1. EXCELLENCE IN LAW ENFORCEMENT:
Looking to the Future of Recruitment & Retention
Fund Your Agency and Recruit and Retain Officers August 3–4, 2010
During Difficult Economic Times Arlington, VA
YOU WILL LEARN TO: Secure the
DEVELOP INNOVATIVE TECHNIQUES TO ENGAGE CURRENT AND FUTURE OFFICERS Resources to
Create an agency of choice through appealing incentives that boost officer morale and foster
productivity on the job Find, Win &
COLLABORATE WITH COMMUNITY PARTNERS TO PROMOTE LAW ENFORCEMENT SUCCESS Manage Law
Promote private and public relationships to freely market your department and encourage
community buy-in Enforcement
EQUIP YOUR AGENCY WITH THE TOOLS TO UNDERSTAND TODAY’S DIVERSE APPLICANTS
Guarantee that your agency retains and hires the best officers by understanding the
Grants
generational and diverse workforce
UNDERSTAND SOCIAL MEDIA FOR LAW ENFORCEMENT & OTHER TECHNIQUES TO BOLSTER ADVERTISING FOR YOUR AGENCY
Utilize Web 2.0 and other cost effective marketing tools to help your department reach the public
In Association with:
www.PerformanceInstitute.org/LEexcellence

2. Day 1 EXCELLENCE IN LAW ENFORCEMENT
Tuesday, August 3, 2010
8:30 10:15
Registration and Continental Breakfast Understand the Cross-Generational Workforce for
Improved Results in Law Enforcement
9:00 • Learn what the components and characteristics of
KEYNOTE ADDRESS: Innovations to Boost Recruitment, Generations X and Y and how they are integral to
Retention and Officer Morale in the Current Economy your department
• Recognize the challenges to leading a unit composed
The economic environment has particularly touched the public
of these groups especially during lean times
safety community. With layoffs, furloughs and tighter budget
• Know how to actively engage officers from each
restrictions, precision in agency operations is imperative.
age group, with particular emphasis on the youngest
Applicant pools have been altered and recruitment and
employees to foster loyalty
retention practices have shifted or stopped altogether. Is
your agency taking advantage of this time to reorganize? In Frank A. Colaprete, Ed.D., Justice Systems Solutions, LLC
this keynote, hear the latest perspectives on improving law
enforcement efforts and strategies in a declining economy 11:15
to attract the most qualified candidates, keep the best on the Analyze Applicant Pools to Plan for Future
force and encourage loyalty. You will examine how to: Recruitment Opportunities
• Align your innovative recruitment and retention • Understand the changing trends in your applicant
initiatives to satisfy your budget and reorganize your pool to anticipate their demands
department creatively to meet budgetary needs • Cultivate lasting relationships with part time
• Leverage agency and community resources to help administrative staff and retirees to help keep your
execute departmental initiatives agency running
• Promote short term recruitment and retention campaigns • Offer and market on-the-job training during your
as part of a more comprehensive long term campaign recruitment process to appeal to a diverse group
that can be launched when the economy stabilizes of officers
Sgt. Barry D. Denton, Commander, Recruitment & Selection Unit Sgt. Jeff Church (Ret.), Reno Police Department,
Assistant Commander, Bomb Squad, Louisville Metro Police Department Principal, Diversity Recruitment Specialists
10:00 12:15
Break and Refreshments Lunch Break
“This was VERY HELPFUL, providing
VALUABLE INSIGHT on what other people and
agencies are attempting.”
