delivered at MoneyLab#3 in Amsterdam December 2, 2016

1. TREBOR SCHOLZ
ASSOCIATE PROFESSOR MEDIA & CULTURE THE NEW SCHOOL
SCHOLZT@NEWSCHOOL.EDU | @TREBORS | #PLATFORMCOOP

2. 1.

4. 2008
financial crisis
40 year long process
income inequality

6. extractive sharing economy
GROWTH IMPERATIVE
automation
privacy
stalled rights, no benefits
“nullification of the law”
2008

8. 2014
the web hits rock bottom

9. THEORY TOO FAR
REMOVED FROM PRACTICE

10. becomING activists
On more issues

11. 2.

12. what is
platform
cooperativism
?

13. OWNERSHIp
DEMOCRATIC
GOVERNANCE
+

14. it’s about
a
NEW Role
for unions

15. it’s about
a
NEW Role
for CO-OPS

16. it’s about
a
COMMITMENT TO
THE COMMONS

17. it’s not about
techno-solutionism

18. concrete
practical
near-term
solutions

19. it’s not about
killing investor-owned
firms

20. it’s about
a
diversified
digital economy

21. it’s about
Local
self-organization

25. UBERWORKED AND UNDERPAID
Published: November 14, 2016
OURS TO HACK AND TO OWN
Published: October 16, 2016

26. 3.

27. REALLY EXISTING
PLATFORM
CO-OPS

28. HTTP://PLATFORM.COOP
artwork by caio sorrentino

29. #platformcoop

30. TRANSPORTATION
Tapazz
Denver taxi
Cotabo Taxi bologna
Juno
Managed by Q
Modo.coop
VTC Cab
Union Taxi
Green Taxi
Arcade City
Covoiturage-libre.fr
La'Zooz

31. JOURNALISM
Positive News
Banyan Project
ON-DEMAND LABOR
Loconomics
Coopify
Guerrilla Translation

35. MUSIC
Resonate
CREATIVE PROJECTS
Snowdrift
TIMEBANK
TimesFree
FILM
Member’s Media
HOME HEALTH CARE
NursesCan
PHOTOGRAPHY
Stocksy

37. credits: stocky

38. credits: stocksy

39. credits: stocksy

40. credits: stocksy

41. MARKETPLACES
Fairmondo
Enspiral
Faircoop
DATA COOPS
Midata.Coops

44. credits: fairmondo

45. THE ECO SYSTEM
not platform coops but interesting
Loomio Cooperative Ltd.
BetterRides
TimeFounder
The Food Assembly
Las Indias
purpose.ag
openbazaar.org
inflekt.us
Myuseragreement LLC

46. 4.

57. credits: Enric Senabre Hidalgo

61. BARCELONA | 2015/11/30
Foundation platform Coop
barcelona
credits: thomas doennebrink

64. http://internetofownership.net

65. #WeAreTwitter

66. madrid | 2016/02/14
platform coop meetup
@private
credits: thomas doennebrink

67. • vcredits: thomas doennebrink
mexico city | 2016/09/29
workshop
@fab lab mx
credits: thomas doennebrink

68. berlin | 2016/04/12
foundation
@platformcoopberlin
credits: thomas doennebrink

69. berlin | 2016/03/04
platform coop berlin1
@supermarkt
credits: thomas doennebrink

70. australia
platform Coop events
credits: thomas doennebrink

71. paris | 2016/05/19
@ouisharefest paris
credits: thomas doennebrink

72. berlin | 2016/04/22
platform coop berlin2
@fairmondo
credits: thomas doennebrink

73. tenerife | 2016/09/22
tenerife colaborativa
@ull
credits: thomas doennebrink

74. berlin | 2016/06/09
platform coop berlin4
@coliga
credits: thomas doennebrink

75. berlin | 2016/12/09
platform coop days
@supermarkt/agora

76. berlin | 2016/05/03
platformcoop
@republica
credits: thomas doennebrink

77. weimar | 2016/06/01
kultursymposium
credits: thomas doennebrink

78. 5.

80. HTTP://PLATFORMCOOP.NEWSCHOOL.EDU

81. The New School
Oxford Internet Institute
University of Oxford, U.K
Loconomics
Cooperative University College of Kenya
Loomio, N
INET's Young Scholar Initiative
The ICA Group
Business Council of Cooperatives and Mutuals (BCCM),
AUSTRALIA
Fairmondo
Cultural Action, SOUTH K
The C-Centre
Chinese University in Hong Kong, C
Berkman Klein Center for Internet & Society
at Harvard University
Stocksy United
Co-operatives and Mutuals Canada,
Civic Hall, U.S.
Alexander von Humboldt Institute for Internet and
Society
Sharetribe
Resonate,
Enspiral, N
Center for Civic Media
Massachusetts Institute of Technology
The Sustainable Economies Law Center
FEBE Coop,
Co-Design Studio
Massachusetts Institute of Technology
P2P Foundation Lab,
Commons Transition Coalition
Shareable,
SMart
Co-operatives Research Group
The University of Sydney,
Freelancers Union,
Eyebeam,
The European Trade Union Confederation
(Confédération Européenne des Syndicats)
Ver.di,
IG Metall,
The Research Fellowship Program on Worker Ownership
Rutgers University
Dimmons.net at IN3-UOC, SPAIN
Solidarity Economy Network (SEN
1worker1vote.org, U.S.
The National Domestic Workers Alliance (NDWA)
Digital Society, University of Edinburgh, U.K.
Young Scholars Initiative Working Group
on Cooperatives and Cooperation

84. the Consortium is anchored in
collective ownership, democratic
governance, a decisive commitment
to the global commons, inventive
unions, social justice, as well as
ecological and social sustainability.

85. 10 Areas of Activities
Research
Advocacy
Education
Design & Experimentation
Application Development
Solidarity
Funding
Legal Consultancy
Documentation and Mapping
Speakers Bureau

86. the Consortium is anchored in
collective ownership, democratic
governance, a decisive commitment
to the global commons, inventive
unions, social justice, as well as
ecological and social sustainability.

87. 6.

88. REASONS WHY
PLATFORM
CO-OPS
FAIL

89. THE MAIN PROBLEM IS MARKETING —
BREAKING THROUGH THE
NETWORK EFFECT

90. LACK OF INVESTMENT
NOT SUFFICIENTLY PROJECTING
THEIR VALUES OUTWARD
RISK AVERSION

91. COMPETITION WITH
EXTRACTIVE STARTUPS,
SUPPORTED BY VENTURE
CAPITAL "SUGAR MONEY”

92. POOR LEADERSHIP
INSUFFICIENT VALUE PROPOSITION
LACK OF DEMOCRATIC GOVERNANCE
LOSS OF MEMBER CONTROL

93. LACK OF KNOWLEDGE
ABOUT THE COOPERATIVE
BUSINESS MODEL AND
HISTORY

94. IN SOME SECTORS, THE NEED TO SCALE

95. MARKETING:
IN THE FACE THE
NETWORK EFFECT
POOR LEADERSHIP
POOR VALUE PROPOSITION
LACK OF DEMOCRATIC
GOVERNANCE (LOSS OF
MEMBER CONTROL)
INSUFFICIENT INVESTMENT
RISK AVERSION
COMPETITION WITH EXTRACTIVE
STARTUPS SUPPORTED BY
VENTURE CAPITAL
SCALE (IN SOME SECTORS)
LACK OF EDUCATION ABOUT THE
COOPERATIVE BUSINESS MODEL
AND HISTORY
REASONS WHY PLATFORM CO-OPS FAIL

96. 7.

101. Thx @trebors