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A
SUMMER TRANING REPORT
ON
CAREER COUNSELING SERVICE
AT
GOBUDEE EDUCARE PVT. LTD.
Submitted in Partial Fulfillment of the Requirements of
Bachelor of Business Administration (BBA)
Amity University Gurgaon (Manesar)
UNDER THE GUIDANCE OF:- SUBMITTED BY:-
Mr. Utkarsh Vijay Abhishek Kr. Singh
BBA-General
AMITY BUSINESS SCHOOL
AMITY UNIVERSITY HARYANA
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DECLARATION
I, Abhishek Kr. Singh hereby declare that the project work entitled “CAREER
COUNSELING SERVICE AT GOBUDEE EDUCARE PVT. LTD.” submitted to the
AMITY UNIVERSITY HARYANA, is a record of an original work done by me under the
guidance of Utkarsh Vijay and faculty member Ms.GEETA RAVISH, and this project work
has not performed the basic for the award of any Degree or Diploma/associate ship/ fellowship
and similar project if any.
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CERTIFICATE
GOBUDEE EDUCARE PVT. LTD
Office Address:D-190, Pratap Nagar Mayur Vihar Phase - I, Pocket-4
New Delhi-110091, Delhi, India
Phone No: +91 (11)65656579 E-mail: info@gobudee.com Website: www.gobudee.com
Date: 15/08/2017
TO WHOM IT MAY CONCERN
This is to certify that Mr. Abhishek Kumar Singh, a student of Bachelor of Business
Administration (BBA.), Amity University, Gurgaon, India has successfully completed
(two) months (From 1st
June , 2017 to 1st
August, 2017) long internship program at
Gobudee Educare Pvt. Ltd. During the period of his internship with us, he was found
punctual, hardworking and inquisitive.
We wish him every success in life.
For, Gobudee Educare Pvt. Ltd
___________________
Vijay Kumar
Director
Gobudee
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ACKNOWLEDGEMENT
I would first like to thank Amity University, Haryana for including internship program which
has provided an opportunity to gain practical working experience in the organization.
I would want to thank Dr. Padmakali Banerjee, Pro. VC, Dean Academics and Director
ABS and Dr. Vikas Madhukar, Deputy Director of ABS for their constant inspiration. I
would even like to express my gratitude to Ms. Geeta Ravish my mentor for continuous
guidance and helping me throughout the Internship.
I wish to express my sincere gratitude to Mr. Utkarsh Vijay, Marketing head for
providing me an opportunity to do my internship and project work in “Gobudee Edu
care PVT. LTD.”
Finally, I am indebted to the contribution of all those Peoples whose cordial cooperation
helped me directly or indirectly for the completion of this report.
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EXECUTIVE SUMMARY
Marketing is the most important assets of an organization. The success or failure of an
organization is largely dependent on the caliber of the Counsellor working therein. Without
positive and creative contributions from people, organizations cannot progress and prosper.
In order to achieve the goals or the activities of an organization, therefore, they need have
proper counsellor with requisite skills, qualifications and experience. While doing so, they
have to keep the present as well as the future requirements of the organization in mind.
Counselling is definite professional guidance of the individual by utilizing psychological
methods especially in collecting case history data, using various techniques of the personal
interview, and testing interests and aptitudes
In order to counsel students for their future the counselor must communicate in a friendly way
with the students. In order to guide students for their future the counsellor must provide
enough information.
The Term counselling means the advice which a therapist or other experts gives to some one
about a particular problem.
Counsellors job include the evaluation of students abilities and personalities to help them
develop realistic academic and career goals they will facilitate aptitude test and formulate
potential paths to success.
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INDEX
Chapters :
1. Introduction
2. Review of Literature
3. Company Profile
4. Objectives and Scopes
5. Research Methodology
6. Data Analysis
7. Finding and Conclusion
8. Suggestions and Recommendation
Bibliography
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CHAPTER 1
INTRODUCTION
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GoBudee established for community and area specific socio economic and educational
development of the deprived communities. It was founded on 17 March, 2017 by a group
of people from various parts of India. The team is dedicated to the development and
empowerment of the deprived, irrespective of their religion, gender, color or political
affiliations. GoBudee activities span across India. The vision of the organization is to
facilitate an equitable, caring and sustainable society where people are free from poverty
and illiteracy.
Over the years GoBudee India Foundation implemented a series of projects for the
development of backward and marginalized peoples who are living in the rural areas of the
country. Now its activities are spread over 11 states, with its head quarters in Delhi.
In 2016 it started two post graduate scholarship programmes in Social Work and
Journalism. The project provides full financial assistance and specially designed training
opportunities for poor and needy students to do M.S.W and M.C.J programme from
premier institutes of the country.
Now this project is designed for education and career guidance and counseling for youths
and children. Education and Career counseling and guidance plays a key role in helping
students, youths, labor markets work and education systems meet their goals. It also
promotes equity: recent evidence suggests that social mobility relies on wider acquisition
not just of knowledge and skills, but of an understanding about how to use them. In this
context, the mission of career guidance is widening, to become part of lifelong learning.
One key challenge before students and youths is decide a job or a course which is more
suits for them. So, there is a necessary requirement of career guidance and counseling
centers in the country.
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We are living in a time of rapid change, and this has important implications for career
planning. In the past people would work at one career (and often one job) throughout
their lives. Now, young people can expect to have several careers in the course of their
lifetime. To be successful, they will need to be flexible, creative, self-motivated, and able
to innovate. They must plan to continually learn and upgrade their skills throughout their
lifetimes.
Over the years GoBudee observed a rising need to improve Children and Youth support,
especially with regard to education and career counseling services and guidance. The
project seeks to set up counseling and careers guidance centre throughout the country to
coordinate the provision of the counseling and career services and to extend the scope of
existing children and youth support. The project goal is to create an effective platform to
enhance support for children, youths and others and the employability of youths in the
country.
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CHAPTER 2
REVIEW OF LITERATURE
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Review of literature
King et al. (2006)
used a consensual qualitative research methodology to explore the motivations and
experiences of youth who utilized the Internet for counselling. Semi-structured online focus
groups were conducted with 39 participants from the Kids Help Line, a national Australian
counselling service that provides free online and telephone counselling for youth. The main
benefits of online counselling cited by the participants were the privacy and emotionally safe
environment. It also emerged that some participants felt better protected in the text
environment from negative counsellor emotions such as boredom or criticism. Another
frequently mentioned aspect that was reported by adolescents was that the online
environment provided a sense of privacy, unlike the telephone where they may be in fear of
someone else listening to their conversations. Youth reported that time constraints were the
biggest problem with the online counselling service. Insufficient time allowed per
counselling session, long wait times while in the queue, and insufficient hours of availability
for the service were consistently reported throughout the focus groups. In some instances,
participants reported the impression of being rushed and not being valued. A number of
adolescents mentioned difficulties expressing their emotions through text communications;
however this was not as prominent a theme as had been expected by the researchers.
Robinson et al. (2006)
conducted a pilot study to explore the feasibility, acceptability and efficacy of a text
messaging intervention in the aftercare of patients with bulimia nervosa who had received
outpatient therapy. A total of 21 patients participated in the 6-month text messaging
intervention as a step-down treatment after outpatient therapy. Participants were asked to rate
their motivation to take part in the intervention and to complete a questionnaire exploring
their views of the program. In the study, the participants’ low response rates and answers to
the views questionnaire suggested to the researchers that the intervention was only
moderately well accepted by participants. However, at least a subgroup of participants felt
supported and encouraged by the feedback messages. A significant proportion of participants
were dissatisfied with the lack of personal contact, and there were suggestions to supplement
the intervention with phone calls. Some participants found the program ‘‘too formal’’ and
‘‘computerized’’ and the content of the texts ‘‘impersonal’’ or ‘‘patronizing.’’ There were
also occasional technical problems.
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Young (2005)
used a survey research design to study client attitudes towards online counselling. A total of 48 e-
clients seen by the principal investigator who suffered from Internet addiction were evaluated. The
mean ages of the participants were 44 (males) and 48 (females). The online counselling was in the
form of cognitive behavioural therapy in a chat format. Anonymity from friends, family and
coworkers was the most often cited reason for seeking online counselling, with 96% of participants
17 indicating that online treatment provided a viable way to get help without having to risk being
seen in a psychologist’s office or risk having a loved one know he or she was in counselling. The
convenience of online counselling was cited by 71% of participants as a reason for seeking online
counselling, while the clinical skills and credentials of the counsellor were important to 52% of
participants. Access (38%) and cost (27%) were other reasons cited by participants. Participants
were also asked to report their concerns regarding online counselling. The main concerns reported
were:lack of privacy with using technology, lack of security associated with using technology and
concerns about being caught by a spouse or employer while participating in online sessions. 27% of
participants reported that they had no concerns about e-counselling.
In Cook and Doyle’s study (2002)
of the working alliance in online counselling provided by e-mail or chat (discussed below),
the 14 participants were given the opportunity to provide comments about their experience
of receiving counselling online. The theme discussed in the most depth was disinhibition.
Participants described the sense of freedom they felt to express themselves online without
embarrassment or fear of judgment from therapists. Many discussed the stress they typically
feel in a face-to-face therapy situation and indicated that, with online counselling, there were
able to be completely honest and open with a therapist. Other themes that emerged were the
viability of online therapy, the affordability of online therapy, the advantages for those who
have mobility challenges or who live in isolated areas, the strength of the client/counsellor
relationship, the benefits of written communication (the ability to re-read messages and the
ease felt when expressing thoughts and feelings through writing), and the convenience and
flexibility of online therapy.
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Rochlen, Beretvas, and Zack (2004)
conducted an instrument-development project that addressed preliminary validation of
measured attitudes toward online and face-to-face counselling services. Factor analyses of
the Online Counselling Attitude Scale (OCAS) and the corresponding Face-to-Face
Counselling Attitude Scale (FCAS) yielded similar two-factor structures, which assess
perceived levels of value and discomfort with the two respective counselling modalities.
Overall, respondents expressed more favorable evaluations of face-to-face than online
counselling (although none of the clients had ever engaged in online counselling). Lewis,
Coursol and Wahl (2003) carried out an exploratory study of the client and counsellor
experience with respect to online counselling. The participants were two female graduate
students enrolled in a graduate counselling program. The counsellor was a female in the
second year of a counselling masters program. Three sessions of cybercounselling were
provided via videoconferencing. The counsellor and clients were interviewed at the end of
each session. The interviews with the clients revealed a number of themes, including the
following: more comfortable than face-toface counselling, unexpected depth of emotion,
empowerment and equal relationship but lack of emotional connection.
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CHAPTER 3
COMPANY PROFILE
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Company Profile
GoBudee is a unique web based platform aimed at supporting schools to meet their student
counseling demands. We act as a medium, which brings certified counselors from all over
the country to reputed schools.
We believe that every student has the right to make a well informed decision for their
careers. Unfortunately, many students in India, lack the access to a wholesome counseling
and personal guidance, which could develop a student's potential in the right direction.
Addressing this deficit is the pressing need of the hour and we aim to be the pioneers in
providing an end to end solution to every student.
Client
BMSSS,Kishanganj D.P.S
Siliguri
D.P.S Roorke
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Psychometric Test
A combination of Aptitude and Personality test to measure Student’s Interest, Ability and
Personality (IAP). The assessments provide holistic recommendations to career decision
maker based on assessment of multiple traits. Based on the test report, GoBudee Counselors
help Students and Parents to make more informed and better educational and career
choices.
Video Sessions
Providing Personalized Sessions and an Individual attention to focus on Study Skills and
Personal Development. All the Video Sessions are done within the School infrastructure
and under their supervision.
Allied Services
Text Based Therapy:
The students can message their respective counselors and expect a reply within 48hrs.
News Feed:
Regular updates on Educational events for Schools, Students and Counselors. Scholarship
notifications for Students based on their interest and Eligibility
Discussion Forum:
An open discussion forum for all the registered students to get in touch with other
counselors, students from different schools and the experts from different fields or career.
Scholarship Notification:
A program that provides relevant information about Scholarships to Students based on their
interest and eligibility.
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General Counseling
Extensive workshops and talks will be conducted with the students with the help of visual
aids, videos, interactive exercises, etc. These are aimed at imbibing important values at an
impressionable age so the students grow up to be self- aware, respectable individuals. We
created a program that cover 7 very relevant topics for the students: Sex Education (healthy
relationships, good touch and bad touch), Peer Pressure, Drug Abuse, Time Management,
Personality Development, Self - Awareness and Public Speaking.
School Platform
Gobudee acts as a platform that brings counselors from different parts of the country to
students of a school, with the help of technology. The counseling services are provided
under the supervision of the School. Gobudee provides a thorough Online program, which
starts with a Psychometric Test and moves on to a series of online video sessions with
counsellors every month.
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Summary of the Project
This project is designed to help the children and youth for the guidance and counseling in
their education and career. Career guidance and counseling is a process that aims at
helping the individual discover inner resources, develop them, and use them to the best
of his or her ability. It is a process through which youth are given relevant information to
help realize their professional goals and potential.
As a caregiver, we will need to prepare our children and youth for this reality. It is the
individual’s or group’s responsibility to show concern for the well-being of fellow
citizens. He/she can make beneficial contributions to society even while benefitting from
it. Youth and children can contribute to the community by becoming active with
community involvement programmes, voluntary welfare organisations, self-help groups,
community development councils, community centers, clubs, resident committees, and
religious organizations.
Therefore, GoBudee India Foundation planned to initiate a new project for education and
career counseling and guidance for youths and children in the country. The project will help
the children and youth to prefer and seek courses, jobs which is more suitable for them. As
part of the project the organization will open career centers throughout thecounty. For
initial phase it will establish special career centre in the main cities of the country which
includes Delhi, Bangalore, Chennai and Calicut.
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The career centre will be a platform for youths and children to seek and get information
about career, courses, scholarships, financial helps etc. The project will be done in three
phases. At the first level, an online portal and a Toll free number service will be provide
to students and children for their services. By this students can avail service like online
education and career guidance and counseling services by professional counsellors for
various parts of the country. Any youth and children can call the toll free number for
their help related to education and career. At the second level direct guidance and
counseling facilities will be provided by our trained members. The students can avail
services directly through our career centers by trained professionals. For the purpose all
the trainers will be coordinated in a single platform under the proposed career center and
give them training. At the last phase the centre will make collaboration with other
professional groups and individuals who are providing guidance and counseling for
youths and children in the country. The centre ensures the services of other professional
groups and individuals to youths and children in this level. For the purpose the centre
will organize workshops, seminars, counseling training programmes, etc with the
collaboration of other trained professionals and organization. At this level special student
cadres will be organized in premier institutes of the country for the admission help of needy
students. Special incentives will be given for their services.
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Summary of Services:
1. Counselling Services
The Counselling Service is regarded as an essential to deal effectively with children and
youth’s personal, career and academic concerns, and crisis situations.
The counsellor will provide useful and objective information and advice to children and
youths to assist them in overcoming difficulties in their personal and other life.
1.1.Personal Counselling
Counselling will be provided to deal key personal issues include Self-esteem,
Depression, Anxiety and stress, Interpersonal relationships, Sexuality, Adaptation to a
tertiary setting, Alcohol and drugs, etc.
.Academic Counselling
Counselling services will be provided to deal key career and academic issues include:
Job and Study skills, Time management, Test anxiety, Poor job and academic
performance, Communication with supervisors.
Career Guidance:
Early planning of career and progression pathways is vital in order for children and
youths to identify their future goals and take appropriate steps for meeting intermediate
milestones to achieve them.
Advisors in career centers will provide guidance and support to children and youths to help
to equip them with the critical personal qualities and practical skills required in the working
environment.
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In this session the following services will be provided:
• Career information- Job posting, Career fairs, Career exploration skills.
• Career counseling and planning- Resources for career direction, cover letters,
résumés, career portfolios, and interviews, Information on membership of
professional organizations
• Career decision consultations- Assessment of skills, interests and values,
Alternative pathways.
