SlideShare a Scribd company logo
1 of 6
Download to read offline
5 coworkers
youshouldask
forcontent
ideas
Content Tips
CustomerSuccess
Managers
CSMs can be a goldmine of insights.
They know your customers and how they
use the product better than anyone.
No. 1
What trends are you seeing across our use
cases?
Who are our most successful customers?
What did our product help them do?
What to ask:
milkvideo.com
Sales
Sales has a wealth of knowledge
and experience about the audience
you’re trying to reach.
No. 2
What content do you wish you
had to help close deals?
What’s the hardest objection to
overcome?
Ask them:
milkvideo.com
ProductManagers
Product Managers are closest to the
problems your customers are facing.
No. 3
What’s the next big priority on our
roadmap? What will it help our
customers do?
What are the biggest problems we
help our customers solve?
Leverage that relationship by asking:
milkvideo.com
TheCEO
Thought leadership is a hugely
effective way to stand out and
capture attention, and your CEO
should have a pulse on the market
you’re serving.
No. 4
Where do you see our industry in
five years?
What trends are you seeing in the
market?
Ask for their insights on:
milkvideo.com
PeopleOps
Help create content that attracts top
talent by show casing your culture
and proactively answering their
questions.
No. 5
What do prospective team mates
want to know about the company?
What makes people join our
company?
Get insights from people ops or HR by
asking:
milkvideo.com

More Related Content

Similar to 5 people to ask in your company for content ideas

DM_iPad_Portfolio
DM_iPad_PortfolioDM_iPad_Portfolio
DM_iPad_Portfolio
Jason Moore
 
MBO15_ReviewGuide
MBO15_ReviewGuideMBO15_ReviewGuide
MBO15_ReviewGuide
Tim Hickle
 
17 Sales Acceleration Principles You Might Be Missing Out On {Slide-deck}
17 Sales Acceleration Principles You Might Be Missing Out On {Slide-deck}17 Sales Acceleration Principles You Might Be Missing Out On {Slide-deck}
17 Sales Acceleration Principles You Might Be Missing Out On {Slide-deck}
SalesLoft
 
4715_Think_piece_2014_email
4715_Think_piece_2014_email4715_Think_piece_2014_email
4715_Think_piece_2014_email
Clock Creative
 
Strategic role product_management
Strategic role product_managementStrategic role product_management
Strategic role product_management
mesajkumar
 
Should-You-Insource-or-Outsource-Inside-Sales
Should-You-Insource-or-Outsource-Inside-SalesShould-You-Insource-or-Outsource-Inside-Sales
Should-You-Insource-or-Outsource-Inside-Sales
🌈 Sarah Hope Welch
 
insidesales.com-15-time-wasters
insidesales.com-15-time-wastersinsidesales.com-15-time-wasters
insidesales.com-15-time-wasters
Aaron Braria
 

Similar to 5 people to ask in your company for content ideas (20)

DM_iPad_Portfolio
DM_iPad_PortfolioDM_iPad_Portfolio
DM_iPad_Portfolio
 
Pragmatic Marketer Spring 2015
Pragmatic Marketer Spring 2015Pragmatic Marketer Spring 2015
Pragmatic Marketer Spring 2015
 
9 Experts on Rethinking Demand Generation: Strategically Target Your Content ...
9 Experts on Rethinking Demand Generation: Strategically Target Your Content ...9 Experts on Rethinking Demand Generation: Strategically Target Your Content ...
9 Experts on Rethinking Demand Generation: Strategically Target Your Content ...
 
MBO15_ReviewGuide
MBO15_ReviewGuideMBO15_ReviewGuide
MBO15_ReviewGuide
 
17 Sales Acceleration Principles You Might Be Missing Out On {Slide-deck}
17 Sales Acceleration Principles You Might Be Missing Out On {Slide-deck}17 Sales Acceleration Principles You Might Be Missing Out On {Slide-deck}
17 Sales Acceleration Principles You Might Be Missing Out On {Slide-deck}
 
2014 Sales Industry Predictions to Sell Smarter in 2014
2014 Sales Industry Predictions to Sell Smarter in 20142014 Sales Industry Predictions to Sell Smarter in 2014
2014 Sales Industry Predictions to Sell Smarter in 2014
 
55 Customer Development Survey Questions!
55 Customer Development Survey Questions!55 Customer Development Survey Questions!
55 Customer Development Survey Questions!
 
