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Don’t Just Hire Any Photographer With A Camera.
You Need A Fine Artist Who Can Make Your Wedding
The Most Special Event Of Your Life And…
Create Unforgettable Memories Of
Your “Big Day” That Will Last…
FOREVER AND EVER!
Your Big Day is coming up…Whoopee!
You have already contacted with the local dressmaker, Anne,
your childhood friend.
You ordered the cake from Mary’s Cakes and Pastries, your
favourite.
You selected the ring only yesterday. (It’s beautiful.)
The only thing that remains to be done is, CHOOSING YOUR
WEDDING PHOTOGRAPHER.
You are not looking for someone who just knows how to click
with his camera.
You are not looking for someone who thinks photography is all
about his Photoshop skills.
AND…
You are (definitely) not looking for someone who thinks
wedding photography is all the same as sports photography,
wildlife photography or porn photography (WHEW!).
You need someone who understands that wedding
photography is a very, VERY special form of
photography that colorizes a person’s life forever…yes,
FOREVER.
You need someone who knows the myriad techniques
of wedding photography, starting from right lighting
angle to the best cameras to create imagery with
strong artistic flares.
In fact, you need A TRUE ARTIST who knows how to
paint creative pictures for the most beautiful wedding
story ever seen!
And if you are looking for someone like that, you have come to
the right place.
My name is Simon Scotts, and I am ready to serve as your
wedding photographer.
With over 10 years in wedding photography business, I have
consulted and supervised the camera and video work in over
100s of weddings all around the United States.
And if you are looking for a fine-art wedding photographer, I
am the RIGHT person for you.
Why Choose Me?
… Because you will get much more than what you will get
anywhere else.
That’s right.
If you hire me as your wedding photographer, you can rest
assured that your wedding story is going to be a huge HIT.
You see, I use the word, “story” at lot in this letter.
That’s because as a photographer, I don’t just click photos. I
create a story in the form of an album, that you cherish for
years to come.
On your 15th marriage anniversary …
… Or when you show it to your grandchildren and laugh
together about the old times.
I aim to create an experience that stays forever.
But that is not easy to be honest. To create the most awesome
album needs hard work and intense commitment.
And that’s what I do.
1. Most optimum colour and lighting techniques –
you should know that the colour and form of lighting
makes or breaks a photo. So it takes solid preparation
beforehand. Not only do I use the state-of-the-art creative
lighting techniques out there, I will create a unique theme
that suits for YOU.
2. Innovative artistic poses – no, you don’t have to
practice poses like you have to do before any photography.
I will list the best poses in a catalogue, and you can choose
from them. In fact, in some cases, we don’t even ask you to
give any pose! Nature is beauty, you see. (Of course, you
can recommend us how you would like to see yourself.)
3. Composition of unique themes – a theme is what
enlivens your album, and manifests the core feeling of love
and happiness. A theme is formed of the right colour,
lighting and angles. With a Bachelor degree from the
reputed NY Art School, I am extensively trained on
working out customized themes for my customers –
whether it is serene and peaceful, vibrant and colourful,
offbeat and rebellious.
4. Intricate post-production methods – the beauty of
photography reveals itself in the post production phase.
And a seasoned photographer knows how to exploit the
best global tools and techniques to create the most
awesome piece of art. If you hire me, you can be sure that
your photos will meticulously worked upon and beautified
to achieve the CLASS that you so desire in your album.
If you hire me, you can expect what you hear.
Top-notch quality.
Best prices.
Full customer support.
Extreme professionalism.
100% satisfaction.
What are you waiting for? Give me a call at XXX-XXX-
XXXX right now for a FREE CONSULTATION.
A Massive 50 Percent Discount
… Only If You Call Now
Normally, the price depends on your specifications.
So, I can quote you after the consultation only.
But here’s my promise.
If you call in today, you are getting a massive 50 percent
discount on your quoted price.
Yes, you read it right.
A MASSIVE 50 PERCENT DISCOUNT.
For example, if you are quoted a price of $2,500 on your order,
you will pay $1,250 only.
If you are quoted $4,500 on your customized order, you will
have to pay $2,250 only.
That’s not all.
100 Percent Money Back Guarantee
You are completely covered with a full refund guarantee.
That is, after getting your album, if, by any reason whatsoever,
you feel that you are not getting enough value for your price, I
will give you a Full Refund on your Order Price … within the
next couple of days.
No quibble, no hassle at all!
Sounds good to go?
Good!
Give me a call at XXX-XXX-XXXX for a FREE
CONSULTATION right now.