Industrial Relations The project team will actively promote initiatives to potential
recruiters and build long-term relations for mutual benefit.
Over all student support:
With the establishment of the Centre, the scope of student support services can be increased.
The Centre will become an easily accessible platform of communication between children,
youth and support staff. It will promote close liaison with children and youth associations
and actively support youth and student-directed activities. Self- help portals for them will
be set up to allow quick access to critical information relating to the social and
academic environment.
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CHAPTER 4
AIM AND OBJECTIVES OF THE PROJECT
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AIM AND OBJECTIVES OF THE PROJECT
Aim of the Project
The main goal of the project is to provide counselling and career guidance so
that students and youths knowtheir own skills and professional interests, in order tochoose
an appropriate career in accordance with their psychological profile, aspirations,
studies chosen, professional requirements and existent jobs, in the current conditions and
requirement of socio-economic and cultural development of the nation.
Objectives of the Project:
Guiding young people to adopt fair and realistic decisions about the opportunities
they have in terms of educational and vocational route on which to build a
successful career;
Counselling youth to harmonize educational and professional aspirations of the
individual with our community value system, social desirable conduct and with
personal aptitudes and skills.
Develop leadership qualities and personality development of youth and to
channelize their energy towards socio-economic development and growth of the
community and nation.
Connecting our organisational programs to the students and others.
To promote technical resource support including development of information and
database on issues concerning youth and adolescents.
Supporting the poor and needy students in the forms of financial and counselling
services.
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PROJECT IMPLEMENTATION AND MANAGEMENT PLAN
Locationof the Project
The project will be implemented throughout the country. Special career centres will be
opened in three major cities in the country. The places for career centres have been
selected according to the need basis analysis. The proposed career centres will be opened
in the following major cities:
1. New Delhi (Delhi)
2. Siliguri ( West Bengal )
3. Bangalore (Karnataka)
4. Roorke ( Uttarakhand )
ProjectBeneficiaries
The targeted beneficiaries of the project include youths, children, families, job seekers,
persons with need of counseling and guidance in any field, admission seekers, colleges,
NGOs, etc. Preference may be given to the youth and children with special abilities and
youth belonging to scheduled caste, scheduled tribes, minorities and weaker sections.
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Outcome and Deliverables of Project
The project will provide services to all children and youths from different parts of the
country irrespective of their religion, gender, color or political affiliations.ent Institute
graduates. All children and youths will directly access and use the services and related
facilities.
The key benefits of the project are:
1. Children and Youths can access guidance and counselling services through online
or direct form the career proposed career centers.
2. They can access an expanded range of counselling and guidance services related
to personal, academic, and career issues according to their respective needs.
3. Children and Youth can find support and resolution for personal and academic
issues and thus derive deeper satisfaction from their educational experience, and
achieve greater personal growth.
4. Children and Youth can make use of education and career guidance information
and resources from the centre to explore their career interests, develop long-term
goals, and actively plan their future career progression.
5. Youths can benefit from networking activities to build professional relationships
with external parties and potential employers, which can significantly increase their
employability upon graduation.
6. Children and Youth will be better supported by the establishment of a new
platform of interaction which is more easily accessible and better resourced.
7. Children and Youth will be able to acquire information on academic issues and the
social environment directly, using the new self-help portals which will be set up together
with the Centre.
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ProjectComponents and Activities
The Project intends to provide the following programmes and activities. The core
activities will be done in three levels.
Toll free Number
A toll free phone line No 01248554 is with object of providing support to students, youths
and parents. It is a free service offered to avail information and guidance from experts on
academic and careers at the golden hour. The services will be accessible from
9.00 am morning to 5.00 pm evening.
Objectives of the project:
1. Provide authentic and complete information to students in the following categories:
Careers
Courses
Vocational and job oriented courses
Scholarships (Government & Private)
Admission
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2. To act as life-time academic and non academic counsellor for all children/youths and
dropouts across the Nation.
Who can subscribe for Toll Free phone service?
Students, adolescents, job seekers and parents can call if,
They are confused and uncertain about the future.
They are not able to resolve and manage feelings, emotions, anxiety, and stress.
They need support for pacifying emotional upheavals and tackling low feelings,
disappointments and frustrations.
They need information on admission and career.
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Services to be offered:
Information – Courses, colleges, admission, scholarships, etc.
Guidance and counselling – Academic and other stress related.
Working model
Information and guidance will be provided to the needy through the toll free number. At
the call centres, we will place well qualified and trained, full time academic and career
counsellors who assist the students and youths. When a call is received at the call centre, it
is attended by the counsellors and the most authentic information is provided to the
students/youths using the most reliable and best resources, there by addressing the career
needs of the callers.
Process 1- students calling to our Toll free number
Process 2- Call is received by our trained counsellors in call centre.
Process3- Giving authentic information to the children andyouths- courses, admission,
colleges, etc.
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. Project Requirements
Toll Free Number Access:-The call centre software, with features like voice
logger, customised CRM reports, call barge in, IVR, Call conference etc.,
Human Resources - Counsellors to attend the queries and develop supporting
material.
Infra structure- Infrastructure is procured to start off the operations in a new
office. Need career centres and computer facilities.
Training: - All the counsellors should be trained and are equipped to take the
calls. So, training programs should be conducted for 2-3 months.
Finances: - The finance should be there to provide salaries to the resources
persons, Flagstone for operations
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Online Portal:
An online portal is specially designed web page which brings information together from
diverse sources in a uniform way. The portal is a platform for guidance and counselling
service to students and youths.It will be a source of information pertaining to job and
careers, admission, courses etc.It will be a medium to get financial assistance and other
services to the needy.
Project Components
Sl.
No.
Name of the Programme Area
proposed in the Project
Name of the Programme
Component (s) proposed in the
Project
No of
beneficiaries to
be covered
under each1 Registration- login-
memberships
Job seeker registration
Employer registration
Student registration
2 Guidance and Counselling
Online Guidance and
Counselling sessions
Admission advice
Career advice
Subject Experts
Therapeutic counsel ling
Guidance on self-Employment and
entrepreneurship
3 Career Test-Psychometric
Test
Mock career Test
Online Psychometric test
Aptitude Assessment
Job Matching
4 Information Courses,Colleges and Universities
5 Admission Help Tie up with colleges and other
institution.
6 Financial Assistance Online financial assistance to the
needy students
7 Jobs related Job alerts and notifications
Recruitment drives
Job postings
8 Scholarships Government and private
scholarships
International scholarships
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Registration- login-memberships
The students and youths can register in the online portal. There will be options for different
types of registration. It will be based on the purpose of registration. The three categories of
registration will be:
a. Jobseeker registration
b. Employer registration
c. Student registration
There will be fee for the registration. We will provide login id and password to login in the
site.
Guidance and Counselling - Online Guidance and Counselling sessions
The online portal will give guidance and counselling services to the students. There will
be three types of counselling services
Admission advice - related to admission
Career advice - related to career option, opportunities
Subject Experts - doubt clearance (subject wise)
Therapeutic counselling - clinical counselling
Guidance on self-employment and entrepreneurship.
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How it works:
Step-1: Counsellors- the details of the counsellors will be given with their name,
photo, detailed CV, area of specialisation, amount per hour for counselling services
and with their schedules in our portal.
Step 2- Students Registration- Students will register in online portal
Step 3- Selection of a counsellor from the panel- The students will be able to see
the dates and times that the counsellor is free. Click on a date accordingly and book
their counselling session. Then they will receive an email confirming the details.
Step4: Chat online with the counsellor.
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Career Test- Psychometric Test:
The portal will have facility to different career tests.The career test that will reveals
students/youths interests and aptitude along with a list of recommended careers. Any
students can take this test.
The following tests will be available in our portal:
Mock Career Test
Online Psychometric Tests
Aptitude assessment
Job matching
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How it works:
Step 1: Register on our portal to take the career test.
Step 2: Selection of any one of online test.
Step 3: Payment for the test.
Step 4: Students will get access for online career tests. (If couuselors help is required
we will provide it.)
Step 5: Online report- Detailed online report is generated after complete all the tests.