What It Takes to Win Business
What It Takes to Win BusinessWhat It Takes to Win Business
What It Takes to Win Business
 
Stop writing ugly Creative Briefs
Stop writing ugly Creative BriefsStop writing ugly Creative Briefs
Stop writing ugly Creative Briefs
 
The Secret to Business Growth
The Secret to Business GrowthThe Secret to Business Growth
The Secret to Business Growth
 
Sales Methodologies - A quick guide to boosting success - realSociable
Sales Methodologies - A quick guide to boosting success - realSociableSales Methodologies - A quick guide to boosting success - realSociable
Sales Methodologies - A quick guide to boosting success - realSociable
 
4715_Think_piece_2014_email
4715_Think_piece_2014_email4715_Think_piece_2014_email
4715_Think_piece_2014_email
 
Strategic role product_management
Strategic role product_managementStrategic role product_management
Strategic role product_management
 
Perspectives from Global Business Leaders
Perspectives from Global Business LeadersPerspectives from Global Business Leaders
Perspectives from Global Business Leaders
 
20 top sales_leaders_reveal_their_biggest_productivity_secrets
20 top sales_leaders_reveal_their_biggest_productivity_secrets20 top sales_leaders_reveal_their_biggest_productivity_secrets
20 top sales_leaders_reveal_their_biggest_productivity_secrets
 
Should-You-Insource-or-Outsource-Inside-Sales
Should-You-Insource-or-Outsource-Inside-SalesShould-You-Insource-or-Outsource-Inside-Sales
Should-You-Insource-or-Outsource-Inside-Sales
 
insidesales.com-15-time-wasters
insidesales.com-15-time-wastersinsidesales.com-15-time-wasters
insidesales.com-15-time-wasters
 
How to attract an ideal stream of customers
How to attract an ideal stream of customersHow to attract an ideal stream of customers
How to attract an ideal stream of customers
 
How to Grow your Personal Brand
How to Grow your Personal BrandHow to Grow your Personal Brand
How to Grow your Personal Brand
 
The Power of a Big Idea for your Brand
The Power of a Big Idea for your BrandThe Power of a Big Idea for your Brand
The Power of a Big Idea for your Brand
 

More from Ross Cranwell

More from Ross Cranwell (7)

5 things every video clips needs
5 things every video clips needs5 things every video clips needs
5 things every video clips needs
 
Refresh your video strategy
Refresh your video strategyRefresh your video strategy
Refresh your video strategy
 
Video testimonials that convert
Video testimonials that convertVideo testimonials that convert
Video testimonials that convert
 
10 ways to repurpose your webinar
10 ways to repurpose your webinar10 ways to repurpose your webinar
10 ways to repurpose your webinar
 
Goal Crusher Pitch for Startup Weekend
Goal Crusher Pitch for Startup WeekendGoal Crusher Pitch for Startup Weekend
Goal Crusher Pitch for Startup Weekend
 
LingoBite introduction
LingoBite introductionLingoBite introduction
LingoBite introduction
 
Proposal to improve Irish economy
Proposal to improve Irish economyProposal to improve Irish economy
Proposal to improve Irish economy
 

Recently uploaded

Capstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdfCapstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdf
eliklein8
 
+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
Health
 

Recently uploaded (20)

Film show evaluation powerpoint for site
Film show evaluation powerpoint for siteFilm show evaluation powerpoint for site
Film show evaluation powerpoint for site
 
Pondicherry Call Girls Book Now 8617697112 Top Class Pondicherry Escort Servi...
Pondicherry Call Girls Book Now 8617697112 Top Class Pondicherry Escort Servi...Pondicherry Call Girls Book Now 8617697112 Top Class Pondicherry Escort Servi...
Pondicherry Call Girls Book Now 8617697112 Top Class Pondicherry Escort Servi...
 