This is a very time limited offer and may expire very soon.
Take action now.
Yours sincerely,
Roger Federer

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SalesLetter1

  • 1. Don’t Just Hire Any Photographer With A Camera. You Need A Fine Artist Who Can Make Your Wedding The Most Special Event Of Your Life And… Create Unforgettable Memories Of Your “Big Day” That Will Last… FOREVER AND EVER! Your Big Day is coming up…Whoopee! You have already contacted with the local dressmaker, Anne, your childhood friend. You ordered the cake from Mary’s Cakes and Pastries, your favourite. You selected the ring only yesterday. (It’s beautiful.) The only thing that remains to be done is, CHOOSING YOUR WEDDING PHOTOGRAPHER. You are not looking for someone who just knows how to click with his camera. You are not looking for someone who thinks photography is all about his Photoshop skills. AND…
  • 2. You are (definitely) not looking for someone who thinks wedding photography is all the same as sports photography, wildlife photography or porn photography (WHEW!). You need someone who understands that wedding photography is a very, VERY special form of photography that colorizes a person’s life forever…yes, FOREVER. You need someone who knows the myriad techniques of wedding photography, starting from right lighting angle to the best cameras to create imagery with strong artistic flares. In fact, you need A TRUE ARTIST who knows how to paint creative pictures for the most beautiful wedding story ever seen! And if you are looking for someone like that, you have come to the right place. My name is Simon Scotts, and I am ready to serve as your wedding photographer. With over 10 years in wedding photography business, I have consulted and supervised the camera and video work in over 100s of weddings all around the United States. And if you are looking for a fine-art wedding photographer, I am the RIGHT person for you.
  • 3. Why Choose Me? … Because you will get much more than what you will get anywhere else. That’s right. If you hire me as your wedding photographer, you can rest assured that your wedding story is going to be a huge HIT. You see, I use the word, “story” at lot in this letter. That’s because as a photographer, I don’t just click photos. I create a story in the form of an album, that you cherish for years to come. On your 15th marriage anniversary … … Or when you show it to your grandchildren and laugh together about the old times. I aim to create an experience that stays forever. But that is not easy to be honest. To create the most awesome album needs hard work and intense commitment. And that’s what I do. 1. Most optimum colour and lighting techniques – you should know that the colour and form of lighting makes or breaks a photo. So it takes solid preparation beforehand. Not only do I use the state-of-the-art creative
  • 4. lighting techniques out there, I will create a unique theme that suits for YOU. 2. Innovative artistic poses – no, you don’t have to practice poses like you have to do before any photography. I will list the best poses in a catalogue, and you can choose from them. In fact, in some cases, we don’t even ask you to give any pose! Nature is beauty, you see. (Of course, you can recommend us how you would like to see yourself.) 3. Composition of unique themes – a theme is what enlivens your album, and manifests the core feeling of love and happiness. A theme is formed of the right colour, lighting and angles. With a Bachelor degree from the reputed NY Art School, I am extensively trained on working out customized themes for my customers – whether it is serene and peaceful, vibrant and colourful, offbeat and rebellious. 4. Intricate post-production methods – the beauty of photography reveals itself in the post production phase. And a seasoned photographer knows how to exploit the best global tools and techniques to create the most awesome piece of art. If you hire me, you can be sure that your photos will meticulously worked upon and beautified to achieve the CLASS that you so desire in your album. If you hire me, you can expect what you hear. Top-notch quality.
  • 5. Best prices. Full customer support. Extreme professionalism. 100% satisfaction. What are you waiting for? Give me a call at XXX-XXX- XXXX right now for a FREE CONSULTATION. A Massive 50 Percent Discount … Only If You Call Now Normally, the price depends on your specifications. So, I can quote you after the consultation only. But here’s my promise. If you call in today, you are getting a massive 50 percent discount on your quoted price. Yes, you read it right. A MASSIVE 50 PERCENT DISCOUNT. For example, if you are quoted a price of $2,500 on your order, you will pay $1,250 only. If you are quoted $4,500 on your customized order, you will have to pay $2,250 only. That’s not all. 100 Percent Money Back Guarantee You are completely covered with a full refund guarantee. That is, after getting your album, if, by any reason whatsoever, you feel that you are not getting enough value for your price, I
  • 6. will give you a Full Refund on your Order Price … within the next couple of days. No quibble, no hassle at all! Sounds good to go? Good! Give me a call at XXX-XXX-XXXX for a FREE CONSULTATION right now. This is a very time limited offer and may expire very soon. Take action now. Yours sincerely, Roger Federer