Self-explanatory report with career recommendations
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Information
The information will be available from play school to Top colleges around the nation.
The registered member can access following information
Information about all educational institution.
Courses and Admission- state, national and international
Training centres by subject and regional wise.
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Admission Help
The students will get admission help through our portal (National and International
universities/ institutions). The proposed career centre will make linkages with colleges
and institutions for the admission. The centre will charge an amount/fee from the
students and colleges for their marketing and students recruitment. We plan and make
admission for the students from different state wherever they want.
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Scholarships
The portal will give information regarding different scholarships. The scholarship
information includes the state, national and international level scholarships and both private
and government scholarships. Priority will be given to the government scholarships such
as Pre-metric and post metric scholarships. Schedules, process, application form and other
details will be available in our portal. If the students need any assistance to fill up the
forms or any other help they can call to the toll free number or can put query in the online
portal. The student will get immediate response from experts.
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. Other Services-
The portal will give services with regard to the professional development of the job seekers
and other students. There will be services to help the students and youth in preparing
resumes, CV, certificate verification, etc. There will be fee for the services.
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Guidance and Counseling by Our Trained Members
The proposed career centre will provide guidance and counseling with the help of our trained
members. The centre will bring a single platform to those members to render their services to
the beneficiaries. For the purpose we will consolidate the members and volunteers who
are in our network. The following people can be organized in a single platform for the purpose:
a. Teachers and Academic professionals currently working with GoBudee India
Foundation.
b. Trained counselors and students who are part of GoBudee.
c. Access India Trainers
d. Imam council counselors.
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The career centre will conduct special training programmes and workshops to our trained
members. They can work with the centre as professional counselors with payments. proposed
career centre will make tie up with some other prominent professional counselor and groups to
make services easy and available for the beneficiaries. For this purpose the centre will make
collaboration with trained and professional career counselors and groups and make a single
platform for the services. The centre can make collaboration with state and national level
career counselor groups and professionals such as:
Collaboration with Professional Individual Counsellors:
The career centre will make tie up with some professional counselors in the country. The
students and youth can avail their service by the career centre.
Collaboration with Professional Organizations:
The centre will build a network with other professional groups and institution and make their
services available for the students and youths who are needy. The career centre will organize
workshops, seminars and job fairs, etc with the help of these professional groups. The centre will
meet academic institution and make network with them for the admission help of the studen
Page 41 of 55
CHAPTER 5
RESEARCH
METHODOLOGY
Page 42 of 55
RESEARCHMETHODOLOGY
RESEARCH is the ‘careful investigation or inquiry especially through search for new facts in any
branch of knowledge’.
METHODOLOGY OF STUDY:
The project is a systematic presentation consisting of the enunciated problem, formulated
hypothesis, collected facts of data, analyzed facts and proposed conclusion in form of
recommendation.
DATA COLLECTION:
Primary Data:
Primary data was collected through survey method by distributing questionnaires to employees.
The questionnaires were carefully designed by taking into accounts the parameters of my study.
Secondary Data:
Data was collected from websites, going through the records of the organization, etc. It is the data
which has been collected by individual or someone else for the purpose of the other than those of
our particular research study. Or in other words we can say that secondary data is the data used
previously for the analysis and the results are undertaken for the next process.
Page 43 of 55
Sample Size:
A complete interaction and enumeration of all the employees was not possible so a sample was
chosen that consisted of 50 employees. The research was taken by necessary steps to avoid any
biased while collecting the data.
Tools of Analysis:
The data collected from both the sources is analyzed and interpreted in the systematic manner with
the help of statistical tool like percentages.
RESEARCHDESIGN:
A research design is the arrangement of the condition for collecting and analyzed a data in a
manner of that aims to combined relevance to the research proposed with economic procedure.
A research design is the specification of the method and procedure for acquiring the information
needed to structure or to solve problems. It is the overall operation pattern and framework of the
project that stipulates what information is to be collected from which source and be what
procedures.
EXPLORATORY RESEARCH
This kind of research has been the primary objective of development of insights into the problem.
It studies the main area where the problem lies and also tries to evaluate some appropriate courses
of action.
1. What is Study about?
2. What is study being made?
3. Where will the study carries out?
4. What type of data is required?
5. Where can the required data be found?
6. What will be the sample design?
7. Technique of data collection?
8. How will data be analyzed?
Page 44 of 55
CHAPTER 6
DATA ANALYSIS AND INTERPRETATION
Page 45 of 55
Data Analysis and Interpretation
The analysis of the data is done as per the survey finding. The data is represented graphically in
percentage. The percentage of the people opinion were analyzed expressed in the form of charts.
Total number of respondent- 50 Persons
Question.1
When Do the students NeedCounselling?
 Class 10
 Class 12
 Graduation
Data
Particular Responded Percentage %
Class 10 25 50%
Class 12 20 40%
Graduation 5 10%ph
1st Qtr 2nd Qtr 3rd Qtr
Page 46 of 55
Interpretation
Most of the students Prefer Counselling After Class 10, 40% Prefer to take After Class 12 Where
as only 10% Takes after graduation.
Question.2
Have You been referred for career counselling?
Particular Responded Percentage %
Yes 35 70%
No 15 30%
1st Qtr 2nd Qtr
Page 47 of 55
Interpretation
Most of the students responded 70% for YES and 30% responded For NO
Question.3
What Do you do for getting career guidance?
Particular Respondent Percentage %
Consult family 15 30%
Consult Senior 15 30%
Approach career Counselor 20 40%
1st Qtr 2nd Qtr 3rd Qtr
Page 48 of 55
Interpretation
The Analysis indicates 40% students approach career counselor, 30%
Consult Senior and 30% consults their family.
Question.4
Do you think internet can be competent guide for your career change
Particular Respondent Percentage %
Yes 30 60%
No 3 6%
Most Likely 10 20%
Some what 7 14%
1st Qtr 2nd Qtr 3rd Qtr 4th Qtr
Page 49 of 55
Interpretation
Most of the respondent i.e 60% respond YES and 6% responds NO where as 20% responded for
MOST LIKELY and 14% responds for SOMEWHAT
Question.5
Have you Felt the Need of professional career guidance while planning career advancement?
Particular Respondent Percentage %
Always 25 50%
Never 5 10%
Most of the time 15 30%
Rarely 5 10%
1st Qtr 2nd Qtr 3rd Qtr 4th Qtr
Page 50 of 55
Interpretation
This analysis indicate that most of the respondent i.e 50% responded for always 30% responded
for most of the time where as 10% responded for never and rest 10% responded for rarely
Question.6
If you have taken advice from career counselor in your lifetime, what assessment have you
taken?
Particular Responded Percentage %
Personality test 5 10%
Psychometric test 25 50%
Video Session 20 40%
1st Qtr 2nd Qtr 3rd Qtr
Page 51 of 55
Interpretation
This analysis indicates most of the respondent i.e. 50% responded for psychometric test 40 %
responded for video session where as 10% responded for personality test.
Question.7
If given a good career coaching Program at a reasonable cost, are You willing to discover your
personality type?
Particular Responded Percentage %
Yes 40 80%
No 10 20%
1st Qtr 2nd Qtr
Page 52 of 55
Interpretation
This analysis indicate that most of the respondent i.e 80% responded for YES and 20%
responded for NO.
Question.8
If You Have an online platform to guide you for your personalise self assesment carrer
advancement career coaching and access to counselor, expert and mentors do you fill inclined to
use such services at a price?
Particular Responded Percentage %
Definitely 35 70%
Never 15 30%
1st Qtr 2nd Qtr
Page 53 of 55
Interpretation
This analysis indicate that most of the respondent i.e. 70% responded for definitely and 30%
responded for never.
Page 54 of 55
CHAPTER 7
FINDING AND CONCLUSION
Page 55 of 55
Findings and Conclusion
Findings
 According to the study counselling differs from class for each students.
 On the basics of collected that it was found that the most of the people chooses for
psychometric test as compared to other counselling test.
 It was found that Gobudee company uses different means to give assurance to their
customer.
