The document outlines important considerations for implementing a customer relationship management (CRM) system, including understanding customer wants and needs, creating a system to regularly update and monitor information, and sharing customer data across the organization. It also discusses defining data requirements, sources, and ensuring the database chosen is compatible with various tools, flexible, can handle large volumes of data, and has security measures.

2. Importance of database for implementing CRM Compatible to Front-end and Back-end Tools (Oracle, Visual FoxPro, VB, VC++) ( Microsoft SQL server, J2EE) Easy of Connectivity To other applications Affordable Flexible to future up gradation Based on RDBMS concept Trouble shooting tools To be available within database Should be able to handle Multiple data types To be compatible to get configured to any brand Of hardware To be compatible to the Available data mining tools Should be able to Handle large volumes Of data

3. Defining data requirements Type of Data Inflows Structured or Unstructured data Tools to deal with Unstructured data Volume of data Speed and Accuracy Of data retrieval Cost of data requirements

4. Data Source Primary Secondary Single/Multiple sources Single/Multiple sources Application to Application transfer Application to Application transfer Automation to Application transfer Vice-versa Automation to Application transfer Vice-versa Accuracy/ Authenticity Accuracy/ Authenticity