– Steven
Captain, Kansas Highway Patrol
2 www.PerformanceInstitute.org/LEexcellence

3. Day 1
EXCELLENCE IN LAW ENFORCEMENT
Tuesday, August 3, 2010
1:00
Social Media for L.E.: Promote Your Agency as an Employer of
TOP 5 REASONS
Choice Through Cheap and Easy Advertising Techniques TO ATTEND:
• Market departmental initiatives using relevant and
cost effective social media and Web 2.0 avenues
appropriate for law enforcement CREATE
• Ensure your marketing activities are tailored to fit your a succession plan to
stabilize your agency
specific agency needs while reaching a wide and
during difficult times
qualified audience
• Incorporate traditional recruitment methods including
career fairs and successful community initiatives with PROMOTE
more technologically advanced methods officer engagement
initiatives and team morale
Sgt. Barry D. Denton, Commander, Recruitment & Selection Unit
boosting efforts
Assistant Commander, Bomb Squad, Louisville Metro Police Department
2:00 LEARN
Break and Refreshments how to obtain law
enforcement grant money
2:15 to alleviate budget strain
Implement Mentoring Programs to Improve Retention and
Employee Engagement
UTILIZE
• Provide professional development to enhance learning social media and other cost
and advancement for officers effective measures to recruit
• Foster and encourage a dialogue between new hires and and retain qualified officers
seasoned officers to create open lines of communication
• Create an officer mentorship program to develop
employee learning and understanding of different job
LEVERAGE
community buy-in for
functions and to improve retention additional resources
Frank A. Colaprete, Ed.D., Justice Systems Solutions, LLC and support of
departmental initiatives
3:15
Leverage Community Resources for Powerful Partnerships
and Neighborhood Support to Sustain Your Agency
• Expand working relationships with local organizations
and businesses to raise awareness of agency needs such
as money and volunteers
• Participate in community events to increase the visibility
of your department and foster neighborhood buy-in
• Establish partnerships with schools and local youth
communities to showcase diversity and commitment to social
responsibilities and to promote law enforcement careers
4:15
Day One Adjourns
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4. Day 2 EXCELLENCE IN LAW ENFORCEMENT
Wednesday, August 4, 2010
8:30 10:15
Registration and Continental Breakfast Build Professional Development and Career
Advancement Programs for Current Officers
9:00 • Assist officers in identifying future performance
KEYNOTE ADDRESS: Develop and Implement a goals and expectations to prepare for
Succession Plan Tailored to Law Enforcement Needs greater responsibilities
• Enhance the quality of rising leaders and their
During difficult times, many agencies forget the need for
interaction with superiors
planning ahead. In reality, now is the best time to prepare
• Encourage more officers to seek leadership
for a prosperous future and create a succession plan.
positions and prevent barriers to
Drafting a succession plan will assist you in learning how
career advancement
to navigate your department into the future with a plan for
strategically measuring performance. This keynote address
will help you make meaningful distinctions between high- 11:15
Engage Minorities, Veterans and Other Populations
and low-performing officers to maximize the benefits of
Essential to the Future of Law Enforcement
officer training and overcome obstacles through oversight
and policy standardization. You will also learn to: • Collaborate on cutting-edge recruiting strategies
for targeting women and minorities in
• Establish a process for recruiting and developing skills
your community
for advancement while ensuring a return on investment
• Identify effective retention and development procedures
• Identify and track high-potential employees for leadership
to propel diverse prospects into leadership roles
positions and career advancement opportunities
• Attract a diverse applicant pool with marketing and
• Recognize the key elements to succession planning
incentives that are appealing
identify the strategic needs of your officers and of the
overall agency Sgt. Jeff Church (Ret.), Reno Police Department,
• Determine potential difficulties in succession planning Principal, Diversity Recruitment Specialists
based on an agency needs assessment
12:15
10:00 Lunch Break
Break and Refreshments
WHO SHOULD •
•
Police Chiefs
Deputy Chiefs
ATTEND? • Sheriffs Offices
• Human Resource Directors
• Recruiters
• Strategic Planners
• Training Personnel
• Law Enforcement Managers
• Administrative Staff
• Professional Standards Staff
4 www.PerformanceInstitute.org/LEexcellence

5. Day 2
EXCELLENCE IN LAW ENFORCEMENT
Wednesday, August 4, 2010
POST-CONFERENCE WORKSHOP
are practical, supplementary application sessions that
incorporate and review tools, techniques and methods
About the
presented during the event. Participants will obtain a
further understanding of how to use newly acquired tools
Performance Institute
and cutting-edge strategies. Through group exercises
and scenario-based learning, you’ll walk away with Called “the leading think tank in performance
the expertise and resources needed for immediate and measurement for government” on OMB’s
practical application. ExpectMore.gov, The Performance
Institute has been a leader in Performance
1:00 Management training and policy since
Interactive Workshop: Strategies for Winning Grants, the 2000 administration transition. As
Managing Resources and Saving Money for Law part of the Government Performance
Enforcement Agencies
Coalition, a group of good government
Agencies are continuing to look for ways to sustain organizations, the Institute worked in 2000
or supplement their budgets by capitalizing on grants to deliver recommendations to the then new
opportunities. In this era of transparency and accountability, administration on what would become the
agencies are under increased pressure to comply with the President’s Management Agenda.