 According to the study it is absorb that company is using social sites in order to

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Career Counseling Services Guide Students

  • 1. Page 1 of 55 A SUMMER TRANING REPORT ON CAREER COUNSELING SERVICE AT GOBUDEE EDUCARE PVT. LTD. Submitted in Partial Fulfillment of the Requirements of Bachelor of Business Administration (BBA) Amity University Gurgaon (Manesar) UNDER THE GUIDANCE OF:- SUBMITTED BY:- Mr. Utkarsh Vijay Abhishek Kr. Singh BBA-General AMITY BUSINESS SCHOOL AMITY UNIVERSITY HARYANA
  • 2. Page 2 of 55 DECLARATION I, Abhishek Kr. Singh hereby declare that the project work entitled “CAREER COUNSELING SERVICE AT GOBUDEE EDUCARE PVT. LTD.” submitted to the AMITY UNIVERSITY HARYANA, is a record of an original work done by me under the guidance of Utkarsh Vijay and faculty member Ms.GEETA RAVISH, and this project work has not performed the basic for the award of any Degree or Diploma/associate ship/ fellowship and similar project if any.
  • 3. Page 3 of 55 CERTIFICATE GOBUDEE EDUCARE PVT. LTD Office Address:D-190, Pratap Nagar Mayur Vihar Phase - I, Pocket-4 New Delhi-110091, Delhi, India Phone No: +91 (11)65656579 E-mail: info@gobudee.com Website: www.gobudee.com Date: 15/08/2017 TO WHOM IT MAY CONCERN This is to certify that Mr. Abhishek Kumar Singh, a student of Bachelor of Business Administration (BBA.), Amity University, Gurgaon, India has successfully completed (two) months (From 1st June , 2017 to 1st August, 2017) long internship program at Gobudee Educare Pvt. Ltd. During the period of his internship with us, he was found punctual, hardworking and inquisitive. We wish him every success in life. For, Gobudee Educare Pvt. Ltd ___________________ Vijay Kumar Director Gobudee
  • 4. Page 4 of 55 ACKNOWLEDGEMENT I would first like to thank Amity University, Haryana for including internship program which has provided an opportunity to gain practical working experience in the organization. I would want to thank Dr. Padmakali Banerjee, Pro. VC, Dean Academics and Director ABS and Dr. Vikas Madhukar, Deputy Director of ABS for their constant inspiration. I would even like to express my gratitude to Ms. Geeta Ravish my mentor for continuous guidance and helping me throughout the Internship. I wish to express my sincere gratitude to Mr. Utkarsh Vijay, Marketing head for providing me an opportunity to do my internship and project work in “Gobudee Edu care PVT. LTD.” Finally, I am indebted to the contribution of all those Peoples whose cordial cooperation helped me directly or indirectly for the completion of this report.
  • 5. Page 5 of 55 EXECUTIVE SUMMARY Marketing is the most important assets of an organization. The success or failure of an organization is largely dependent on the caliber of the Counsellor working therein. Without positive and creative contributions from people, organizations cannot progress and prosper. In order to achieve the goals or the activities of an organization, therefore, they need have proper counsellor with requisite skills, qualifications and experience. While doing so, they have to keep the present as well as the future requirements of the organization in mind. Counselling is definite professional guidance of the individual by utilizing psychological methods especially in collecting case history data, using various techniques of the personal interview, and testing interests and aptitudes In order to counsel students for their future the counselor must communicate in a friendly way with the students. In order to guide students for their future the counsellor must provide enough information. The Term counselling means the advice which a therapist or other experts gives to some one about a particular problem. Counsellors job include the evaluation of students abilities and personalities to help them develop realistic academic and career goals they will facilitate aptitude test and formulate potential paths to success.
  • 6. Page 6 of 55 INDEX Chapters : 1. Introduction 2. Review of Literature 3. Company Profile 4. Objectives and Scopes 5. Research Methodology 6. Data Analysis 7. Finding and Conclusion 8. Suggestions and Recommendation Bibliography
  • 7. Page 7 of 55 CHAPTER 1 INTRODUCTION
  • 8. Page 8 of 55 GoBudee established for community and area specific socio economic and educational development of the deprived communities. It was founded on 17 March, 2017 by a group of people from various parts of India. The team is dedicated to the development and empowerment of the deprived, irrespective of their religion, gender, color or political affiliations. GoBudee activities span across India. The vision of the organization is to facilitate an equitable, caring and sustainable society where people are free from poverty and illiteracy. Over the years GoBudee India Foundation implemented a series of projects for the development of backward and marginalized peoples who are living in the rural areas of the country. Now its activities are spread over 11 states, with its head quarters in Delhi. In 2016 it started two post graduate scholarship programmes in Social Work and Journalism. The project provides full financial assistance and specially designed training opportunities for poor and needy students to do M.S.W and M.C.J programme from premier institutes of the country. Now this project is designed for education and career guidance and counseling for youths and children. Education and Career counseling and guidance plays a key role in helping students, youths, labor markets work and education systems meet their goals. It also promotes equity: recent evidence suggests that social mobility relies on wider acquisition not just of knowledge and skills, but of an understanding about how to use them. In this context, the mission of career guidance is widening, to become part of lifelong learning. One key challenge before students and youths is decide a job or a course which is more suits for them. So, there is a necessary requirement of career guidance and counseling centers in the country.
  • 9. Page 9 of 55 We are living in a time of rapid change, and this has important implications for career planning. In the past people would work at one career (and often one job) throughout their lives. Now, young people can expect to have several careers in the course of their lifetime. To be successful, they will need to be flexible, creative, self-motivated, and able to innovate. They must plan to continually learn and upgrade their skills throughout their lifetimes. Over the years GoBudee observed a rising need to improve Children and Youth support, especially with regard to education and career counseling services and guidance. The project seeks to set up counseling and careers guidance centre throughout the country to coordinate the provision of the counseling and career services and to extend the scope of existing children and youth support. The project goal is to create an effective platform to enhance support for children, youths and others and the employability of youths in the country.
  • 10. Page 10 of 55 CHAPTER 2 REVIEW OF LITERATURE
  • 11. Page 11 of 55 Review of literature King et al. (2006) used a consensual qualitative research methodology to explore the motivations and experiences of youth who utilized the Internet for counselling. Semi-structured online focus groups were conducted with 39 participants from the Kids Help Line, a national Australian counselling service that provides free online and telephone counselling for youth. The main benefits of online counselling cited by the participants were the privacy and emotionally safe environment. It also emerged that some participants felt better protected in the text environment from negative counsellor emotions such as boredom or criticism. Another frequently mentioned aspect that was reported by adolescents was that the online environment provided a sense of privacy, unlike the telephone where they may be in fear of someone else listening to their conversations. Youth reported that time constraints were the biggest problem with the online counselling service. Insufficient time allowed per counselling session, long wait times while in the queue, and insufficient hours of availability for the service were consistently reported throughout the focus groups. In some instances, participants reported the impression of being rushed and not being valued. A number of adolescents mentioned difficulties expressing their emotions through text communications; however this was not as prominent a theme as had been expected by the researchers. Robinson et al. (2006) conducted a pilot study to explore the feasibility, acceptability and efficacy of a text messaging intervention in the aftercare of patients with bulimia nervosa who had received outpatient therapy. A total of 21 patients participated in the 6-month text messaging intervention as a step-down treatment after outpatient therapy. Participants were asked to rate their motivation to take part in the intervention and to complete a questionnaire exploring their views of the program. In the study, the participants’ low response rates and answers to the views questionnaire suggested to the researchers that the intervention was only moderately well accepted by participants. However, at least a subgroup of participants felt supported and encouraged by the feedback messages. A significant proportion of participants were dissatisfied with the lack of personal contact, and there were suggestions to supplement the intervention with phone calls. Some participants found the program ‘‘too formal’’ and ‘‘computerized’’ and the content of the texts ‘‘impersonal’’ or ‘‘patronizing.’’ There were also occasional technical problems.
