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Going bananas over online
communities
Laura Hunt
Research Director
@wejointhedots
2
How do bananas relate to online communities in healthcare research?
3
When to pick the ripe banana from the bunch?
4
global
happiness
flexibility
£££
Peeling back the added value of online communities
5
co-creation
reflective vs. in the moment
individual vs. group
buzz analysis
projective techniques
skilled moderation
polls & diaries
quality recruitment
The ingredients for designing an outstanding online community
6
Legal & ethical processes
Insight generation
Engaged moderator
Setting client expectations
Take care not to slip…
7
Find out more at www.jointhedotsmr.com/communities

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Laura Hunt