Media140 Sydney Marketing & Media Coverage

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A snapshot of coverage received in the lead up to and during Media140 Sydney, held in partnership with the ABC at the ABC Studios in November 2009.

Sarah Allen Consulting acted as Marketing, Communications, PR and Social Media lead, as well as working on event logistics and media partnerships.

All in all, a fantastic project to be involved in!

Published in: Technology
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Media140 Sydney Marketing & Media Coverage

  1. 1. Sydney Media 140 Marketing & Media Measurement
  2. 2. ABC Tas (launceston)
  3. 3. Digital-Media.net.au http://www.digital-media.net.au/article/media140-sydney-to-discuss-the-future-of-journalism/493570.aspx
  4. 4. Mumbrella.com.au http://mumbrella.com.au/twitter-conference-media140-first-in-australia-8401
  5. 5. Mumbrella E-newsletter
  6. 6. Australiatravel1.info http://www.australiatravel1.info/twitter-conference-media140-first-in-australia-mumbrella.html
  7. 7. DigitalMedia.net.au (17 Aug) http://www.digital-media.net.au/article/sydney-round-of-media140-twitter-conference-extended/494570.aspx
  8. 8. Ping Micro Blog (17 Aug) http://pingmicro.wordpress.com/2009/08/17/42108/
  9. 9. Wot News (17 Aug) http://wotnews.com.au/like/sydney_round_of_media140_twitter_conference_extended/3830112/ /
  10. 10. Eventful (directory listing) http://eventful.com/sydney/events/media140-sydney-/E0-001-024172199-6@2009090509
  11. 11. Wooly Days Blog http://nebuchadnezzarwoollyd.blogspot.com/2009/08/is-media140-abandoning-twitter.html
  12. 12. Media140 Response – Wooly Days http://nebuchadnezzarwoollyd.blogspot.com/2009/08/is-media140-abandoning-twitter.html
  13. 13. s2m
  14. 14. CBS - http://www.cbsinteractive.com.au/
  15. 15. ZDNet - http://www.zdnet.com.au/reviews/
  16. 16. New Matilda
  17. 17. MEAA
  18. 18. Mumbrella http://mumbrella.com.au/events?event_id=56
  19. 19. Mumbrella
  20. 20. Mumbrella
  21. 21. Brandfreeze.com http://brandfreeze.com/25-inspirational-designs-for-website-footers/
  22. 22. Katecarruthers.com http://katecarruthers.com/blog/2009/09/media140-and-the-future-of-journalism-in-the-social-media-age/
  23. 23. Barrysaunders.com http://barrysaunders.com/2009/09/my-paper-at-media140/
  24. 24. Media 140 on Linked In
  25. 25. Media 140 on Linked In http://www.linkedin.com/groups?gid=2298959&trk=myg_ugrp_ovr
  26. 26. Rachel Hills Blog http://rachelhills.tumblr.com/post/189750132/media-140-comp
  27. 27. Rachel Hills Blog (..contd) http://rachelhills.tumblr.com/post/189750132/media-140-comp
  28. 28. Rachel Hills Blog (..contd) • In addition to my 600 RSS subscribers, the post got another 230 unique visitors • Promoted on high profile Australian blogs Larvatus Prodeo, Girl With A Satchel and Wordsmith Lane • Plus promoted and RT’d extensively on Twitter • A number of people commented to me that they had not heard about Media140 until now à boost ticket sales?
  29. 29. Larvatus Prodeo http://larvatusprodeo.net/2009/09/17/win-a-free-pass-to-the-media140-conference/
  30. 30. Thought Factory http://www.sauer-thompson.com/archives/opinion/2009/09/media140-sydney.php
  31. 31. Media 140 Sydney
  32. 32. Media140 Blog
  33. 33. @Sydney140
  34. 34. @Sydney140 @replies
  35. 35. CP Communications
  36. 36. Ethical Martini http://ethicalmartini.wordpress.com/2009/10/02/media-140-sydney-social-media-journalism-conference-looks-interesting/
  37. 37. ABC South QLD (Julie Posetti Radio) http://blogs.abc.net.au/queensland/2009/10/what-is-the-future-of-journalism-in-the-social-media-age.html
  38. 38. The Australian http://www.theaustralian.news.com.au/story/0,25197,26208893-16947,00.html
  39. 39. The Australian http://www.theaustralian.news.com.au/story/0,25197,26208893-16947,00.html
  40. 40. The Australian Andrew Gregson is the London-based founder of Media140 which, with the ABC, is holding a conference in Sydney in November to debate the question "What is the future of journalism in the social media age?". The conference, versions of which are being held across the globe, will bring together journalists, broadcasters and academics. Speaking from his London home, Gregson says it's too early to tell what effects Twitter will have on mainstream news. "I think Twitter has generated communication challenges but also opportunities (for journalism)," he says. On the one hand, he explains, it can supplant news services; on the other, it is creating a new breed of citizen journalists. More generally, Gregson argues that Twitter has extended people's social reach to an unprecedented degree: "People can connect in real time without encountering any social or geographical boundaries. Typically, that has been unheard of or unseen." Still, he agrees there are risks for those who grow up in the age of online social media. Noting how his five-year- old son can install applications on an iPhone, he says: "This is a generation who will take this as a given, that (using social media networks) is how you communicate with people." http://www.theaustralian.news.com.au/story/0,25197,26208893-16947,00.html
  41. 41. Force Fox Five http://www.foxforcefive.com/2009/10/twitter-in-the-news-and-the-media140-event-in-sydney/
  42. 42. Fox Force Five http://www.foxforcefive.com/2009/10/twitter-in-the-news-and-the-media140-event-in-sydney/
  43. 43. StreetDirectory.com.au http://www.streetdirectory.com.au/sd_new/events.cgi?UrlSD=Australia/NewSouthWales/GreaterSydney/Sydney/Ultimo/C ommunityEvents/Media140Sydney&EventID=1023&StateID=2&RegionID=7&CouncilID=112&SuburbID=3713&Searc hType=Title&DateType=Anytime&SearchWhere=
  44. 44. Walkley Magazine http://www.walkleys.com/features/478/
  45. 45. Walkley Magazine http://www.walkleys.com/features/478/
  46. 46. Mumbrella http://mumbrella.com.au/social-media-twins-10623
  47. 47. CBS Interactive E-Letter
  48. 48. CBS Interactive E-letter
  49. 49. MEAA (Future of Journalism) http://www.thefutureofjournalism.org.au/administratorindex.php?option=com_content&view=article&id=115
  50. 50. MEAA (Future of Journalism) http://www.thefutureofjournalism.org.au/administratorindex.php?option=com_content&view=article&id=115
  51. 51. ABC Radio National (Sat 31 Oct) http://www.abc.net.au/rn/saturdayextra/stories/2009/2728712.htm
  52. 52. FBI Radio (Sun 1 Nov) http://twitter.com/canvas_on_fbi
  53. 53. FBI Radio (Sun 1 Nov) http://twitter.com/canvas_on_fbi
  54. 54. The Australian http://www.theaustralian.news.com.au/business/story/0,,26290324-7582,00.html
  55. 55. The Big Issue
  56. 56. The Australian http://www.theaustralian.news.com.au/story/0,25197,26290301-7582,00.html
  57. 57. Gary’s Guide http://sydney.garysguide.org/events/2593898/media-140-sydney
  58. 58. Strawberry Communications http://strawberrycommunications.com.au/my-stuff/media140-when-social-media-and- traditional-media-collide.htm

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