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2 nd  Annual Fisherman Appreciation Day  Santa Monica Pier June 25, 2011
FAD – Santa Monica ,[object Object],[object Object],[object Object]
FAD – Santa Monica ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
FAD – Santa Monica ,[object Object],[object Object],[object Object]
FAD – Santa Monica ,[object Object],FCEC distributed multiple materials in an effort to spread its message. These included fliers, brochures, tip cards in English, Spanish, Chinese and Vietnamese, and FCEC branded tote bags.
FAD – Santa Monica ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
FAD – Partners ,[object Object],[object Object]
FAD – Partners ,[object Object]
FAD – Partners ,[object Object]
FAD – Partners ,[object Object]
FAD – Partners ,[object Object]
FAD – Partners ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Highlights ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Highlights ,[object Object],[object Object],[object Object]
Coverage In addition to a blog post on  June 9, 2011, an eBlast sent out to 659 people on June 21, 2011 and more than 10 Facebook posts made on various pages, online coverage was attained in promotion of FAD 2011 through twitter feeds, blogs, mentions in newsletters and website calendars.
Coverage
Coverage FAD was tweeted on Santa Monica Word, The Pacific Ocean and Go Santa Monica having a combined total of 9,904 followers!
FCEC team members Tiffany Jonick and Jeanette Garcia answer some questions  about FAD at the check-in table
Anglers checking into FAD and signing up for FCEC’s e-Newsletters
Angler families take a break from fishing to see what FAD is all about!
Anglers participating in our survey about fish consumption habits
Team member Vedrana staffs the FCEC booth
Fisherman Appreciation Day – filled with people of all shapes and sizes!
Creative Faces provides some fun face painted artwork for the kids
Two children with lovely face paint stand in front of our FCEC display!
Kids playing the fishing game to win a FCEC sticker
 
People of every age enjoy FCEC’s fishing game!
Marina del Rey Anglers teach kids how to tie a proper knot with fishing line
FCEC team member Paula Combs  goes over the FCEC Tip Card
Father and son enjoying Fisherman Appreciation Day
Mr. Hook Baitman getting the crowd hooked on the “Fishing for Answers”  game show!
Young anglers answering an FCEC related question and scoring some free prizes!
Fishing expert Larry Fukuhara from Cabrillo Marine Aquarium gave a presentation on the Palos Verdes Shelf Superfund site, its effects and how to catch healthy fish to eat.
Serving food to the anglers and their families
The FAD crowd gathers to hear the raffle results
Anglers excited to win some great raffle prizes!
 

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Fisherman Appreciation Day 2011