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๏ฝ   The computer and video game industry is one
    of the fastest growing sectors of the
    entertainment industry in the United States.
๏ฝ   Considered by some as a curiosity in the
    mid-1970s, the computer and video game
    industries have grown from focused markets
    to mainstream. They took in about US$9.5
    billion in the US in 2007, 11.7 billion in
    2008, 25.1 billion in 2010, and 67 billion in
    2011 (ESA annual report).
๏ฝ   Global game market revenue: $65 billion in 2011

๏ฝ   Retail software revenue: $29.5 billion in 2011

๏ฝ   Online revenue (including digital
    delivery, subscriptions, Facebook games): $18 billion
    in 2011

๏ฝ   72% of American households play computer or video
    games

๏ฝ   Age of the average gamer: 37 years old and has been
    playing for 12 years.
๏ฝ   The age of the average game purchaser is 41.

๏ฝ   82% of gamers are 18 years of age or older.

๏ฝ   42% of gamers are women

๏ฝ   Adult women gamers (37%) now outnumber male
    gamers age 17 or younger (13%)

๏ฝ   29% of gamers are over the age of 50 (an
    increase from 9% in 1999)
๏ฝ   Import duty on games in disc format is
    2.7%, this could be the reason for an increase
    in download sales.
๏ฝ   The average salary for an American in the
    main stream game industry is $81,000.
๏ฝ   Games programming: $92,962
๏ฝ   Art and Animation: $75,780
๏ฝ   Game Design: $ 73,386
๏ฝ   Production: $88,544
๏ฝ   Audio: $83,182
๏ฝ   Quality Assurance: $47,910
๏ฝ   Business and legal: $102,160
Their Top 10 Game Companies


1: Square Enix(final fantasy) Final Fantasy 12
2: LucasArts(star wars) Battlefront 2
3: Bungie(Halo) Halo 3
4: Capcom(Resident Evil) Resident Evil 4
5: Harmonix(rockband) Rockband
6: Activision(guitar hero) Guitar hero 3: Legends of Rock
7: Microsoft(age of empires) Age of Empires 3
8: Nintendo(Brawl) Brawl
9: Naughty Dog Jak 3
10: Aeries Games Dream of Mirrior
๏ฝ   http://en.wikipedia.org/wiki/List_of_video_ga
    me_developers
๏ฝ   The real annual growth rate was 10.6% for the period of 2005-
    2009 (compare with the real growth for the U.S. economy as a
    whole at 1.4% for 2005-09). The video game industry employs
    120,000 directly and indirectly and experienced an employment
    growth rate of 8.6% between 2005 and 2009. Important
    subsectors include: software, hardware, and accessories.
    Consumers spent a total of $25.1 billion on the three combined
    in 2010.Recent trends in who and how games are played have
    been revolutionizing the industry. Four recent trends that
    present great opportunities:
๏ฝ   Mobile gaming: 55% of games play on mobile and handheld
    devices
๏ฝ   Growing older gamer market: 29% of gamers are over the age of
    50 (an increase from 9% in 1999)
๏ฝ   Changing gender demographics: women over 18 years of age are
    one of the industryโ€™s fastest growing demographics
๏ฝ   Internet Based Gaming: 19% of gamers pay to play online

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Usa games industry

  • 1.
  • 2. ๏ฝ The computer and video game industry is one of the fastest growing sectors of the entertainment industry in the United States.
  • 3. ๏ฝ Considered by some as a curiosity in the mid-1970s, the computer and video game industries have grown from focused markets to mainstream. They took in about US$9.5 billion in the US in 2007, 11.7 billion in 2008, 25.1 billion in 2010, and 67 billion in 2011 (ESA annual report).
  • 4. ๏ฝ Global game market revenue: $65 billion in 2011 ๏ฝ Retail software revenue: $29.5 billion in 2011 ๏ฝ Online revenue (including digital delivery, subscriptions, Facebook games): $18 billion in 2011 ๏ฝ 72% of American households play computer or video games ๏ฝ Age of the average gamer: 37 years old and has been playing for 12 years.
  • 5. ๏ฝ The age of the average game purchaser is 41. ๏ฝ 82% of gamers are 18 years of age or older. ๏ฝ 42% of gamers are women ๏ฝ Adult women gamers (37%) now outnumber male gamers age 17 or younger (13%) ๏ฝ 29% of gamers are over the age of 50 (an increase from 9% in 1999)
  • 6.
  • 7. ๏ฝ Import duty on games in disc format is 2.7%, this could be the reason for an increase in download sales. ๏ฝ The average salary for an American in the main stream game industry is $81,000.
  • 8. ๏ฝ Games programming: $92,962 ๏ฝ Art and Animation: $75,780 ๏ฝ Game Design: $ 73,386 ๏ฝ Production: $88,544 ๏ฝ Audio: $83,182 ๏ฝ Quality Assurance: $47,910 ๏ฝ Business and legal: $102,160
  • 9. Their Top 10 Game Companies 1: Square Enix(final fantasy) Final Fantasy 12 2: LucasArts(star wars) Battlefront 2 3: Bungie(Halo) Halo 3 4: Capcom(Resident Evil) Resident Evil 4 5: Harmonix(rockband) Rockband 6: Activision(guitar hero) Guitar hero 3: Legends of Rock 7: Microsoft(age of empires) Age of Empires 3 8: Nintendo(Brawl) Brawl 9: Naughty Dog Jak 3 10: Aeries Games Dream of Mirrior
  • 10. ๏ฝ http://en.wikipedia.org/wiki/List_of_video_ga me_developers
  • 11. ๏ฝ The real annual growth rate was 10.6% for the period of 2005- 2009 (compare with the real growth for the U.S. economy as a whole at 1.4% for 2005-09). The video game industry employs 120,000 directly and indirectly and experienced an employment growth rate of 8.6% between 2005 and 2009. Important subsectors include: software, hardware, and accessories. Consumers spent a total of $25.1 billion on the three combined in 2010.Recent trends in who and how games are played have been revolutionizing the industry. Four recent trends that present great opportunities: ๏ฝ Mobile gaming: 55% of games play on mobile and handheld devices ๏ฝ Growing older gamer market: 29% of gamers are over the age of 50 (an increase from 9% in 1999) ๏ฝ Changing gender demographics: women over 18 years of age are one of the industryโ€™s fastest growing demographics ๏ฝ Internet Based Gaming: 19% of gamers pay to play online