This document contains the results of a 1-2 day vacation market research project. It includes various charts and graphs showing respondents' answers to questions about their vacation preferences. Key findings are that most respondents go on 1-2 day vacations 1-2 times per year, prefer to stay in the Chicago area, and want to visit attractions like museums or shopping. Many said they would be open to tours and prefer to spend more on the hotel than daily activities.

1. 1-2 Day Vacation Market Research Project
By: Shannon Kanak
Michael Fiatsi
Adam Maloney
Sabrina-Rae Santoro

2. Do you go on a 1-2 Day Vacation?
6
Yes
No
90

3. Male vs. Female
40
Female
33
Male

4. What age group do you belong to?
2 18-25
20 13
25-35
35-45
45-60
19
16
60 and
above

5. How much are you willing to spend on
a 1-2 day vacation?
3 $0-$250
12
17
$250-500
$500-$750
$750 and
30 up

6. What is your education level?
High School
Diploma
2 Some
College
Courses
29 17
1-2 year
College
Degree
Continued
Education
10
None

7. How many are in your family?
4
19
26
0-2 members
3-4 members
4-6 members
6 or more members
23

8. Which location would you prefer to
stay at for a 1-2 day vacation?
8
7 Chicago
Oakbrook
3 Gurnee
33 Joliet
8
Other

9. What attraction would you like to visit
for a 1-2 day vacation?
6
Museum
20 24 Shopping/Spa
Amusement
Park
Casino
16

10. If you have kids would you prefer to
have them come with or stay at
home?
5
17 Yes
No
N/A
19

11. How often do you go on a 1-2 day
vacation?
1 1
20
Never
Once or twice a year
Three or four times a year
Every month
45

12. What days during the week would
you prefer to go on a 1-2 day
vacation?
14
Weekdays
13 Weekend

13. What is the main reason you go on a
1-2 day vacation?
0
30
29 Relax
Family
Fun
Other
8

14. When on vacation do you prefer to
stay in the hotel or go out and eat?
16
Stay in hotel
Go out
56

15. Do you plan your entire vacation or
are you spontaneous with planning?
10
Plan the
vacation
Spontaneous
with planning
31

16. Would you be interested in tours while
on vacation?
34
Yes
No
38

17. Would you rather spend more money
on a hotel or have more spending
money?
22 Money on
hotel
Spending
50 money

18. What season do you prefer to go on a
1-2 day vacation?
3
13
Summer
Fall
32
Spring
Winter
24

19. Package
 If you buy our 1 to 2
day pass and are
staying at our
hotel, you will receive
complimentary shuttle
service to an
attraction of your
choice.