1. S u s a n B. C l a r k
Larkspur, CA 94939
323.309.1669
harbingerofnews@gmail.com
http://www.linkedin.com/in/sbclark
CAREER SUMMARY
 A proven, passionate Content Producer / Project Manager / Product Manager with a track record of successfully defining
and creating engaging interactive material and products while managing them throughout the entire project life cycle.
KEY STRENGTHS
 Creative  Technical  Tenacious  Dedicated
 Strategic  Analytical  Organized  Collaborative
RECENT PROFESSIONAL EXPERIENCE
COWTOWN PRODUCTIONS || Larkspur, CA
Content Producer / Project Manager / Product Manager 11/2008 - Present
 Oversee the vision, scope and budget of complex interactive projects while working with cross-functional teams from
marketing, biz dev, design and engineering.
Accomplishment/s
 Created the first interactive video training tool for Taproot Foundation's Pro Bono Action Tank.
 Facilitated a faster, more direct way of moving through the product design process for Threshold Interactive.
GROOVE 11 (Creative Agency) || San Rafael, CA
Producer / Project Manager/ Product Manager 05/2007 – 11/2008
 Directed all phases of interactive, Web, print collateral, presentation graphics, events and video projects.
 Developed creative content, including new website features & widgets, online communities and e-commerce opportunities
 Responsible for projects' market research, competitive analysis, spec writing, creating UI wireframes, concept and beta
testing, launch and post-launch evaluation..
 Managed adjunct cross-departmental team members while driving project planning (scope, schedule and budget).
Accomplishment/s
 Project managed the most lauded Napa Valley Wine Auction in its history, raising approximately $10.4 million.
 Developed and executed Groove's most successful marketing campaign to date, increasing new business conversions 15%.
THE TONIGHT SHOW WITH JAY LENO / MSN and NBC.com || Burbank, CA
Senior Digital Producer & Video Editor / Product Manager
11/2001 – 05/2007
 Managed content and functionality of the website, including site architecture/navigation, design, programming and
content.
 Created and edited original show series for the web (“The John and Ross Show, “ etc.).
 Managed complete re-design and re-launch of site in 2004.
 Developed cross platform sponsorship opportunities across NBC, iTunes, Toyota, etc.
Accomplishment/s
 Used social networking and user-generated content for the first time to distribute viral content offerings.
 Developed successful online venue for filtering show content before it reached air.
 By using viral videos, increased the on-air audience in the 18 – 34-year-old adult male demographic by 5%.
 Grew the site from a 1-page guest listing to the number #1 site on NBC.com.
JAY LENO’S GARAGE / MSN and NBC.com || Burbank, CA
Co-Producer 10/2006 – 05/2007
 Produced this Emmy nominated website (www.jaylenosgarage.com) which launched in October 2006 and features Jay
talking about his collection of rare and exotic automobiles and motorcycles.
Accomplishment/s
 Within two months of its launch, the site became one of the top destinations for men on the Web according to Esquire.

2. Continued RECENT PROFESSIONAL EXPERIENCE Susan B. Clark - Page 2
ACCESS HOLLYWOOD / MSN and NBC.com || Burbank, CA
Co-Managing Editor 11/2001 – 11/2002
 Pitched and conceived story ideas, wrote and edited celebrity news and feature articles for the website of the popular
entertainment television magazine.
Accomplishment/s
 Added interactive elements to the site (polling, etc.) whose results were fed back into each broadcast.
SPIDERDANCE, INC. (Interactive Television) || Venice, CA
Senior Producer 08/2000 – 10/2001
Spiderdance was a leading provider of digital entertainment and interactive television programming.
 Developed and executed new iTV projects (NBC’s “Weakest Link, “ GSN’s “Inquizition”).
 Managed all design and editorial decisions, as well as scheduling and budgeting.
 Led production teams made up of designers, programmers and writers.
Accomplishment/s
 Won 2 Bandie Awards for Best 2-Screen iTV implementation.
SONY ONLINE ENTERTAINMENT || Culver City, CA
Senior Producer / Game Designer 09/1999 – 08/2000
 Wrote game designs and managed all creative and editorial decisions.
 Supervised team of programmers, designers and associate producers to maintain product integrity and business objectives.
 Created ancillary portal of activities to drive monetization, engagement and customer satisfaction.
Accomplishment/s
 Created one of the first multiplayer Web games around the popular "Dating Game" TV franchise.
CHECKOUT.COM || Beverly Hills, CA
Senior Program Producer & Editor-in-Chief, Music Division 01/1999 – 09/1999
CheckOut.com was an early competitor of Amazon and was backed by Michael Ovitz and Ron Burkle.
 Developed the music division of this e-commerce start-up featuring content, community and commerce.
 Wrote and edited music reviews and content – and acted as Creative Director over site's look and navigation.
 Supervised a team of 12 writers, designers, and researchers.
Accomplishment/s
 Designed 'P(L)AYoffs,' games interspersed throughout the shopping experience, that increased site retention.
GTE MAINSTREET || Santa Monica, CA
Senior Content Producer 03/1995 – 01/1999
MainStreet was one of the first iTV companies and it featured all original programming shot in its own virtual 3-D studio.
 Created, wrote and produced 6 original iTV show series (Virtuality, Off the Wall, It’s Not About Sex, Popcorn & Trivia, etc.)
 Wrote technical and navigational specs, designed graphics, and oversaw post production of each project.
 Booked talent and negotiated contracts.
Accomplishment/s
 Produced the most broad ranging iTV up to that time, running the gamut from kids' programming to e-commerce apps.
TECHNICAL SKILLS
Software: MS Office Suite / MS Project / PhotoShop / Illustrator / Flash / Visio / InDesign
Video Editing, FX & Compression: Premiere / AVID Express / Final Cut Pro / After Effects / Discreet Media Cleaner
CMS: Drupal / Vignette / MODx Proficiency: HTML / XHTML / JavaScript / CSS / PHP
EDUCATION
FLORIDA-ATLANTIC UNIVERSITY || Boca Raton, FL >>>> Bachelor of Arts in Humanities, Minor in Journalism
PROFESSIONAL AFFILIATIONS
 Member, PRODUCERS GUILD OF AMERICA
 Member, WRITERS GUILD OF AMERICA, EAST
 Member, ACADEMY OF TELEVISION ARTS & SCIENCE