If you want to be someone people will talk about after a public speech, you need to go beyond what most people do in their preparations.

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You Need Catchphrases
Make People Want to
Write Something Down
Share Concrete, Not
Subjective Advice
Include at Least One high-
impact Chart or List
Marketing jingles, the memorable one-
liners of our favourite action heroes, and
things successful businessmen and
media personalities or authors said that
stuck with us.
Writing down or recording means that
people find the information relevant and
interesting. Inspiration is essential, but it
must be paired with helpful information to
make it matter.
You can split the public speaking people
into groups - those who rely on
catchphrases above all else and those
who tend to focus on the technical side
of things and plenty of data.
Images with rich and interesting data do
very well in presentations and social
media. Though images do much better
than text, unsurprisingly, colourful images
also do a great job.
You need to look at people who already
know how to keep their audience's
attention and borrow elements,
keeping what's successful in mind as
you go forward.
www.presencetraining.co.uk
4 Secrets Influential
Speakers Use to Make
You Remember Them