A dive into why and how you should update your investors. To find out more, sign up at Visible: //visible.vc/sign_up

1. Investing in Investor Updates

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“The CEO is the investor's user interface
into the business” - Dharmesh Shah

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Why update your investors?

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Simple!

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You stand to benefit even
more than they do.

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Regular investor updates are
a sign of an active & engaged
entrepreneur.

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Successful startups share a
lot of common patterns…
and so do the unsuccessful
ones.

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Regular updates are
especially important if things
are not going well.

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Let them know what’s going
on and Investors will be able
to step in when needed.

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Investors are pretty good at
pattern recognition.

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They are your future
backers.

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Who do you think will get
their attention when’s its
most needed?

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The silent founder or the
engaged one?

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Regular updates create
accountability.

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How should I update
my investors?

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Keep it consistent.

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Once a month is
great.

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Leverage your updates.

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One-to-many.

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Stops inbound &
asynchronous requests.

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Keep it succinct.

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A short narrative since
last update.

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Use comparable metrics.

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Always include: cash in
bank, net burn, runway.

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Make specific asks.

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Your investors know potential
customers, partners, investors, key
employees…

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Ready to start
engaging?

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Sign up for Visible to start
updating your investors.
Check out our Reading List

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For more information
please contact:
Brett Bivens
Head of Relationships, Visible
brett@visible.vc
+1 (269) 419-6059
visible.vc