have them redirect to your website.
95.Spell correctly whenever using keywords in writing.
96.Look at sites related to your niche to try to figure out how they get their traffic.
97.Properly optimize your website for the right keywords.
98.Try to avoid java scripts on your website as much as possible.
99.Do not use frames on your website.
100. If your website becomes popular and starts getting lots of traffic, try switching to a dedicated server.
The longer you site is down equals the more lost visitors you will have.
101. Write a quality 101 article about a steamy topic that people want to know more about in your niche .
Mikhail Tuknov
Infatex.com