Grow Your Race or Event


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MyTrainLocal and RaceLinkUp help you grow registrations for your events. We help you enable athletes to be promoters of your event.

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Grow Your Race or Event

  1. 1. Growing Your Event Social Media tools built for race and event directors. Event Setup Instructions powered by© MyTrainLocal. All rights reserved.
  2. 2. #1 #2 Sign in* then click List your events * IMPORTANT: Signing in using Facebook enables you to promote events much more easily across all of your Facebook pages and groups. WE DO NOT POST WITHOUT YOUR ADVANCED APPROVAL.© MyTrainLocal. All rights reserved.
  3. 3. Complete the details of your event. IMPORTANT: 1) Provide a link to your registration page so we can put it on your Facebook page(s)! 2) Claim the race. 3) Choose your race promoter/director company© MyTrainLocal. All rights reserved. or create a new one.
  4. 4. Set up your race promoter profile.* If your race is part of a series then create the series logo here. *This screen will only appear if you indicated a need to create a new race promoter profile.© MyTrainLocal. All rights reserved.
  5. 5. Add details, add sponsors and publish your event Add your sponsor’s logos and information so they can be prominently displayed and promoted in your communications. Describe your event. Copy text straight from your website if you wish. 1) Publish your race details and Then insert a link to your registration link on your your results or copy race Facebook page. them right into your If you are Facebook connected your listing. Facebook pages will automatically appear. 2) Easily add your calendar to your website with our code snippet.© MyTrainLocal. All rights reserved.
  6. 6. PROMOTE! Craft a single message to add context to each of the posts Share on your personal wall & your race page wall Share in any groups (offers exceptional visibility!) Link to any of the calendars you have on MyTrainLocal and RaceLinkUp & Invite anyone who subscribes to your MyTrainLocal and RaceLinkUp calendars (offers exceptional visibility!)© MyTrainLocal. All rights reserved.
  7. 7. Add Registration Discounts - Create a discount code that is “unlocked” only by athletes who post your race details to their Facebook page(s)! - The details, but not the code*, are listed in our directory. - See your discount, but not the code*, advertised on Facebook and Google. - See your discount, but not the code*, rotated in our daily email to thousands of athletes *The discount code is only “unlocked” when an athlete posts your race details to Facebook. Then her friends have to post in order to unlock their discount code. We ensure it all happens and we provide the confirmation stats for you!© MyTrainLocal. All rights reserved.
  8. 8. Email Tools Upload your entire race registration list, and any other contact list, in order to communicate in a more effective and targeted way. The email customization tool lets you include any deals, discounts, sponsor info and anything else you’d like to communicate to your registrants OR unregistered contact list. We keep track of who is registered and who is not based on the lists you give us. Now you can mail to either list or all!© MyTrainLocal. All rights reserved.
  9. 9. Review your listing Visit your listing any time to promote, send emails, make changes to your event or track how your event’s promotion using Race Reach. Race Reach shows you all the places your event is getting promotion and who is promoting it!© MyTrainLocal. All rights reserved.
  10. 10. Race Reach Dashboard Only viewable by event owner All the calendars your event is linked to and how many athletes show as attending All your unlocked discounts that have been claimed by which athletes. All the posts that have been shared on Facebook and who shared them. Assuming a conservative assumption that each post is seen by 25 Facebookers, that’s 600 race info “invites” to friends for this event.© MyTrainLocal. All rights reserved.
  11. 11. Learn more Contact: Mark Luckinbill 919.279.0514© MyTrainLocal. All rights reserved.