International Airport Call Girls 🥰 8617370543 Service Offer VIP Hot Model
International Airport Call Girls 🥰 8617370543 Service Offer VIP Hot ModelInternational Airport Call Girls 🥰 8617370543 Service Offer VIP Hot Model
International Airport Call Girls 🥰 8617370543 Service Offer VIP Hot Model
 
Production diary Film the city powerpoint
Production diary Film the city powerpointProduction diary Film the city powerpoint
Production diary Film the city powerpoint
 
Karol Bagh, Delhi Call girls :8448380779 Model Escorts | 100% verified
Karol Bagh, Delhi Call girls :8448380779 Model Escorts | 100% verifiedKarol Bagh, Delhi Call girls :8448380779 Model Escorts | 100% verified
Karol Bagh, Delhi Call girls :8448380779 Model Escorts | 100% verified
 
Film the city investagation powerpoint :)
Film the city investagation powerpoint :)Film the city investagation powerpoint :)
Film the city investagation powerpoint :)
 
BDSM⚡Call Girls in Sector 76 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 76 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 76 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 76 Noida Escorts >༒8448380779 Escort Service
 
Marketing Plan - Social Media. The Sparks Foundation
Marketing Plan -  Social Media. The Sparks FoundationMarketing Plan -  Social Media. The Sparks Foundation
Marketing Plan - Social Media. The Sparks Foundation
 
Finance-and-Operations-in-the-Azure-Cloud.pdf
Finance-and-Operations-in-the-Azure-Cloud.pdfFinance-and-Operations-in-the-Azure-Cloud.pdf
Finance-and-Operations-in-the-Azure-Cloud.pdf
 
Capstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdfCapstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdf
 
Interpreting the brief for the media IDY
Interpreting the brief for the media IDYInterpreting the brief for the media IDY
Interpreting the brief for the media IDY
 
+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
 
SEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdf
SEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdfSEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdf
SEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdf
 
VIP Call Girls Morena 9332606886 Free Home Delivery 5500 Only
VIP Call Girls Morena 9332606886 Free Home Delivery 5500 OnlyVIP Call Girls Morena 9332606886 Free Home Delivery 5500 Only
VIP Call Girls Morena 9332606886 Free Home Delivery 5500 Only
 
Unlock the power of Instagram with SocioCosmos. Start your journey towards so...
Unlock the power of Instagram with SocioCosmos. Start your journey towards so...Unlock the power of Instagram with SocioCosmos. Start your journey towards so...
Unlock the power of Instagram with SocioCosmos. Start your journey towards so...
 
Film show pre-production powerpoint for site
Film show pre-production powerpoint for siteFilm show pre-production powerpoint for site
Film show pre-production powerpoint for site
 
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort ServiceVellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
 
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
 
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFECASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
 
College & House wife Call Girls in Paharganj 9634446618 -Best Escort call gi...
College & House wife  Call Girls in Paharganj 9634446618 -Best Escort call gi...College & House wife  Call Girls in Paharganj 9634446618 -Best Escort call gi...
College & House wife Call Girls in Paharganj 9634446618 -Best Escort call gi...
 

5 people to ask in your company for content ideas

  • 2. CustomerSuccess Managers CSMs can be a goldmine of insights. They know your customers and how they use the product better than anyone. No. 1 What trends are you seeing across our use cases? Who are our most successful customers? What did our product help them do? What to ask: milkvideo.com
  • 3. Sales Sales has a wealth of knowledge and experience about the audience you’re trying to reach. No. 2 What content do you wish you had to help close deals? What’s the hardest objection to overcome? Ask them: milkvideo.com
  • 4. ProductManagers Product Managers are closest to the problems your customers are facing. No. 3 What’s the next big priority on our roadmap? What will it help our customers do? What are the biggest problems we help our customers solve? Leverage that relationship by asking: milkvideo.com
  • 5. TheCEO Thought leadership is a hugely effective way to stand out and capture attention, and your CEO should have a pulse on the market you’re serving. No. 4 Where do you see our industry in five years? What trends are you seeing in the market? Ask for their insights on: milkvideo.com
  • 6. PeopleOps Help create content that attracts top talent by show casing your culture and proactively answering their questions. No. 5 What do prospective team mates want to know about the company? What makes people join our company? Get insights from people ops or HR by asking: milkvideo.com