grants process from beginning to end. Competition is great,
with many agencies vying for limited dollars so learning the
In 2010, the Institute is leading Innovations
process will give your agency the upper hand. During this
in Government: From Transition to
workshop you will learn to:
Transformation, or InnoGOV.org, a collection
• Collect the latest information from Federal and state of forums, research and recommendations to
programs, independent, operating, corporate and bring insight and transformation to the federal
community foundations, individuals and corporations government. The goal of InnoGOV.org is to
as well as funding trends centralize the importance of performance,
• Discover fundamental elements of successful grant
accountability and transparency in
applications and gain valuable information on how to
government and to disseminate the leading
write winning grants
best practices to government managers.
• Obtain knowledge of contents and characteristics of
a successful proposal, the various factors to consider
The Performance Institute has published several
when writing a proposal and innovative grant writing
research reports regarding performance
tips and strategies
• Focus on programmatic and fiscal reporting management initiatives and trains over 10,000
requirements for federal programs, foundations and government managers per year on performance-
private funders based topics. Dedicated to improving citizen
services and taxpayer transparency, the Institute
Heather D. Black, MS, Virginia Department of Criminal Justice Services
uses a best-practices foundation to deliver the
Law Enforcement Grant Program Specialist
most effective and tested methodologies for
4:15 improving performance.
Workshop Adjourns
www.PerformanceInstitute.org/LEexcellence 5

6. EXCELLENCE IN LAW ENFORCEMENT
In-House Training & Customization
One of the more popular vehicles for accessing the Institute’s educational offerings is the delivery of on-site trainings
and management facilitations. Bringing a training or facilitation in-house gives you the opportunity to customize a
program that addresses your exact challenges and provides a more personal learning experience, while virtually
eliminating travel expenses. Whether you require training for your department or for an organization-wide initiative,
the advanced learning methods employed by The Performance Institute will create an intimate training atmosphere that
maximizes knowledge transfer to enhance the talent within your organization.
Customization:
We realize that not all obstacles can be overcome by applying an “off-the-shelf” solution. While many training
providers will offer you some variation of their standard training, The Performance Institute’s subject matter experts will
work with you and your team to examine your programs and determine your exact areas of need. The identification of
real life examples will create a learning atmosphere that resonates with participants while at the same time providing
immediate return on your training investment. Using interactive exercises that employ actual projects or scenarios
from your organization, instructors can address specific challenges and align the curriculum of each session to your
objectives. While the majority of on-site trainings are focused on smaller groups, The Performance Institute also has the
ability to accommodate organization-wide training initiatives. Utilizing multiple instructors, the Institute has the capacity
to deliver courses to groups of up to 300 participants per day.
Areas of Expertise:
On-site delivery of single courses, certification programs and entire packages of specialized courses are available in
the following areas:
• Strategic Planning • Performance-Based Contracting
• Performance Measurement • Performance Reporting
• Project Management • Program Evaluation
• Lean Six Sigma • Administrative Management
• Workforce Management • Leadership and Change
• Performance-Based Budgeting
For more information about in-house training and certification options, please contact Jennifer Mueller at 202-739-9619 or
email her at Jennifer.Mueller@performanceinstitute.org.
Sponsorship Opportunities:
As a conference and training provider, The Performance Institute is an expert in bringing together leaders to share and discuss best
practices and innovations. We connect decision-makers with respected solutions providers.
