1. School of Medicine and Public Health Social Media in Medicine and Public Health Remington, Bagwell, Cleary, Cofiño, Klister, and the Ebling Library Pros M2 Integrating Case Advocacy
2. Goal: To understand how to use social media for physician advocacy Three steps: Generate content (develop content, such as through a blog, letters) Filter content (find other content and select the best/most relevant) Amplify (use methods to broadcast content to your followers/others)
3. Developed Blog Pages http://uwmed2014policy.tumblr.com/ http://uwsmphicmedicalmarijuana.tumblr.com/ http://m2advocacy.blogspot.com/ http://uwhpv.tumblr.com/ http://uwsmphicrawmilk.wordpress.com/