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30 Recruiting Strategies  in a Down Economy in 30 Minutes: {Drinking from a Firehose…}
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Webinar “Take Aways” ,[object Object],[object Object]
About the Speaker Geoff Peterson is the Managing Principal for General Lead ( www.generallead.com ) and Editor for StaffBytes ( www.staffbytes.com ). Geoff has eight years full life-cycle recruiting, Internet sourcing and research experience nationwide, having fulfilled successful engagements with small organizations and Fortune 500 companies alike. He brings a wealth of knowledge and experience to the table including Technical Recruiting, Executive Recruiting, Internet Sourcing, Name Generation, Competitive Intelligence, Internet Research, Job Search Strategy, and Recruitment Marketing.
About General Lead ,[object Object]
Free Test Drive:  http://www.generallead.com/sourcing.asp
Broadlook Diver *14-Day Free Trial Included with Webinar :  http://www.broadlook.com/gpeterson?ref=gpeterson
30 Recruiting Strategies in a Down Economy
The Economy is Not in Good Shape
Layoffs are Everywhere
#1: Pay Attention to Layoffs; Raid Competitors
#2: General Job Boards are Dying; Go Niche
#3: Be Visible EVERYWHERE Online
#4: Dive into Mobile Marketing
#5: Get a Corporate Facebook Page
#6: Start a LinkedIn Group
#7: Be Accessible with IM on your Website
#8: Utilize Online Press Releases
#9: Create Free Whitepapers, eBooks and PPTs
#10: Host an Online Video Show
#11: Utilize Podcasting
#12: Do Creative Email Marketing Campaigns
#13: Run Referral Programs Online
#14: Get Your Jobs Listed in Search Engines
#15: Build a “Better” Career Site
#16: Run CPC/CPM/CPA Ad Campaigns
#17: Capture Talent with RSS Feeds
#18: Build a Passive Talent Database
#19: Tune Into the Blogosphere
#20: Use Your Blog to Drive Talent
#21: Get on the Microblogs…Especially Twitter
#22: Find Billions of FREE Documents Online
#23: Use Jigsaw to Complete Your Puzzle
#24: Bookmark the Web; Make it Your Library
#25: Automate Your Sourcing Efforts
#26: Conduct Virtual Job Fairs
#27: Create Custom Search Engines
#28: Find Passive Talent in Your ATS & Desktop
#29: Stay Active in Online Groups
#30: Be Visible “Locally” with Meetup
#31 (BONUS): Host Free Webinars on Hot Topics
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30in30presentation 1227558057167626 8