4. WHAT IS USER EXPERIENCE ?
User experience is how a person feels when
interfacing with a product / service.
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5. WHAT UX IS IMPORTANT ?
- Easy to Use
- Easy to Understand
- End Product Serves it’s Purpose
- Increase value per user
- Binds users to the System
- User Retention
- Extended Application Life
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8. MYTH #1
UX IS ALL ABOUT USER
Instead UX is a right
balance of the feasibility /
desirability / viablity of a
product
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9. MYTH #2
UX IS A STEP IN THE
PROCESS
UX Design is a much broader
Process that – ideally – starts at
the strategy level and affects the
whole lifecycle of a project or a
business
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11. ROLE AS A
UX DESIGNER
Yes, We take all the heat
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12. WHAT NOT TO SAY
TO A DESIGNER
Instead try to Know the reason why a
particular COLOR / ELEMENT / SHAPE /
FONT is used.
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13. EVERYONE IS A
DESIGNER
UX IS ONLY DESIGNERS JOB
We are all designers. We manipulate the
environment, the better to serve our
needs. We select what items to own, which
to have around us. We build, buy, arrange
and restructure: all this is a form of
design.”
SLIDE # 13
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