  • 12. Page 12 of 55 Young (2005) used a survey research design to study client attitudes towards online counselling. A total of 48 e- clients seen by the principal investigator who suffered from Internet addiction were evaluated. The mean ages of the participants were 44 (males) and 48 (females). The online counselling was in the form of cognitive behavioural therapy in a chat format. Anonymity from friends, family and coworkers was the most often cited reason for seeking online counselling, with 96% of participants 17 indicating that online treatment provided a viable way to get help without having to risk being seen in a psychologist’s office or risk having a loved one know he or she was in counselling. The convenience of online counselling was cited by 71% of participants as a reason for seeking online counselling, while the clinical skills and credentials of the counsellor were important to 52% of participants. Access (38%) and cost (27%) were other reasons cited by participants. Participants were also asked to report their concerns regarding online counselling. The main concerns reported were:lack of privacy with using technology, lack of security associated with using technology and concerns about being caught by a spouse or employer while participating in online sessions. 27% of participants reported that they had no concerns about e-counselling. In Cook and Doyle’s study (2002) of the working alliance in online counselling provided by e-mail or chat (discussed below), the 14 participants were given the opportunity to provide comments about their experience of receiving counselling online. The theme discussed in the most depth was disinhibition. Participants described the sense of freedom they felt to express themselves online without embarrassment or fear of judgment from therapists. Many discussed the stress they typically feel in a face-to-face therapy situation and indicated that, with online counselling, there were able to be completely honest and open with a therapist. Other themes that emerged were the viability of online therapy, the affordability of online therapy, the advantages for those who have mobility challenges or who live in isolated areas, the strength of the client/counsellor relationship, the benefits of written communication (the ability to re-read messages and the ease felt when expressing thoughts and feelings through writing), and the convenience and flexibility of online therapy.
  • 13. Page 13 of 55 Rochlen, Beretvas, and Zack (2004) conducted an instrument-development project that addressed preliminary validation of measured attitudes toward online and face-to-face counselling services. Factor analyses of the Online Counselling Attitude Scale (OCAS) and the corresponding Face-to-Face Counselling Attitude Scale (FCAS) yielded similar two-factor structures, which assess perceived levels of value and discomfort with the two respective counselling modalities. Overall, respondents expressed more favorable evaluations of face-to-face than online counselling (although none of the clients had ever engaged in online counselling). Lewis, Coursol and Wahl (2003) carried out an exploratory study of the client and counsellor experience with respect to online counselling. The participants were two female graduate students enrolled in a graduate counselling program. The counsellor was a female in the second year of a counselling masters program. Three sessions of cybercounselling were provided via videoconferencing. The counsellor and clients were interviewed at the end of each session. The interviews with the clients revealed a number of themes, including the following: more comfortable than face-toface counselling, unexpected depth of emotion, empowerment and equal relationship but lack of emotional connection.
  • 14. Page 14 of 55 CHAPTER 3 COMPANY PROFILE
  • 15. Page 15 of 55 Company Profile GoBudee is a unique web based platform aimed at supporting schools to meet their student counseling demands. We act as a medium, which brings certified counselors from all over the country to reputed schools. We believe that every student has the right to make a well informed decision for their careers. Unfortunately, many students in India, lack the access to a wholesome counseling and personal guidance, which could develop a student's potential in the right direction. Addressing this deficit is the pressing need of the hour and we aim to be the pioneers in providing an end to end solution to every student. Client BMSSS,Kishanganj D.P.S Siliguri D.P.S Roorke
  • 16. Page 16 of 55 Psychometric Test A combination of Aptitude and Personality test to measure Student’s Interest, Ability and Personality (IAP). The assessments provide holistic recommendations to career decision maker based on assessment of multiple traits. Based on the test report, GoBudee Counselors help Students and Parents to make more informed and better educational and career choices. Video Sessions Providing Personalized Sessions and an Individual attention to focus on Study Skills and Personal Development. All the Video Sessions are done within the School infrastructure and under their supervision. Allied Services Text Based Therapy: The students can message their respective counselors and expect a reply within 48hrs. News Feed: Regular updates on Educational events for Schools, Students and Counselors. Scholarship notifications for Students based on their interest and Eligibility Discussion Forum: An open discussion forum for all the registered students to get in touch with other counselors, students from different schools and the experts from different fields or career. Scholarship Notification: A program that provides relevant information about Scholarships to Students based on their interest and eligibility.
  • 17. Page 17 of 55 General Counseling Extensive workshops and talks will be conducted with the students with the help of visual aids, videos, interactive exercises, etc. These are aimed at imbibing important values at an impressionable age so the students grow up to be self- aware, respectable individuals. We created a program that cover 7 very relevant topics for the students: Sex Education (healthy relationships, good touch and bad touch), Peer Pressure, Drug Abuse, Time Management, Personality Development, Self - Awareness and Public Speaking. School Platform Gobudee acts as a platform that brings counselors from different parts of the country to students of a school, with the help of technology. The counseling services are provided under the supervision of the School. Gobudee provides a thorough Online program, which starts with a Psychometric Test and moves on to a series of online video sessions with counsellors every month.
  • 18. Page 18 of 55 Summary of the Project This project is designed to help the children and youth for the guidance and counseling in their education and career. Career guidance and counseling is a process that aims at helping the individual discover inner resources, develop them, and use them to the best of his or her ability. It is a process through which youth are given relevant information to help realize their professional goals and potential. As a caregiver, we will need to prepare our children and youth for this reality. It is the individual’s or group’s responsibility to show concern for the well-being of fellow citizens. He/she can make beneficial contributions to society even while benefitting from it. Youth and children can contribute to the community by becoming active with community involvement programmes, voluntary welfare organisations, self-help groups, community development councils, community centers, clubs, resident committees, and religious organizations. Therefore, GoBudee India Foundation planned to initiate a new project for education and career counseling and guidance for youths and children in the country. The project will help the children and youth to prefer and seek courses, jobs which is more suitable for them. As part of the project the organization will open career centers throughout thecounty. For initial phase it will establish special career centre in the main cities of the country which includes Delhi, Bangalore, Chennai and Calicut.
  • 19. Page 19 of 55 The career centre will be a platform for youths and children to seek and get information about career, courses, scholarships, financial helps etc. The project will be done in three phases. At the first level, an online portal and a Toll free number service will be provide to students and children for their services. By this students can avail service like online education and career guidance and counseling services by professional counsellors for various parts of the country. Any youth and children can call the toll free number for their help related to education and career. At the second level direct guidance and counseling facilities will be provided by our trained members. The students can avail services directly through our career centers by trained professionals. For the purpose all the trainers will be coordinated in a single platform under the proposed career center and give them training. At the last phase the centre will make collaboration with other professional groups and individuals who are providing guidance and counseling for youths and children in the country. The centre ensures the services of other professional groups and individuals to youths and children in this level. For the purpose the centre will organize workshops, seminars, counseling training programmes, etc with the collaboration of other trained professionals and organization. At this level special student cadres will be organized in premier institutes of the country for the admission help of needy students. Special incentives will be given for their services.
  • 20. Page 20 of 55 Summary of Services: 1. Counselling Services The Counselling Service is regarded as an essential to deal effectively with children and youth’s personal, career and academic concerns, and crisis situations. The counsellor will provide useful and objective information and advice to children and youths to assist them in overcoming difficulties in their personal and other life. 1.1.Personal Counselling Counselling will be provided to deal key personal issues include Self-esteem, Depression, Anxiety and stress, Interpersonal relationships, Sexuality, Adaptation to a tertiary setting, Alcohol and drugs, etc. .Academic Counselling Counselling services will be provided to deal key career and academic issues include: Job and Study skills, Time management, Test anxiety, Poor job and academic performance, Communication with supervisors. Career Guidance: Early planning of career and progression pathways is vital in order for children and youths to identify their future goals and take appropriate steps for meeting intermediate milestones to achieve them. Advisors in career centers will provide guidance and support to children and youths to help to equip them with the critical personal qualities and practical skills required in the working environment.
