4. SUCCESSFUL SALES SEES A SALES READY TO
BUSINESS NEW MARKET JUMP RIGHT IN
YAY! “IT COULD BE HUGE” BUILD IT ALL NOW!
@MJORDONSMITH
5. SALES SEES A SALES READY TO
NEW MARKET JUMP RIGHT IN
“IT COULD BE HUGE”
?
TOO MANY
UNKNOWNS:
WHAT PROBLEMS
BULID IT ALL NOW! ARE YOU SOLVING
FOR?
@MJORDONSMITH
6. PRODUCT GOT WENT BACK WITH
INVOLVED SPOKE TO USERS PROTOTYPES
PROD, DEV, DESIGN IN THEIR OFFICES ITERATED W/ USERS
@MJORDONSMITH
7. BUILT &
USERS LIKED IT LAUNCHED OPTIMIZATION
WILLING TO USE IT! 6-8 WEEKS OF DEV KEEP CLIMBING
BOOM!
@MJORDONSMITH
8. JUMPING
INTO DEV
IDEA
?
8-10 WEEKS
FROM IDEA
TO PAYING
CUSTOMERS
IDEA
PRODUCT DISCOVERY
@MJORDONSMITH
9. OPTIMIZATION
6-8 MONTHS AFTER LAUNCH
ACTIVE USERS DOUBLING EVERY MONTH
USAGE MORE THAN QUADRUPLING EVERY MONTH
COMPANY COMMITMENT TO GROW BUSINESS
KEEP CLIMBING
@MJORDONSMITH
