Pitch Document


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Pitch Document

  1. 1. ZestPitch Document
  2. 2. Indication of style/attitudeR&B/HipHop- Artists involved such asRihanna, Beyonce, Jay-Z, Kanye West ect.I am using these artists because I know thisgenre is popular within my target audience, andI have good knowledge of this genre so it will beeasier to create.
  3. 3. Cost• £2.00• My magazine will be released weekly so that I can keep the reader keen and reading the magazines I produce.• I decided to settle at the price of £2.00 because my target audience will mainly be students so they will not want to splash a lot of money out for a magazine. I think this is a suitable price.
  4. 4. Target Audience• 15-25 Male and Female, mainly female as there will be more gossip in it about celebs, and girls generally prefer gossip.• Students so they will be middle class.
  5. 5. Interview withRihanna Sample Article ideasRihanna has been busily posting not-so-cryptic messages toher Twitter account today, after it was revealed that Chris Kim KardashianBrown had spent the weekend with ex-girlfriend KarruecheTran. And now it seems as if Karrueche has finally had her pregnantsay on Browns rekindled romance with RiRi...In a recent interview with Vibe magazine, Karrueche Tran Kim Kardashian and her palgave a very honest interview regarding her love life - Jonathan Cheban got a nastyespecially focusing on Chris Brown and his controversialreconciliation with the woman he famously surprise yesterday in Miami when an overexcited paparazzo Ticket Infoassaulted, Rihanna. accidentally ran into the pair whileAnd yet, despite the fact that her and Chris Browns trying to get a photograph of Kim First appearing on the scene as a producer for Roc-A-Fellaromance did not work out, it seems as if Karrueche will and her baby bump. records, Kanye West has charted his ascent to the top of thealways hold a special place for him in her heart. hip hop world at a break neck speed! Since releasing his solo“At the end of the day, he will always be a friend. We’ll “They were eating at Serafina and debut ‘The College Dropout’ in 2004, Kanye has never lookedalways care about each other. We won’t allow that to then heading to The Webster when back. After releasing his albums ‘My Beautiful Dark Twistedinterfere. Our business is business.” Jonathan got hit by a paparazzi. He Fantasy’ and 808s and Heartbreak, Kanye has taken his tally“I do care about him and I do love him.” was heard saying, ‘Shes pregnant. of Grammy’s to a whopping 18! Mr. West is just as impressiveThe interviewer went on to ask her if she was happy with Watch the baby, Kim,” says an live as he is with his studio recordings. The latest Kanye Westher love life at the moment, to which she immediately insider who was present when tour titled “Watch the Throne tour” is a tremendousscoffed: "Of course not!" everything went down. “You could collaboration with his good friend Jay-Z! So become the envy“It’s a lot going on but it could be a lot worse… I’m not tell they were both of fans everywhere by getting your Watch the Throne tourgonna sit and dwell and become consumed in that upset, particularly Jonathan. Kim is tickets now. . Buy your Kanye West tickets at viagogo –negativity because I could very much be that used to being followed by guaranteed, safe and secure!person, especially when things are so public and so thrown photographs, but since the babyin my face.” announcement she has become theHowever, despite all the tension between herself, Chris most photographed person inBrown and Rihanna, Karrueche didnt seem too keen on America.”sitting down to discuss their problems together:“For everybody, emotionally, that would just be way too Kim was photographed trying on amuch. I’m a very mature person so if the time ever did lot of clothes, and picking out sizescome where we would need to sit down and talk, I’d do it. that were larger than normal.I’m a mature person. I can work it out but that would be alot.” “As the birth of the baby gets closerWe guess that explains why, when she heard Rihanna was and closer, we should all expect toin the same club as her recently , Karrueche Tran beat a see less of Kim out and about,” oneswift exit... friend reveals. “It is going to be safer for her and the baby to just stay home.”
  6. 6. Mood Board
  7. 7. Font SelectionZEST – Adobe Ming Std L I think I will use this front for mostZEST – Crimes times six of the mastheadsZEST – Bodoni MT Black I may use thisZEST – Letter gothic Std font for articles
  8. 8. Colour SchemeI am using the colour yellow as my magazineis called ‘Zest’ which is like a lemonZest, which is yellow. I think I will use this forthe backgrounds of text and pictures. I am using black because it is a bold colour, I think I will use this for most of the text and writing, it stands out and the magazine needs to draw peoples attention to it I am using white because it is the opposite colour to black and is simple. I think I will use this in text on black backgrounds and as backgrounds.
  9. 9. Mast head HeadlineOffers e.g Text20% off MAIN IMAGE AS BACKGROUND Bullet Text about main image point of what is inside
  10. 10. Page numbers, infoabout the pagesand what page the Photophoto on the left isabout.Contents what page info about photo the picture is on
  11. 11. MastheadTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextText Main imageTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextText