Usually, SEO organizations concentrate all their efforts on content strategy, totally ignoring competitors sites and pages. This is actually a surprising and shocking fact. By competitors, we mean organic search competitors. In fact, some tools like SEMRush are available in the market for carrying out analysis between the owner site and other sites in the market. By doing this, one can understand the reason behind the high traffic on competitor site, instead of theirs. Back-linking is considered to be one of the popular strategies. However, one should understand the fact that this can serve the purpose for a short time. If you want a permanent solution, then better content is the only option. Your content should be many times richer and better than that of the rival site. When one does so, links are a guarantee 100%.

1. 7 Best Content Marketing Techniques
works in 2016
Usually, SEO organizations concentrate all their
efforts on content strategy, totally ignoring
competitors sites and pages. This is actually a
surprising and shocking fact. By competitors,
we
mean organic search competitors.
In fact, some tools like SEMRush are available in
the market for carrying out analysis between
the
owner site and other sites in the market. By doing
this, one can understand the reason behind the
high traffic on competitor site, instead of theirs.

2. Now, lets’ move on to the actual ways to
rank content in a better manner:

3. 1. Content Types/Kind of Content:
When you speak about content marketing
techniques, the most important thing is the type
of content used on your site. Content can be
presented in many types. Right from audio, to
animations, video, info graphics etc. Any of the
types can be used. Only the thing is that, one
needs to choose wisely as stand out and easily
reachable content will surely grab more
attention. Info and micro graphics are used
widely these days and have become immensely
popular.
Also Read:
Research & Data For Better Content Marketing

4. 3. Load Timing:
Slow load times simply kills your content. A number of factors are
there which decide the loading time of your page. You need to
understand these factors and work on them constantly. The funda
is to step up the loading time of your site, and make it faster and
more speedier. No user likes to view slow loading pages. People
thrive for speed in this Internet era. Value of your page content
would become zero if it takes too much time to load.
4. Infographics:
One requirement of a big screen or a huge page is number of
images that are aesthetic large and attractive. Also known as
infographics if they contain text on them. Wide infographics are
better avoided as they cannot be shared on a number of sites.
Tall and visually attractive infographics attract, engage and
convert a large number of visitors. Visual methods are very
powerful and appealing.

5. 5. Content Length:
More in length, the better. It is advisable to write
descriptive and wholesome articles on various
topics. Bullets can be used to distinguish within
the points. Sub headings are also powerful to
divide the content properly. Properly divided
content is easier for reading. Becomes easier to
the eye rather than reading a complete para.
Tags like strong, italics can be used to capture
the attention of the user.
6. Page Title:
It is agreed that, keywords and their usage is
important. But having a page title that is worth a

6. 7. Visuals:
It is found that on an average, article having 9
images is ranked first. Therefore, making use of
diagrams, charts, images and other visual
medium is essential. They should be shareable
in nature and compelling.
These are a few powerful
content marketing techniques in seo to rank
your content high on the search engine.

7. 7. Visuals:
It is found that on an average, article having 9
images is ranked first. Therefore, making use of
diagrams, charts, images and other visual
medium is essential. They should be shareable
in nature and compelling.
These are a few powerful
content marketing techniques in seo to rank
your content high on the search engine.