1. Network marketing has become popular in East and Southeast Asia due to the relationship-based business culture in the region.
2. Usana began expanding into markets in this region in 1999 and has since opened markets in Hong Kong, Japan, Taiwan, Korea, Singapore, Malaysia, and the Philippines.
3. Operating in multiple global markets provides stability for network marketers as economies fluctuate, and Usana may be a suitable partner for those looking to build a worldwide organization.
2. Network Marketing is becoming more popular in East Asia
and South East Asia and has been recognised as the fastest
expanding zone outside of the United States by Direct
Selling Associations all over the world. This is primarily
due to the relationship-based culture of business in
countries in these regions. Also, "direct selling gives
money-making opportunities to people who probably
have a lower educational background or who have already
retired", according to Ailsa Gu who is the senior research
analyst with Euromonitor in Singapore. Euromonitor
International is a business that gives market intelligence
on industries, countries and consumers. They have in
excess of thirty years of experience publishing market
reports, business reference books, Internet information
systems and consulting projects.
3. East Asia and Southeast Asia have been key expansion
markets for Western direct selling companies for many
years due to the reasons described above. If you are an
Entrepreneur based in East Asia or Southeast Asia, or if
you are looking to build a global Network Marketing
organisation then it is essential that you identify a
company with a history of trading in these rapid growth
markets.
4. As an example Usana Health Sciences began their South
East Asian and East Asian campaigns in 1999 with the
opening of the Hong Kong Market and has since initiated
operating in Japan (2000), Taiwan (2002), Korea
(2003), Singapore (2003), Malaysia (2007) and most
recently the Philippines in January 2008. Therefore, Usana
may be an suitable company to partner for individuals
looking to develop a worldwide organisation.
5. One of the major benefits of growing a global organisation
is that it is far more stable than a business that is limited
to one market. Every country's economy undergos peaks
and lows and it may be possible to regulate fluctuations in
your own profitability by operating in many countries. This
is an important approach for both the company and the
independent distributors who work with the company.
6. The Internet enables Network Marketers to promote
products to people all over the world, as long as the
organisation you work with adopts online marketing
approaches and techniques. Therefore when selecting an
organisation to work with, ensure that they have a strong
online presence and community in place.
7. Usana are committed to providing people all around the
world with the chance to reach both true health and true
wealth. This is supported by Usana's commitment to
manufacturing cutting-edge, pharmaceutical grade
nutritional and personal care products. Also, the Usana
home business opportunity has been voted the number 1
distributors choice Network Marketing company by
Network Marketing today and the MLM insider magazine
from 1997 to 2008.