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Estrategias innovacion.ppt

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Estrategias innovacion.ppt

  1. 1. Estrategias para la innovación social Josep M. Miró
  2. 2. “ No hay nada mas poderoso que una idea a la que le ha llegado su tiempo” Victor Hugo
  3. 3. Grandes retos, grandes necesidades por satisfacer
  4. 4. Tenemos un problema con la nuez!
  5. 8. <ul><li>Phills et al. 2008 </li></ul><ul><li>A novel solution to a social problem that is more effective, efficient, sustainable, or just than existing solutions and for which the value created accrues primarily to society as a whole rather than private individuals. </li></ul>
  6. 9. What Is Social Innovation? <ul><li>soluci ón </li></ul><ul><li>novedosa, diferente </li></ul><ul><li>problema social </li></ul><ul><li>m ás efectiva, eficiente, sostenible, justa </li></ul><ul><li>que supera el status quo </li></ul><ul><li>cuyo valor generado (econ ómico/social) </li></ul><ul><li>lo capta la sociedad en general </li></ul><ul><li>m ás que un individuo privado </li></ul>
  7. 10. Diagrama 1: La matriz de la innovaci ón social (de Charles Leadbeater)
  8. 11. Diagrama 1: la matriz de la innovaci ón social
  9. 12. Mantener Romper
  10. 13. Fuera Dentro
  11. 14. Mantener Romper Fuera Dentro
  12. 15. misma finalidad maneras mejoradas
  13. 16. Mantener Romper Fuera Dentro
  14. 17. finalidad revisada maneras diferentes
  15. 18. Mantener Romper Fuera Dentro
  16. 19. misma finalidad combinaci ón de maneras
  17. 20. Mantener Romper Fuera Dentro
  18. 21. finalidad diferente diferentes maneras
  19. 22. necesitamos los 4
  20. 23. a veces entran en colisi ón
  21. 24. Otros Diagramas
  22. 25. Diagrama 2: C ómo nos relacionamos
  23. 26. Mucha implicación Poca implicación Poco volumen Mucho volumen el ermitaño populismo social media politics as usual
  24. 27. Diagrama 3: Innovaci ó n masiva
  25. 28. Beneficio de pocos Beneficio de muchos Contribución de muchos Contribución de pocos el inventor Policymaking de la élite open innovation en la empresa Open Source Crowdfunding
  26. 29. Diagrama 4: La L ó gica del cambio social
  27. 30. Las cosas pequeñas Gran impacto Impacto pequeño viralidad desde la gente Plataformas de alto rendimiento sistemas costosos, poco eficaces la vida diaria Las grandes cosas
  28. 31. Lecciones de la innovaci ón social transformadora
  29. 32. La innovaci ón social transformadora es : Mucha implicaci ón, poco volumen
  30. 33. La innovaci ón social transformadora: va de muchos a muchos
  31. 34. La innovaci ón social transformadora: Busca grandes impactos de pequeñas cosas
  32. 35. La innovaci ón social transformadora: Es una mezcla de lo viejo y de lo nuevo
  33. 36. La innovaci ón social transformadora: Necesita una nueva economía del valor

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