The Institute offers four different pre-designed sponsorship packages:
• Event Co-Sponsor • Session Sponsor
• Luncheon Sponsor • Exhibit Booth Sponsor
For more information on sponsorships or to get started, contact Meredith Mason at 202-739-9707 or email her at
Meredith.Mason@PerformanceInstitute.org
6 www.PerformanceInstitute.org/LEexcellence

7. EXCELLENCE IN LAW ENFORCEMENT
Venue & Hotel
Venue & Hotel: Quality Assurance:
Excellence in Law Enforcement will be hosted at The
Performance Institute’s Training Center in Arlington, VA, just The Performance Institute strives to provide you with the most
one block east of the Courthouse stop on the Orange Line of productive and effective educational experience possible. If
the D.C. Metro. A public parking garage is located inside after completing the course you feel there is some way we
of the building for $10/day. Continental breakfast and can improve, please write your comments on the evaluation
refreshments will be provided for delegates on each day. form provided upon your arrival. Should you feel dissatisfied
with your learning experience and wish to request a credit or
The Performance Institute Conference Center refund, please submit it in writing no later than 10 business
1515 N. Courthouse Rd., Suite 600 days after the end of the training to:
Arlington, VA 22201
877-992-9521 The Performance Institute: Quality Assurance
805 15th Street, NW, 3rd Floor
A limited number of rooms have been reserved at the Arlington Washington, DC 20005
Rosslyn Courtyard by Marriott at the prevailing rate of $170.00 Note: As speakers are confirmed six months before the
until July 5, 2010. This rate is based on the Government Per event, some speaker changes or topic changes may occur
Diem and is subject to change. Please call the hotel directly and in the program. The Performance Institute is not responsible
reference code “Law Enforcement” when making reservations for speaker changes, but will work to ensure a comparable
to get the discounted rate. The hotel is conveniently located three speaker is located to participate in the program.
blocks from the Rosslyn Metro station. Please ask the hotel about a
complimentary shuttle that is also available for your convenience. If for any reason The Performance Institute decides to
cancel this conference, The Performance Institute accepts no
Arlington Rosslyn Courtyard by Marriott responsibility for covering airfare, hotel or other costs incurred
1533 Clarendon Blvd. by registrants, including delegates, sponsors and guests.
Arlington, VA 22209
Phone: 703-528-2222 / 1-800-321-2211
www.courtyardarlingtonrosslyn.com
Discounts:
• All ‘Early Bird’ Discounts must require payment at time of
Tuition & Group Discounts: registration and before the cut-off date in order to receive
The tuition rate for attending Excellence in Law Enforcement any discount.
is as follows: • Any discounts offered whether by The Performance Institute
(including team discounts) must also require payment at the
Offerings Early Bird Regular Rate
time of registration.
Conference $799* $899
• All discount offers cannot be combined with any other offer.
* For the Early Bird rate, register before: May 25, 2010. • Discounts cannot be applied retroactively
For more information on group discounts for Payment must be secured prior to the conference. If payment
Excellence in Law Enforcement contact: is not received by the conference start date, a method of
Melvin Hall at 202-739-9630 or email him at payment must be presented at the time of registration in order
Melvin.Hall@PerformanceInstitute.org to guarantee your participation at the event.
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8. EXCELLENCE IN LAW ENFORCEMENT
Registration Form
CALL FAX THIS FORM TO VISIT
877-992-9521 866-234-0680 www.PerformanceInstitute.org/LEexcellence
Registration Form
Yes! Register me for Excellence in Law Enforcement
Please call me. I am interested in a special group discount for my team
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CANCELLATION POLICY: The Performance Institute will provide a full refund less a $399 administration fee for cancellations requested four weeks prior to the
event start date unless cancellation occurs within two weeks prior to the event start date. If a cancellation is requested less than two weeks prior to the event start
date, no refund will be issued. Registrants who fail to attend and do not cancel prior to the event will be charged the entire registration fee. All cancellations must
be requested through the cancellation link found in your attendance confirmation email. Please note that cancellation is not final until you receive a cancellation
confirmation email.
I have read and accepted the Cancellation Policy above.
ACKNOWLEDGED AND AGREED
By: ______________________________________________________________________________________________ Date: _______________________________________
Priority Code: L283-WEB