  • 21. Page 21 of 55 In this session the following services will be provided: • Career information- Job posting, Career fairs, Career exploration skills. • Career counseling and planning- Resources for career direction, cover letters, résumés, career portfolios, and interviews, Information on membership of professional organizations • Career decision consultations- Assessment of skills, interests and values, Alternative pathways. Industrial Relations The project team will actively promote initiatives to potential recruiters and build long-term relations for mutual benefit. Over all student support: With the establishment of the Centre, the scope of student support services can be increased. The Centre will become an easily accessible platform of communication between children, youth and support staff. It will promote close liaison with children and youth associations and actively support youth and student-directed activities. Self- help portals for them will be set up to allow quick access to critical information relating to the social and academic environment.
  • 22. Page 22 of 55 CHAPTER 4 AIM AND OBJECTIVES OF THE PROJECT
  • 23. Page 23 of 55 AIM AND OBJECTIVES OF THE PROJECT Aim of the Project The main goal of the project is to provide counselling and career guidance so that students and youths knowtheir own skills and professional interests, in order tochoose an appropriate career in accordance with their psychological profile, aspirations, studies chosen, professional requirements and existent jobs, in the current conditions and requirement of socio-economic and cultural development of the nation. Objectives of the Project: Guiding young people to adopt fair and realistic decisions about the opportunities they have in terms of educational and vocational route on which to build a successful career; Counselling youth to harmonize educational and professional aspirations of the individual with our community value system, social desirable conduct and with personal aptitudes and skills. Develop leadership qualities and personality development of youth and to channelize their energy towards socio-economic development and growth of the community and nation. Connecting our organisational programs to the students and others. To promote technical resource support including development of information and database on issues concerning youth and adolescents. Supporting the poor and needy students in the forms of financial and counselling services.
  • 24. Page 24 of 55 PROJECT IMPLEMENTATION AND MANAGEMENT PLAN Locationof the Project The project will be implemented throughout the country. Special career centres will be opened in three major cities in the country. The places for career centres have been selected according to the need basis analysis. The proposed career centres will be opened in the following major cities: 1. New Delhi (Delhi) 2. Siliguri ( West Bengal ) 3. Bangalore (Karnataka) 4. Roorke ( Uttarakhand ) ProjectBeneficiaries The targeted beneficiaries of the project include youths, children, families, job seekers, persons with need of counseling and guidance in any field, admission seekers, colleges, NGOs, etc. Preference may be given to the youth and children with special abilities and youth belonging to scheduled caste, scheduled tribes, minorities and weaker sections.
  • 25. Page 25 of 55 Outcome and Deliverables of Project The project will provide services to all children and youths from different parts of the country irrespective of their religion, gender, color or political affiliations.ent Institute graduates. All children and youths will directly access and use the services and related facilities. The key benefits of the project are: 1. Children and Youths can access guidance and counselling services through online or direct form the career proposed career centers. 2. They can access an expanded range of counselling and guidance services related to personal, academic, and career issues according to their respective needs. 3. Children and Youth can find support and resolution for personal and academic issues and thus derive deeper satisfaction from their educational experience, and achieve greater personal growth. 4. Children and Youth can make use of education and career guidance information and resources from the centre to explore their career interests, develop long-term goals, and actively plan their future career progression. 5. Youths can benefit from networking activities to build professional relationships with external parties and potential employers, which can significantly increase their employability upon graduation. 6. Children and Youth will be better supported by the establishment of a new platform of interaction which is more easily accessible and better resourced. 7. Children and Youth will be able to acquire information on academic issues and the social environment directly, using the new self-help portals which will be set up together with the Centre.
  • 26. Page 26 of 55 ProjectComponents and Activities The Project intends to provide the following programmes and activities. The core activities will be done in three levels. Toll free Number A toll free phone line No 01248554 is with object of providing support to students, youths and parents. It is a free service offered to avail information and guidance from experts on academic and careers at the golden hour. The services will be accessible from 9.00 am morning to 5.00 pm evening. Objectives of the project: 1. Provide authentic and complete information to students in the following categories: Careers Courses Vocational and job oriented courses Scholarships (Government & Private) Admission
  • 27. Page 27 of 55 2. To act as life-time academic and non academic counsellor for all children/youths and dropouts across the Nation. Who can subscribe for Toll Free phone service? Students, adolescents, job seekers and parents can call if, They are confused and uncertain about the future. They are not able to resolve and manage feelings, emotions, anxiety, and stress. They need support for pacifying emotional upheavals and tackling low feelings, disappointments and frustrations. They need information on admission and career.
  • 28. Page 28 of 55 Services to be offered: Information – Courses, colleges, admission, scholarships, etc. Guidance and counselling – Academic and other stress related. Working model Information and guidance will be provided to the needy through the toll free number. At the call centres, we will place well qualified and trained, full time academic and career counsellors who assist the students and youths. When a call is received at the call centre, it is attended by the counsellors and the most authentic information is provided to the students/youths using the most reliable and best resources, there by addressing the career needs of the callers. Process 1- students calling to our Toll free number Process 2- Call is received by our trained counsellors in call centre. Process3- Giving authentic information to the children andyouths- courses, admission, colleges, etc.
  • 29. Page 29 of 55 . Project Requirements Toll Free Number Access:-The call centre software, with features like voice logger, customised CRM reports, call barge in, IVR, Call conference etc., Human Resources - Counsellors to attend the queries and develop supporting material. Infra structure- Infrastructure is procured to start off the operations in a new office. Need career centres and computer facilities. Training: - All the counsellors should be trained and are equipped to take the calls. So, training programs should be conducted for 2-3 months. Finances: - The finance should be there to provide salaries to the resources persons, Flagstone for operations
  • 30. Page 30 of 55 Online Portal: An online portal is specially designed web page which brings information together from diverse sources in a uniform way. The portal is a platform for guidance and counselling service to students and youths.It will be a source of information pertaining to job and careers, admission, courses etc.It will be a medium to get financial assistance and other services to the needy. Project Components Sl. No. Name of the Programme Area proposed in the Project Name of the Programme Component (s) proposed in the Project No of beneficiaries to be covered under each1 Registration- login- memberships Job seeker registration Employer registration Student registration 2 Guidance and Counselling Online Guidance and Counselling sessions Admission advice Career advice Subject Experts Therapeutic counsel ling Guidance on self-Employment and entrepreneurship 3 Career Test-Psychometric Test Mock career Test Online Psychometric test Aptitude Assessment Job Matching 4 Information Courses,Colleges and Universities 5 Admission Help Tie up with colleges and other institution. 6 Financial Assistance Online financial assistance to the needy students 7 Jobs related Job alerts and notifications Recruitment drives Job postings 8 Scholarships Government and private scholarships International scholarships
  • 31. Page 31 of 55 Registration- login-memberships The students and youths can register in the online portal. There will be options for different types of registration. It will be based on the purpose of registration. The three categories of registration will be: a. Jobseeker registration b. Employer registration c. Student registration There will be fee for the registration. We will provide login id and password to login in the site. Guidance and Counselling - Online Guidance and Counselling sessions The online portal will give guidance and counselling services to the students. There will be three types of counselling services Admission advice - related to admission Career advice - related to career option, opportunities Subject Experts - doubt clearance (subject wise) Therapeutic counselling - clinical counselling Guidance on self-employment and entrepreneurship.
  • 32. Page 32 of 55 How it works: Step-1: Counsellors- the details of the counsellors will be given with their name, photo, detailed CV, area of specialisation, amount per hour for counselling services and with their schedules in our portal. Step 2- Students Registration- Students will register in online portal Step 3- Selection of a counsellor from the panel- The students will be able to see the dates and times that the counsellor is free. Click on a date accordingly and book their counselling session. Then they will receive an email confirming the details. Step4: Chat online with the counsellor.
  • 33. Page 33 of 55 Career Test- Psychometric Test: The portal will have facility to different career tests.The career test that will reveals students/youths interests and aptitude along with a list of recommended careers. Any students can take this test. The following tests will be available in our portal: Mock Career Test Online Psychometric Tests Aptitude assessment Job matching
  • 34. Page 34 of 55 How it works: Step 1: Register on our portal to take the career test. Step 2: Selection of any one of online test. Step 3: Payment for the test. Step 4: Students will get access for online career tests. (If couuselors help is required we will provide it.) Step 5: Online report- Detailed online report is generated after complete all the tests. Self-explanatory report with career recommendations
  • 35. Page 35 of 55 Information The information will be available from play school to Top colleges around the nation. The registered member can access following information Information about all educational institution. Courses and Admission- state, national and international Training centres by subject and regional wise.
