2. CustomerSuccess
Managers
CSMs can be a goldmine of insights.
They know your customers and how they
use the product better than anyone.
No. 1
What trends are you seeing across our use
cases?
Who are our most successful customers?
What did our product help them do?
What to ask:
milkvideo.com
3. Sales
Sales has a wealth of knowledge
and experience about the audience
you’re trying to reach.
No. 2
What content do you wish you
had to help close deals?
What’s the hardest objection to
overcome?
Ask them:
milkvideo.com
4. ProductManagers
Product Managers are closest to the
problems your customers are facing.
No. 3
What’s the next big priority on our
roadmap? What will it help our
customers do?
What are the biggest problems we
help our customers solve?
Leverage that relationship by asking:
milkvideo.com
5. TheCEO
Thought leadership is a hugely
effective way to stand out and
capture attention, and your CEO
should have a pulse on the market
you’re serving.
No. 4
Where do you see our industry in
five years?
What trends are you seeing in the
market?
Ask for their insights on:
milkvideo.com
6. PeopleOps
Help create content that attracts top
talent by show casing your culture
and proactively answering their
questions.
No. 5
What do prospective team mates
want to know about the company?
What makes people join our
company?
Get insights from people ops or HR by
asking:
milkvideo.com