What is the important element of Internet Marketing strategy? A design of the website, as it leaves an enormous impact on the customer experience in this digital world. For creating a success on an online platform, usability, accessibility, and aesthetic of the site play a crucial role in customer indulgence.

1. Influence of Web Design on Customer Experience
What is the important element of Internet Marketing strategy? A design of the
website, as it leaves an enormous impact on the customer experience in this digital
world. For creating a success on an online platform, usability, accessibility, and
aesthetic of the site play a crucial role in customer indulgence.
Here we’ll talk about some of the most important aspects of web design and how
they can be improved as suggested by professional web development company
of India i.e. Brainmine Web Solutions Pvt. Ltd.:
1. Emergence or Appearance of your website design:
The appearance of any website plays a critical role in making an impression of
the company profile and its market position. The look should not be too modern
& complicated that isway beyond to understand for the customer and also
should not be easy enough which makes the user get a feeling of an outdated
design.

2. As per Web Design Company in Pune, it should be attractive enough with
up-to-date trends of web design like;
• Multimedia -Interactives, videos, images, and all other visual
elements, should be used wisely and only where they are required.
Customer or user should not get a feeling that the design of your site is
overloaded with them.
• Use of “hero” images-Use full-width images which are the visual
representation of your article. They are known as "hero" images as they
speak about the article before the user reads it. They can also be used
to represent the concept of your websites and help in generating clicks.
• Responsive design – Maintain uniformity across platforms, means no
matter customer viewing your site on a desktop or on mobile, he should
get the same experience across all.
• Big, bold fonts – Use only those fonts which represent the text clear
and in a readable format.
• Parallax scrolling – This is something which is an easy way to pass
more information to the customer in a visual form, overlaying of two
different visuals at a different speed, when a user looks through the web
page, it always catches the eye.
2. Simplicity & Clarity Display - Is your website is easy enough for the user to
find any information, if yes then you are a winner, else as it is difficult for the
user then it would be difficult for you too to gain user satisfaction.
Web design clarity refers to improving the navigation for the user so that they
can find what they want as quickly as possible.
Include both drop-down menus as well as a breadcrumb.

3. 3. Load Time of the website – Nobody likes to wait; same is the scenario for
the web user as they don’t like wait for the page load and want to open a page
in a blink of an eye. This is even more critical as it also affects the Google
ranks factor.
To achieve a reduction in the load time of the website, use minimum data,
remove auto-play multimedia files, use optimized size images, and also try to
use white spaces.
The speed of the website is very crucial in designing a website to give an
experience which is incomparable.
4. Displaying Professionalism – It is the impression of your organization
before the user starts reading on your website. Although, user visit the site to
fulfill their requirement, but they always like know about your organization and
business details. Including details of your organizational culture, customer
testimonials & results, and pictures of employee engagement activities draw a
major attention of the user.
As all these show that how important it is for you to consider the individuals
not only a client but as an employee too.
Reach Us:
Address: Brainmine Web Solutions, Ashoka Society,Sambhaji nagar,
Kalewadi Phata(Thergaon), Pune, maharashtra - 411057 India
Call Us: 8446477774
Email Us: info@brainminetech.com
Website: www.brainminetech.com