Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Dot comdesign
1. Dot Com Design By: Dallas Petersen, Pete Lower, Jillian Kent, Hannah Elliott
2. Business Description Web design, development, and maintenance Easy to use, friendly, welcoming For the every day, not so tech-savvy, business owner
3. Competitors Direct Competitors William Easton Design Small Dot Studios Indirect Competitors Any web design company that isn’t local Content Management Systems like Drupal and Wordpress Blogs/Facebook
4. Brand Creative We offer customers many different design choices and layouts Friendly We encourage small business owners regardless of technical knowledge Quality We strive to provide easy to use, secure, and visually pleasing websites on time
5. Target Market Area businesses needing a professional website for the first time This is how we would like to build our brand because then they would recommend our service to other businesses We want to make it clear to potential customers that we focus on serving the customer personally, not just getting the job done
6. Our #1 Goal Our company is focused on providing the customer with a personal experience We want customers to feel welcome and not threatened in any way no matter how much technical knowledge they may or may not have
7. Look and Feel Simple Bright Orange accents White Background Geometric Organized Easy user interface
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11. Other Information Redundant navigation Portfolio Including images of previous projects Contact Page Links to social networking sites in the footer As a service-based, informative website, security concerns for clients are not applicable
12. How will we drive traffic? Post advertisements on Craigslist Word of mouth LinkedIn Attend local Business Professional Meetings Work through the Chamber of Commerce
13. Key Areas Jillian - Design Pete - Development Hannah - Service/Marketing Dallas - Sales/Finance