1) The document discusses creating value and meaningful experiences for consumers through branding and innovation in food, health, and lifestyle. 2) It focuses on developing solutions that empower people to make healthy choices easy and help brands create sustainable futures by prioritizing consumer well-being. 3) The core values discussed are creating meaningful experiences for users, learning from consumers to address their needs, rapid prototyping of ideas to test utility, and dedication to innovation that helps brands develop solutions for consumers.

1. #CultureCode
create.value.interest
#CultureCode
Joan Miró, Mont-roig vineyards and olive tree(1919)

2. #CultureCode
Thinkers & Makers.
INNOVATION. SPECIAL MARKETING.
For Food & Healthy Lifestyle.
Joan Miró, Mont-roig vineyards and olive tree(1919)

3. Our vision:
Branding? Consumers
deserve more.
Utility is the ultimate
experience. Businesses
create their future by the
decisions they make.
#CultureCode

4. #CultureCode
We believe in…

5. We believe in…
Brands and organisations
developing solutions that
help people to make healthy
choices easy choices.
#CultureCode

6. We believe in…
#CultureCode
youtoolity

7. The future is for the
organisations developing the
tools that will empower people
to self-manage their health
behaviours for well-being and
healthy ageing.
#CultureCode
@montsemonllau
Thinker-Maker & CEO
ESCOOL

8. Our Core Values
What we live by
1
2
3
4
5
MEANING. Hold the attention of the people just because it
matters. We want organisations to be useful, to be of help.
DEPTH. Care from the users’ health and for the brand’s
sustainable performance to achieve it.
LEARNING. Learn from the consumers and the context of
opportunities to be explored in the world outside.
BETA & VALIDATION. ASAP, minimum viable prototyping to
test if ideas would work in the real place.
DEDICATION. Daring innovation to help brands create what
to be selling next. 365 days in a year responding to the users.
#CultureCode

9. MEANING
Recall attention by offering some real utility that
helps people do their duties. Brands need to be
useful to the people to escape from mediocrity.
The future of relevant companies is service.
#CultureCode

10. Develop marketing and innovation projects
that become solutions, the most resonant and
engaging branded content. Sustainable
businesses do care for the users’ well-being.
DEPTH
#CultureCode

11. LEARNING
Understand the consumer insights of the
audience. Learn from their pains which may be
the levers and how to become meaningful. Give
users real VALUE and solutions for their daily lives.
#CultureCode

12. #CultureCode

13. #CultureCode

14. Work with us

15. #CultureCode
Subscribe to our mailist
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16. #CultureCode
Flip our magazine
. The Future Of.
http://bit.ly/tfobyescool

17. #CultureCode
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@byESCOOL

18. Find out more
hola@eatingschool.es
+34930000222
Balmes 167, 3-2
08008 Barcelona