Portugal: Fiber Broadband Presents the Most Attractive Opportunity for Telecom Operators,' a new Country Intelligence Report by Pyramid Research, offers a precise, incisive profile of Portugal's mobile and fixed telecommunications based on comprehensive proprietary data and insights from our research in the Portuguese market.

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Portugal Fiber Broadband Presents the Most Attractive
Opportunity for Telecom Operators Research Report By Hexa
Reports
'Portugal: Fiber Broadband Presents the Most Attractive Opportunity for Telecom Operators,' a new
Country Intelligence Report by Pyramid Research, offers a precise, incisive profile of Portugal's mobile
and fixed telecommunications based on comprehensive proprietary data and insights from our research
in the Portuguese market. Published annually, this presentation-quality, executive-level report provides
detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by
service type, technology and platform across the fixed telephony, broadband and mobile sectors, in
addition to a review of key regulatory trends.
Summary
The fixed broadband segment, fueled by adoption of next-generation networks (NGNs), is the most
important driver for growth. Historically, Portugal has had low take-up of fixed broadband. Nonetheless,
the country fares better than the average in the region when it comes to NGN technologies capable of
providing at least 30Mbps. We expect the growth of fiber-based broadband to remain strong over the
forecast period, helping Portugal reduce the broadband penetration gap with the major regional
markets.
The fixed/mobile revenue split will be inclined toward mobile services. Despite the growth of fixed
broadband, demand for fixed services is affected negatively by declining traditional fixed circuit-
switched lines. In the mobile segment, LTE coverage is already better than in most European markets,

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edging close to 100% for all three operators. As a result, subscribers are replacing mobile voice services
with mobile data services not only on 3G but also on 4G networks.
We expect further M&A over the coming quarters, especially in the cable segment. The Portuguese
market has already gone through significant consolidation in the past two years. The most important
change was the sale by Orange of its 20% stake in Sonaecom, the former parent company of Optimus. At
the end of last year, Vodafone expressed its interest in acquiring a cable company in Portugal, after
taking over cable companies in Spain and Germany. We believe that Cabovisao will be a primary
acquisition target for Vodafone.
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Reason To Buy
This Country Intelligence Report helps executives build proactive, profitable growth strategies by
offering comprehensive, relevant analysis of Portugal's communications market. The analysis is based on
insights directly from the local market players.
The report offers a wealth of data on the telecom markets, with the mobile and fixed segments
examined in detail.
The competitive landscape and the major players are given extra attention, enabling local players or
prospective market entrants to gain the insight they need.
The broad but detailed perspective will help operators, equipment vendors and other telecom industry
players to succeed in the challenging telecommunications market in Portugal.
The report is designed for an executive-level audience, boasting presentation quality that allows it to be
turned into presentable material immediately.
The report concludes with an exploration of the opportunities available in the Portugal market to
operators, vendors and investors.
Table Of Content
Executive summary
Market and competitor overview
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Regional context
Economic, demographic and political context
Regulatory environment
Demand profile
Service evolution
Competitive landscape
Major market players
Segment analysis

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Mobile services
Fixed services
Identifying opportunities
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most-attractive-opportunity-for-telecom-operators/details
About Us:
Hexa Reports is a market research and consulting organization, offering industry reports, custom
research and consulting services to a host of key industries across the globe. We offer comprehensive
business intelligence in the form of industry reports which help our clients obtain clarity about their
business environment and enable them to undertake strategic growth initiatives.
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