Does your company want to capitalize on the Apache brand? Are you interested in seeing how closely you can tie your marketing into the latest Apache projects? Do you recognize the importance of supporting the Apache ecosystem, not just with code contributions but other actions? As VP of Brand Management for all Apache projects, Shane can help show business and technical leaders some of the ways they can respectfully and successfully market and position their own services and products in relation to Apache project brands. The key message is: Apache project governance is independent; but we are happy to have businesses build their software and services on any Apache software products. You may incorporate Apache brands within your brands, but in specific ways that still give our communities credit. We're here to help! Presentation licensed under the Apache License v2.0 allowing broad re-use!