Facebook has a timeline on its website. Facebook finally did what would really set it in hyperdrive to #1, it dropped the .edu restriction for email login.May 18th, 2012 Facebook launches its IPO in what may have been the biggest launch ever. The jury is out on whether the valuation was accurate or not, but one thing is for sure.

1. A Few Points on FB’s Timeline
Facebook has a timeline on its website, but I thought it fitting to discuss a few points here since
they just went into IPO mode on Friday, closing at the same price at which they opened.
On February 4, 2004, Mark Zuckerberg launched “The Facebook” from his Harvard dorm
room. I wonder what I was doing that day. Probably not starting a company that would go
on to be valued at over $90 Billion dollars.
News Feed drops in September, 2006. This was about the time when MySpace was still
popular, and I hadn’t yet joined Facebook because I didn’t have the login access to my
email ending in .edu. But I can just imagine what it was like to finally be able to see a News
“ticker” if you will and not have to scour other people’s pages for information or to see what
they were up to. Whereas MySpace was about “MY” space, and how creative I could be
with it, Facebook was about seeing what’s going on with everyone else. The News Feed
was the first gigantic step in that direction.
Later in September, Facebook finally did what would really set it in hyperdrive to #1, it
dropped the .edu restriction for email login. Now, anyone aged 13 or older could join
Facebook. I didn’t even know, I had a friend tell me that you no longer have to have that
specific email address to enroll. So I enrolled.
A couple years later, Facebook unleashes its chat program. Instead of writing on walls and
waiting for responses, or having to “email” each other back and forth through Facebook
messages, you can now chat with them, in real time. Employees at ICQ, AIM, and MSN
Messenger start dusting off their resumes.
In February of 2009, Zuckerberg’s people release what is arguably the coolest Facebook
feature ever. The LIKE button. It’s hard to believe that we’ve only been liking stuff since

2. 2009, but it’s proven to be a great way to generate support, or simply acknowledge that
you’ve heard someone loud and clear. Meanwhile, chants of the dislike button can be
heard. (probably not gonna happen)
Later that year, Facebook launched “Pages” so that companies, celebs, etc. didn’t have to
create special Facebook names. (Facebook was always very particular about people using
fake names.) This way you can “like” a page and thus follow that branded product or
celebrity. It’s a genius marketing idea and now has become a de facto standard for any
company wanting to expand its reach.
In September of last year, Facebook did something bold and new, and released
Timeline. Basically, it’s a Timeline of your past and highlights the most important aspects
of your history. Pretty neat idea. And it’s definitely more aesthetically pleasing.
Of course, May 18th, 2012 Facebook launches its IPO in what may have been the biggest
launch ever. The jury is out on whether the valuation was accurate or not, but one thing is
for sure. Everyone was paying attention.
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