  • 36. Page 36 of 55 Admission Help The students will get admission help through our portal (National and International universities/ institutions). The proposed career centre will make linkages with colleges and institutions for the admission. The centre will charge an amount/fee from the students and colleges for their marketing and students recruitment. We plan and make admission for the students from different state wherever they want.
  • 37. Page 37 of 55 Scholarships The portal will give information regarding different scholarships. The scholarship information includes the state, national and international level scholarships and both private and government scholarships. Priority will be given to the government scholarships such as Pre-metric and post metric scholarships. Schedules, process, application form and other details will be available in our portal. If the students need any assistance to fill up the forms or any other help they can call to the toll free number or can put query in the online portal. The student will get immediate response from experts.
  • 38. Page 38 of 55 . Other Services- The portal will give services with regard to the professional development of the job seekers and other students. There will be services to help the students and youth in preparing resumes, CV, certificate verification, etc. There will be fee for the services.
  • 39. Page 39 of 55 Guidance and Counseling by Our Trained Members The proposed career centre will provide guidance and counseling with the help of our trained members. The centre will bring a single platform to those members to render their services to the beneficiaries. For the purpose we will consolidate the members and volunteers who are in our network. The following people can be organized in a single platform for the purpose: a. Teachers and Academic professionals currently working with GoBudee India Foundation. b. Trained counselors and students who are part of GoBudee. c. Access India Trainers d. Imam council counselors.
  • 40. Page 40 of 55 The career centre will conduct special training programmes and workshops to our trained members. They can work with the centre as professional counselors with payments. proposed career centre will make tie up with some other prominent professional counselor and groups to make services easy and available for the beneficiaries. For this purpose the centre will make collaboration with trained and professional career counselors and groups and make a single platform for the services. The centre can make collaboration with state and national level career counselor groups and professionals such as: Collaboration with Professional Individual Counsellors: The career centre will make tie up with some professional counselors in the country. The students and youth can avail their service by the career centre. Collaboration with Professional Organizations: The centre will build a network with other professional groups and institution and make their services available for the students and youths who are needy. The career centre will organize workshops, seminars and job fairs, etc with the help of these professional groups. The centre will meet academic institution and make network with them for the admission help of the studen
  • 41. Page 41 of 55 CHAPTER 5 RESEARCH METHODOLOGY
  • 42. Page 42 of 55 RESEARCHMETHODOLOGY RESEARCH is the ‘careful investigation or inquiry especially through search for new facts in any branch of knowledge’. METHODOLOGY OF STUDY: The project is a systematic presentation consisting of the enunciated problem, formulated hypothesis, collected facts of data, analyzed facts and proposed conclusion in form of recommendation. DATA COLLECTION: Primary Data: Primary data was collected through survey method by distributing questionnaires to employees. The questionnaires were carefully designed by taking into accounts the parameters of my study. Secondary Data: Data was collected from websites, going through the records of the organization, etc. It is the data which has been collected by individual or someone else for the purpose of the other than those of our particular research study. Or in other words we can say that secondary data is the data used previously for the analysis and the results are undertaken for the next process.
  • 43. Page 43 of 55 Sample Size: A complete interaction and enumeration of all the employees was not possible so a sample was chosen that consisted of 50 employees. The research was taken by necessary steps to avoid any biased while collecting the data. Tools of Analysis: The data collected from both the sources is analyzed and interpreted in the systematic manner with the help of statistical tool like percentages. RESEARCHDESIGN: A research design is the arrangement of the condition for collecting and analyzed a data in a manner of that aims to combined relevance to the research proposed with economic procedure. A research design is the specification of the method and procedure for acquiring the information needed to structure or to solve problems. It is the overall operation pattern and framework of the project that stipulates what information is to be collected from which source and be what procedures. EXPLORATORY RESEARCH This kind of research has been the primary objective of development of insights into the problem. It studies the main area where the problem lies and also tries to evaluate some appropriate courses of action. 1. What is Study about? 2. What is study being made? 3. Where will the study carries out? 4. What type of data is required? 5. Where can the required data be found? 6. What will be the sample design? 7. Technique of data collection? 8. How will data be analyzed?
  • 44. Page 44 of 55 CHAPTER 6 DATA ANALYSIS AND INTERPRETATION
  • 45. Page 45 of 55 Data Analysis and Interpretation The analysis of the data is done as per the survey finding. The data is represented graphically in percentage. The percentage of the people opinion were analyzed expressed in the form of charts. Total number of respondent- 50 Persons Question.1 When Do the students NeedCounselling?  Class 10  Class 12  Graduation Data Particular Responded Percentage % Class 10 25 50% Class 12 20 40% Graduation 5 10%ph 1st Qtr 2nd Qtr 3rd Qtr
  • 46. Page 46 of 55 Interpretation Most of the students Prefer Counselling After Class 10, 40% Prefer to take After Class 12 Where as only 10% Takes after graduation. Question.2 Have You been referred for career counselling? Particular Responded Percentage % Yes 35 70% No 15 30% 1st Qtr 2nd Qtr
  • 47. Page 47 of 55 Interpretation Most of the students responded 70% for YES and 30% responded For NO Question.3 What Do you do for getting career guidance? Particular Respondent Percentage % Consult family 15 30% Consult Senior 15 30% Approach career Counselor 20 40% 1st Qtr 2nd Qtr 3rd Qtr
  • 48. Page 48 of 55 Interpretation The Analysis indicates 40% students approach career counselor, 30% Consult Senior and 30% consults their family. Question.4 Do you think internet can be competent guide for your career change Particular Respondent Percentage % Yes 30 60% No 3 6% Most Likely 10 20% Some what 7 14% 1st Qtr 2nd Qtr 3rd Qtr 4th Qtr
  • 49. Page 49 of 55 Interpretation Most of the respondent i.e 60% respond YES and 6% responds NO where as 20% responded for MOST LIKELY and 14% responds for SOMEWHAT Question.5 Have you Felt the Need of professional career guidance while planning career advancement? Particular Respondent Percentage % Always 25 50% Never 5 10% Most of the time 15 30% Rarely 5 10% 1st Qtr 2nd Qtr 3rd Qtr 4th Qtr
  • 50. Page 50 of 55 Interpretation This analysis indicate that most of the respondent i.e 50% responded for always 30% responded for most of the time where as 10% responded for never and rest 10% responded for rarely Question.6 If you have taken advice from career counselor in your lifetime, what assessment have you taken? Particular Responded Percentage % Personality test 5 10% Psychometric test 25 50% Video Session 20 40% 1st Qtr 2nd Qtr 3rd Qtr
  • 51. Page 51 of 55 Interpretation This analysis indicates most of the respondent i.e. 50% responded for psychometric test 40 % responded for video session where as 10% responded for personality test. Question.7 If given a good career coaching Program at a reasonable cost, are You willing to discover your personality type? Particular Responded Percentage % Yes 40 80% No 10 20% 1st Qtr 2nd Qtr
  • 52. Page 52 of 55 Interpretation This analysis indicate that most of the respondent i.e 80% responded for YES and 20% responded for NO. Question.8 If You Have an online platform to guide you for your personalise self assesment carrer advancement career coaching and access to counselor, expert and mentors do you fill inclined to use such services at a price? Particular Responded Percentage % Definitely 35 70% Never 15 30% 1st Qtr 2nd Qtr
  • 53. Page 53 of 55 Interpretation This analysis indicate that most of the respondent i.e. 70% responded for definitely and 30% responded for never.
  • 54. Page 54 of 55 CHAPTER 7 FINDING AND CONCLUSION
  • 55. Page 55 of 55 Findings and Conclusion Findings  According to the study counselling differs from class for each students.  On the basics of collected that it was found that the most of the people chooses for psychometric test as compared to other counselling test.  It was found that Gobudee company uses different means to give assurance to their customer.  According to the study it is absorb that company is using social sites in order to